Business Development Representative in London

Business Development Representative in London

London Full-Time 30000 - 40000 £ / year (est.) Home office (partial)
Adthena

At a Glance

  • Tasks: Generate and qualify leads for our dynamic sales team while making impactful connections.
  • Company: Join Adthena, an award-winning search intelligence platform with a strong culture.
  • Benefits: Enjoy remote work, trust-based vacation, and comprehensive health coverage.
  • Other info: Flexible work environment with excellent career growth opportunities and regular social events.
  • Why this job: Be part of a collaborative team driving innovation in the paid search market.
  • Qualifications: Sales experience preferred; strong communication skills and a positive attitude are essential.

The predicted salary is between 30000 - 40000 £ per year.

Our Mission

Join us in shaping the future of paid search intelligence. Adthena is an award-winning search intelligence platform powered by patented AI technology and a team of dedicated experts. We help brands, marketers, and agencies dominate their competitive landscapes with unparalleled insights into the paid search market. Our Whole Market View, Smart Monitor, and Local View solutions give clients the clarity to optimize spend, increase ROI, and stay ahead of the competition.

Trusted by global brands like Citibank, L’Oréal, and Volvo, and backed by Updata Partners, we’ve been redefining search intelligence since 2012. In 2025, Adthena continued its winning streak, earning 8 major search industry awards. Highlights include Best AI Search Software Solution at the US Search Awards, Best Search Software Tool at the European Search Awards, and Best Software Innovation at the Global Search Awards.

Why Join Us?

  • Strong Culture: Our quarterly surveys show a 93% average approval rating for company culture, with an overall eNPS of 27.
  • Award-Winning Product: US 2025 Search Awards for Best AI Search Software Innovation.
  • Trust-Based Vacation: Take as much time off as you need, when you need it.
  • Remote-First: 52% of Adthenians work fully remote, with others choosing Hybrid Work at our 3 Geohubs (London, Austin, Sydney).
  • Flexible Work: Work how and where you do your best, with full autonomy over your day.
  • Career Growth: Bespoke training and career development via "Sherpa plans” to guide your growth.
  • Private Medical Insurance: Fully covered health care.
  • Mental Health Support: Employee Assistance Program offering 24/7 confidential counselling, with access to ‘healthier living’ services such as ‘HeadSpace’.
  • Family Care Package: Up to 6 months fully paid maternity leave, and 2 months paternity leave.
  • Pension & 401(k): Competitive UK/US/AUS pension schemes, available from day one.
  • Home Office Stipend: $200 for your ideal remote setup.
  • Swag Welcome Gift: $70 credit to grab some merch.
  • Birthday Day Off: Celebrate your special day.
  • Regular Socials: Summer & Christmas parties, annual and quarterly offsites, monthly meet-ups.
  • Volunteer Days: Make a difference with paid volunteer time each quarter.

About the Role

Reporting to: Eloise Kuljanic, Global Director GTM
Location: London (Hybrid 2 days/week)
Interviews: 3 Stages
Start Date: ASAP

About your Team

As a member of our high-performing Sales Team, you’ll be part of a collaborative, energetic, and forward-thinking group dedicated to driving business growth. We thrive on building strong client relationships, understanding their unique challenges, and providing them with game-changing solutions that lead to measurable success. Here, you’ll find a culture that values empowerment, continuous learning, and a passion for excellence.

What you’ll do at Adthena

As a Business Development Representative, you will contribute to the continued growth at Adthena by generating and qualifying a high-quality pipeline for our Account Executive team. Sitting at the top of our sales funnel, you will have the opportunity to create a great first impression for prospective clients and effectively articulate the value proposition of Adthena. You will identify, nurture and qualify new leads to generate well-researched, qualified meetings for our Account Executive team.

You will be a part of a collaborative sales culture dedicated to innovation and the development of its team members while maintaining a fun and rewarding environment.

