At a Glance
- Tasks: Lead a dynamic team to create engaging social content across EMEA markets.
- Company: Join Adobe, a leader in creativity and innovation.
- Benefits: Enjoy a competitive salary, inclusive culture, and opportunities for growth.
- Other info: Fast-paced environment with a focus on creativity and teamwork.
- Why this job: Shape Adobe's social presence and make an impact on global campaigns.
- Qualifications: Experience in social content, strong organisational skills, and a collaborative spirit.
The predicted salary is between 60000 - 80000 £ per year.
The Social Content group sits within the EMEA Social & Influencer team. It is embedded across UK, French, and German markets and brings Adobe's social strategy to life through platform-first, culturally relevant creative. Collaborating alongside Social Strategy, the team translates briefs into high-quality content and manages production across all audiences for brand, product, influencer, and campaigns.
This role will manage a team of 3 and own the planning layer that sits between strategy and execution across EMEA, shaping how Adobe shows up locally for all audiences. It establishes the benchmark for content quality and channel performance, and architects the operating model that lets social scale efficiently across always-on, influencer, and campaign activity.
What you'll Do
- Content & Operations
- Set the standard for quality, consistency, and effectiveness across all social output
- Partner with Strategy Leads to build the EMEA and market-level content planning process, translating audience strategy into annual, quarterly and campaign-level plans for markets including the UK, France, and Germany
- Coordinate planning and delivery for major campaigns and events
- Drive adoption of AI across social tools and operations to improve efficiency, quality, and scalability
- Cross-Functional Partnership
- Partner with Social Strategy for transforming briefs into scroll stopping content
- Collaborate with Global Social to ensure EMEA-relevant content is represented across global handles and platforms
- Budget & Agency Management
- Act as senior lead for agency coordination, day-to-day operations, and performance optimisation
- Own social budget tracking, forecasting, and management, ensuring spend aligns to approved priorities
- Operating Model & Governance
- Own and evolve the end-to-end EMEA social operating model: roles, decision rights, workflows, and critical issue paths across teams and agencies
- Continuously improve ways of working to reduce duplication, friction, and risk across always-on initiatives and campaigns
- Reporting & Executive Communication
- Prepare quarterly business reviews and manage weekly social updates, giving clear access to priorities, delivery, risks, and findings
- Provide a consolidated operational view of what social is delivering and how it's performing
What you will need
- Experienced social content professional with in-house and/or agency background
- Strong technology or creative industry knowledge
- Exceptional organisational skills and proven ability to manage multiple, competing priorities
- Experience delivering large-scale campaigns
- Experience managing agency teams
- Creative, positive great teammate who thrives in a fast-paced environment
- Strong collaborator management skills, including with senior leadership
- Dedicated to outcomes, with an analytical perspective on measurement
Adobe is an equal opportunity employer. We hire dedicated individuals, regardless of gender, race or colour, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, or veteran status. We know that when our employees feel appreciated and included, they can be more creative, innovative, and successful. This is what it means to be Adobe For All.
EMEA Group Lead, Social Content in London employer: Adobe
Adobe is an exceptional employer that fosters a dynamic and inclusive work culture, particularly within the vibrant Greater London area. Employees benefit from comprehensive growth opportunities, competitive compensation, and a commitment to diversity, making it a rewarding place for those looking to excel in enterprise software sales within the Retail and Consumer Goods sectors.
StudySmarter Expert Advice🤫
We think this is how you could land EMEA Group Lead, Social Content in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Adobe and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Adobe are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Adobe on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Adobe. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace EMEA Group Lead, Social Content in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Adobe. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Adobe:Show us that you’ve done your homework! In your application, briefly mention what you admire about Adobe’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Adobe
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Adobe will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Adobe, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
