PPC Marketing Executive in Cardiff

An exciting opportunity has arisen within the marketing team at Admiral. We’re looking for someone who’s highly motivated and can support our Acquisition Campaign Manager and wider acquisition team. The team focuses on delivering excellence through PPC account optimisation, data analysis and building relationships with our suppliers (e.g. Google, Microsoft & Meta).

Responsibilities

• Supporting the Campaign Manager in all tasks as required
• Building and implementing new acquisition campaigns, and accounts, according to briefs
• A/B testing and reporting
• Working closely with product owners to support their business targets, in line with our team priorities and generally strong stakeholder management skills
• Reporting and monitoring acquisition campaign results and spend against our budget expectations and targets
• Monitoring competitor activity and discovering new opportunities
• Making recommendations to improve performance and to drive further efficiencies
• Identifying any deviations in performance
• Liaising with compliance to ensure our ad copy adheres to FCA regulations
• Ensuring that our technology is functioning correctly and raise, or fix, any issues

Essential Skills And Experience

• Exceptional knowledge and experience with PPC
• Strong analytical skills, and is comfortable at handling and reporting on large data sets
• Knowledge of Excel and presenting data
• An ability to own and balance multiple projects
• A passion for PPC and an interest in all things performance marketing
• Ability to be able to make relevant, and effective, CPA and TROAS Bid strategy adjustments and ad copy recommendations
• Experience of running remarketing and retargeting campaigns

Desirable Skills And Experience

• Experience in Display and/or Social Media Advertising (not compulsory but preferred)
• Google Ads certified (not compulsory but preferred)
• SA360 experience (not compulsory but preferred)

Think you’ve got what it takes? Then send us your CV and covering letter with details of why you’re suitable for this role.

Please note - we may close this vacancy early if we receive lots of applications or business priorities change. We take pride in being a diverse and inclusive business. It’s a place where you can be you, and show up as you are. We’re committed to fostering a people-first culture where everyone is accepted, supported, and empowered to be brilliant.

You can grow and progress at a pace and direction that suits you, make a difference for our customers and each other, and share in our future with all colleagues eligible for up to £3,600 of free shares each year after one year of service. Everyone receives 33 days holiday (including bank holidays) when they join us, increasing the longer you stay with us, up to a maximum of 38 days (including bank holidays). You also have the option to buy or sell up to an additional five days of annual leave.

We’re proud of our people-first culture. In fact, we’ve been recognised as a Great Place to Work for Women, a Great Place to Work for Wellbeing, and an overall Great Place to Work for over 25 years! We’re fully committed to making sure your progression is not slowed or halted by barriers related to race, gender, age, sexuality or any of the protected characteristics.

Disability Confident Leader

As a Disability Confident Leader, for candidates with a disability or long-term health condition that opt into the Disability Confident scheme, we’ll invite a fair and proportionate number of applicants that meet the essential requirements of the role to the first stage of our selection process. If you need any adjustments or support with your application or during the recruitment process, just let us know. Please email Abbi.James23@admiralgroup.co.uk or contact us on 07796 039828. This number is dedicated to supporting candidates that require reasonable adjustments or support during the application process.