At a Glance
- Tasks: Lead product vision and strategy for innovative advertising solutions.
- Company: Join AdTonos, a global leader in advertising technology.
- Benefits: Competitive salary, equity options, and flexible remote work.
- Other info: Collaborate with an experienced international team in a rapidly growing business.
- Why this job: Shape the future of programmatic advertising and emerging media.
- Qualifications: 5+ years in product management with a focus on advertising technology.
The predicted salary is between 63000 - 77000 £ per year.
Location: London / Remote
Reporting to: CEO & CTO
Start Date: ASAP
About AdTonos
AdTonos is a global advertising technology company operating at the intersection of programmatic advertising, audio, mobile, connected devices, and emerging media channels. We process billions of advertising opportunities every month across premium publishers worldwide, enabling advertisers, agencies, and technology partners to transact seamlessly through both Open Marketplace and Private Marketplace environments. As we continue to expand beyond traditional audio into connected mobility and next-generation media experiences, we are looking for a commercially-minded Head of Product to lead our product vision, strategy, and execution.
THE OPPORTUNITY
This is not a traditional Product Manager role. We are seeking a product leader who understands both advertising technology and commercial realities—someone capable of translating market opportunities into scalable products that create measurable value for advertisers, publishers, agencies, and technology partners. You will own the product roadmap across our platform portfolio, working closely with leadership, engineering, sales, operations, and external partners to define and deliver the next generation of advertising solutions. You will play a critical role in shaping our future strategy across programmatic advertising, audience intelligence, attribution, contextual targeting, and emerging connected environments.
RESPONSIBILITIES
- Product Strategy & Leadership
- Define and own the company's product vision and roadmap
- Identify market opportunities and translate them into commercially viable products
- Prioritise initiatives based on customer impact, revenue potential, and strategic importance
- Lead product discovery, validation, and go-to-market planning
- Establish clear KPIs and product success metrics
- Programmatic Advertising Innovation
- Drive development of products across:
- OpenRTB ecosystems
- Private Marketplace (PMP) solutions
- Audience and contextual targeting
- Measurement and attribution
- Yield optimisation
- AI-powered campaign intelligence
- Work closely with DSPs, SSPs, exchanges, agencies, publisher partners, and automotive business
- Monitor industry developments, standards, privacy frameworks, and emerging technologies
- Cross-Functional Execution
- Collaborate closely with Engineering and QA teams throughout the product lifecycle
- Translate business requirements into detailed product specifications
- Manage stakeholder expectations and product delivery timelines
- Support sales and partnerships teams with product positioning and customer engagement
- Customer & Market Engagement
- Gather insights from agencies, advertisers, publishers, car makers, and technology partners
- Represent AdTonos at industry events and strategic meetings
- Become a trusted subject matter expert in digital advertising and media technology
What We're Looking For
- Essential
- 5+ years of Product Management or Product Leadership experience
- Strong understanding of the programmatic advertising ecosystem
- Experience working with:
- DSPs, SSPs, Ad exchanges, OpenRTB standards, Audience targeting technologies, Measurement and attribution solutions
- Ability to balance technical, commercial, and operational priorities
- Experience working directly with software development teams
- Strong analytical and data-driven decision-making skills
- Excellent communication and stakeholder management abilities
- Fluent written and spoken English
- Highly Desirable
- Experience in digital audio advertising
- Experience in agentic programmatic
- Experience with mobile advertising technologies and SDKs
- Knowledge of privacy frameworks including GDPR, TCF, and consent management
- Experience building products for global markets and multi-billion valued partners
- Bonus Points
- Understanding of connected vehicle ecosystems and in-car media
- Familiarity with automotive infotainment platforms such as:
- Android Automotive OS (AAOS)
- Automotive app ecosystems
- Connected vehicle data environments
- Experience developing products involving mobility, location intelligence, or sensor-driven contextual advertising
Why Join AdTonos?
- Shape products operating at global scale
- Direct influence on company strategy and roadmap
- Work on next-generation advertising solutions across audio, mobile, and connected environments
- Collaborate with a highly experienced international leadership team
- Competitive compensation package
- Equity participation opportunities
- Flexible remote-first working environment
About Us
Global operations across North America and Europe. Profitable and rapidly growing business. Trusted by leading agencies, brands, publishers, and technology partners. Billions of advertising opportunities processed every month. Pioneering emerging categories including connected vehicles and next-generation media platforms.
If you thrive at the intersection of technology, media, data, and commercial strategy, and want to build products that define the future of programmatic advertising, we'd love to hear from you.
Head of Product - Programmatic Advertising & Emerging Media in City of London employer: AdTonos
AdTonos is an exceptional employer that offers a dynamic and innovative work environment at the forefront of programmatic advertising and emerging media. With a flexible remote-first culture, competitive compensation, and opportunities for equity participation, employees are empowered to shape products on a global scale while collaborating with a highly experienced international leadership team. The company prioritises employee growth and development, making it an ideal place for those looking to make a meaningful impact in the advertising technology space.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Product - Programmatic Advertising & Emerging Media in City of London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for AdTonos and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like AdTonos are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with AdTonos on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at AdTonos. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Product - Programmatic Advertising & Emerging Media in City of London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit AdTonos. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of AdTonos:Show us that you’ve done your homework! In your application, briefly mention what you admire about AdTonos’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at AdTonos
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at AdTonos will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At AdTonos, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
