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- Tasks: Manage and optimise global Google Ads campaigns to drive Adobe's enterprise goals.
- Company: Join Adobe, a leader in digital experiences, empowering creativity for all.
- Benefits: Enjoy a collaborative work environment with ongoing feedback and fantastic employee perks.
- Why this job: Make an impact in a fast-paced setting while working on innovative marketing strategies.
- Qualifications: B2B digital marketing experience and strong Google Ads management skills required.
- Other info: Adobe values diversity and inclusion, welcoming ideas from everyone.
The predicted salary is between 28800 - 48000 £ per year.
Global Paid Search Specialist – Adobe Enterprise
Join to apply for the Global Paid Search Specialist – Adobe Enterprise role at Adobe
Global Paid Search Specialist – Adobe Enterprise
Join to apply for the Global Paid Search Specialist – Adobe Enterprise role at Adobe
Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!
Adobe’s business solutions are purpose-built for Enterprise organisations to create unified customer experiences – supercharged by AI, real-time insights, and seamless content creation and management tools – so our customers can deliver true personalisation at scale. Business runs on Adobe.
The Opportunity:
From the moment you wake up in the morning until you go to bed at night consider the media you consume, the adverts you see, the apps you use, the websites you browse and almost all of the shopping you do online throughout the day. Chances are that every single one of those interactions, every single one of those experiences, was touched by an Adobe product.
As we expand our global Adobe Enterprise remit, we are looking for a hands-on, data-driven Paid Search Specialist to join our Digital Demand Marketing team. Ideal for those flourishing in fast-paced settings, passionate about performance marketing, and eager to achieve results through daily campaign management. The ideal candidate will demonstrate strong analytical skills, be methodical, and confidently handle reporting and data analysis to uncover insights and identify quick wins to drive strong performance.
What You’ll Do:
- Plan, implement, and optimise global Google Ads campaigns (both brand and non-brand) to support Adobe Enterprise objectives.
- Collaborate closely with the Global Paid Search Lead to align strategy, share insights, and ensure consistent execution across regions.
- Apply methodical thinking to analyse paid search data, identify trends, and implement detailed optimisations that improve campaign performance and maximise return on investment.
- Own the day-to-day management of Google accounts, including keyword research, ad copy testing, bid strategy, and budget pacing.
- Independently download and analyse campaign reports to identify actionable insights and quick wins, to improve paid search performance and drive measurable results.
- Partner with analysts to ensure accurate tracking and attribution.
- Partner with SEO team to ensure an aligned Paid and Organic Search Engine Marketing Strategy
- Ensure proactive flagging of issues and recommendations for optimisations to leadership
- Stay up to date with industry trends and platform updates to continuously improve campaign performance.
- Support global campaign rollouts and localisation efforts in collaboration with regional marketing teams.
What You’ll Need to Succeed:
- Proven B2B digital marketing experience, preferably in enterprise software, SaaS, or technology industries.
- Proven experience managing Google Ads at scale.
- Strong understanding of paid search fundamentals, including keyword strategy, match types, bidding models, and audience targeting.
- Technical operational proficiency in campaign setup, tracking implementation (e.g., UTM parameters, conversion tracking), and troubleshooting.
- Hands-on experience with campaign optimisation and performance reporting (Google Ad Editor is a requirement, Adobe Analytics experience ideal)
- Excellent communication and collaboration skills, with the ability to work cross-functionally in a global organisation.
- Analytical skills with a data-driven approach to campaign optimisation.
- Proactive, flexible, and hard-working approach to work.
- High level of accuracy and attention to detail.
- Well-organised, able to prioritise tasks and manage time effectively.
- Creative thinking and a passion for innovation and testing.
- Experience working in or with enterprise-level marketing teams is a plus.
Why Join Adobe?
- Be part of a high-growth B2B enterprise software company crafting the future of digital marketing.
- Work in a fast-paced, innovative, and collaborative marketing environment.
- Work on critical initiatives with high visibility and impact.
As our many awards will tell you, at Adobe you’ll be immersed in an exceptional work environment that is recognized around the world. You’ll be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you’re looking to make an impact, Adobe\’s the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog, https://blog.adobe.com/en/topics/adobe-life and explore the fantastic benefits we offer at Rewards.adobe.com.
Adobe is an equal opportunity employer. We hire talented individuals, regardless of gender, race or colour, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, or veteran status. We know that when our employees feel appreciated and included, they can be more creative, innovative and successful. This is what it means to be Adobe For All.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours.
Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more about our vision here.
Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call (408) 536-3015.
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Global Paid Search Specialist – Adobe Enterprise employer: Adobe
Contact Detail:
Adobe Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Paid Search Specialist – Adobe Enterprise
✨Tip Number 1
Familiarise yourself with Adobe's products and services, especially those related to digital marketing. Understanding how their tools work will not only help you in interviews but also show your genuine interest in the company.
✨Tip Number 2
Network with current or former Adobe employees on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and the specifics of the Global Paid Search Specialist role.
✨Tip Number 3
Stay updated on the latest trends in paid search and digital marketing. Being able to discuss recent developments or case studies during your interview can set you apart from other candidates.
✨Tip Number 4
Prepare to demonstrate your analytical skills by discussing past experiences where you've optimised campaigns based on data. Be ready to share specific examples that highlight your ability to drive results.
We think you need these skills to ace Global Paid Search Specialist – Adobe Enterprise
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Global Paid Search Specialist position. Tailor your application to highlight relevant experience in digital marketing, particularly with Google Ads.
Craft a Compelling CV: Your CV should clearly showcase your B2B digital marketing experience, especially in managing Google Ads campaigns. Use quantifiable achievements to demonstrate your impact, such as improved ROI or successful campaign metrics.
Write a Tailored Cover Letter: In your cover letter, express your passion for performance marketing and your analytical skills. Mention specific examples of how you've optimised campaigns in the past and how you can contribute to Adobe's mission of delivering exceptional digital experiences.
Highlight Relevant Skills: Make sure to emphasise your technical proficiency in campaign setup and tracking, as well as your ability to analyse data for insights. Mention any experience with tools like Google Ad Editor and Adobe Analytics, as these are crucial for the role.
How to prepare for a job interview at Adobe
✨Know Your Google Ads Inside Out
Make sure you have a solid understanding of Google Ads, including keyword strategy, bidding models, and audience targeting. Be prepared to discuss your past experiences managing campaigns at scale and how you optimised them for better performance.
✨Showcase Your Analytical Skills
Since the role requires strong analytical skills, come ready to discuss specific examples where you've used data to drive campaign decisions. Highlight any tools you've used for reporting and analysis, such as Google Ad Editor or Adobe Analytics.
✨Demonstrate Collaboration Experience
Adobe values teamwork, so be prepared to share examples of how you've worked cross-functionally in previous roles. Discuss how you collaborated with other teams, like SEO or analytics, to achieve common goals.
✨Stay Updated on Industry Trends
Show your passion for digital marketing by discussing recent trends or changes in the industry that could impact paid search strategies. This demonstrates your commitment to continuous learning and improvement, which is crucial for success in this fast-paced environment.