Responsibilities

  • Maintain consistent outbound activity across calls, emails, and LinkedIn to generate new meetings.
  • Book meetings with qualified personas who are from your assigned vertical market.
  • Work closely with the AE team to align on target accounts and maximise meeting quality.
  • Engage in early discovery conversations to identify pain points and qualify interest.
  • Take a consultative approach and propose solutions based on the Adthena Value Proposition, leveraging Adthena case studies and use cases.
  • Meet, if not exceed, monthly targets and document activity within Salesforce.
  • Use tools like Outreach, Orum, and Sales Navigator to plan and scale outreach effectively.
  • Navigate conversations with technical and economic buyers at a strategic level (C-Suite, VP or Director).
  • Conduct thorough research on strategic accounts to identify key business priorities and potential opportunities for engagement.
  • Work closely with the AE team to build a qualified pipeline.
  • Track and report on your KPIs such as outreach volume, meetings booked, and conversion rates.
  • Stay up-to-date with industry trends, competitors, and Google’s recent updates/developments.
  • Eager to advance within the sales organisation by creating a positive impact both within the role and also in the broader organisation.

Who we look for

Research shows men apply if they meet ~60% of the criteria, while women and underrepresented groups apply only if they meet all requirements. If you have the skills but don't meet every requirement, reach out – we'd love to explore how you could be a great fit!

Required Experience:

  • 3-18 months of sales or professional experience, preferably within a B2B SaaS or Technology environment.
  • Proven experience or aptitude for outbound prospecting, including proficiency with cold calling, personalised email outreach, and other lead generation techniques.
  • Excellent verbal and written communication skills are essential for engaging prospects effectively.
  • A positive attitude and a strong willingness to learn quickly, adapt to feedback, and master new sales methodologies.

Bonus Points If You Have:

  • Prior industry experience working or calling into these verticals: Automotive, Retail, B2B or B2C Technology, Education, Insurance, Financial Services, Legal, etc.
  • Experience in strategic, thorough account planning to execute engagement with different company types, roles, etc.
  • Ability to navigate conversations with technical and economic buyers at a strategic level (C-Suite, VP or Director).
  • Experience using sales technologies such as Salesforce, Navigator, and Outreach or equivalents to power your outreach campaigns.

Our Core Values

All Adthenians are expected to align closely with our ‘Core Values’.

  • Get Shit Done: We're big on taking action, owning our challenges, and finding solutions.
  • Freedom with Responsibility: We take charge of results to recognition. We know that our hustle not only moves the needle for the company but also sets us up for personal success.
  • Deliver Remarkable Quality: We care about exceeding expectations in the work we do and aim to always do our best work as individuals and as a team.
  • Smart & Always Improving: We strive daily to expand our knowledge and become better at what we do.

Meet your teammates

You’ll work closely with: Eloise Kuljanic, Global Director, GTM.

Business Development Representative in London employer: Adthena

Adthena is an exceptional employer that combines the stability of an established company with the dynamic environment of a scaling tech organisation. With a strong culture reflected in a 93% approval rating, flexible work options, and a commitment to employee growth through bespoke training, Adthena offers a rewarding workplace where you can thrive. Located in London, you will enjoy a remote-first approach, generous benefits including trust-based vacation and private medical insurance, and opportunities to make a meaningful impact in the fast-paced world of paid search intelligence.

Adthena

Contact Details:

Adthena Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Business Development Representative in London

Leverage Your Network

In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!

Show Your Skills Through Real-World Results

When targeting a full-time role like Business Development Representative at Adthena, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!

Engage with Sales Communities

Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.

Direct Applications Matter

While we all know the online application route, consider sending direct applications to companies you admire, including Adthena. Tailor your message to explain why you’re drawn to them and how you can contribute as a Business Development Representative. Sometimes, a personal touch can grab attention faster than a generic application!

We think you need these skills to ace Business Development Representative in London

Outbound Prospecting
Cold Calling
Personalised Email Outreach
Lead Generation Techniques
Verbal Communication Skills
Written Communication Skills
Adaptability

Some tips for your application 🫡

Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!

Tailor Your Message for Adthena:When writing your cover letter, make sure to tailor your message specifically for Adthena. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!

Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!

Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!

How to prepare for a job interview at Adthena

Know Your Sales Methodologies

Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Adthena that you understand the role and can hit the ground running in the sales game.

Demonstrate Your Deal-Making Skills

Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Adthena that you’re not just about numbers but also about building lasting connections in business development.

Prepare for Role-Play Scenarios

In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!

Align Your Goals with the Company’s Vision

Take a moment to reflect on how your career ambitions align with Adthena’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.