At a Glance
- Tasks: Lead and optimise exciting paid media campaigns across various digital platforms.
- Company: Join a dynamic digital team in Manchester focused on growth and innovation.
- Benefits: Enjoy discounts, free parking, and an Employee Assistance Programme.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Make a real impact on customer acquisition with data-driven strategies.
- Qualifications: 3+ years in paid media with strong analytical and campaign management skills.
The predicted salary is between 35000 - 45000 £ per year.
My client is looking for an experienced Paid Media Manager to join their growing digital team. Working closely with the Head of Digital Marketing, you'll take ownership of planning, managing, developing, and optimising a wide range of paid media campaigns across multiple digital channels. This is a hands-on role and a key contributor to our client's customer acquisition and growth strategy, driving performance through data-led decision-making and continuous optimisation.
Who We're Looking For
- Have a strong understanding of paid search, display, and paid social, including platforms such as: Google Ads (Search & Display), Google Display Network, Meta Ads Manager, Microsoft Advertising, YouTube Ads, TikTok Ads, and programmatic DSPs.
- Be confident building and managing consumer-focused campaigns from scratch, with a clear focus on KPIs, ROI, and commercial outcomes.
- Use tools such as Google Ads Editor, SA360, Meta Events Manager, Google Tag Manager, and Looker Studio to optimise and report on performance.
- Work collaboratively with the Head of Digital Marketing and wider internal teams to maximise campaign efficiency.
- Adopt a test-and-learn mindset, continuously identifying new opportunities across Display, Video, Paid Social, Retargeting, and Remarketing.
- Partner with the design team to produce effective, compliant creative assets for display, video, and social formats.
- Test creative, targeting, and landing pages to deliver best-in-class results.
- Provide regular performance updates and insights to key stakeholders.
- Own and maintain all weekly, monthly, and quarterly reporting.
Key Skills & Experience
- Minimum 3 years experience managing paid media campaigns across Google Ads, GDN, Meta Ads, Microsoft Ads, YouTube, TikTok Ads, and programmatic DSPs.
- Strong numeracy and literacy skills.
- Proven ability to plan, execute, and optimise paid media activity using tools such as Google Analytics, Google Tag Manager, Looker Studio, and attribution platforms.
- Ability to produce accurate, commercially focused MI aligned to business KPIs.
- Hands-on experience with campaign automation, including rules-based optimisation, scripts, and audience automation.
- Exceptional attention to detail and accuracy.
- Up-to-date knowledge of digital marketing trends, platform changes, and emerging paid media technologies.
- High levels of enthusiasm, curiosity, and a genuine desire to learn and grow.
Benefits Package
- Hapi benefits programme (discounts at supermarkets, cinemas, and major retailers).
- Free parking.
- Employee Assistance Programme.
Interested? Please Click Apply Now!
Paid Media Manager in London employer: Adria Solutions
Join a dynamic fintech company that champions innovation and creativity, offering a flexible hybrid working environment in Manchester. As a Graphic Designer, you'll not only contribute to exciting projects but also benefit from generous holiday allowances and career development opportunities, all while collaborating with a forward-thinking team that values your unique design perspective.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Adria Solutions and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Adria Solutions are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Adria Solutions on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Adria Solutions. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Media Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Adria Solutions. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Adria Solutions:Show us that you’ve done your homework! In your application, briefly mention what you admire about Adria Solutions’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Adria Solutions
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Adria Solutions will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Adria Solutions, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
