At a Glance
- Tasks: Lead brand strategy and execute high-impact marketing initiatives for Protexin Veterinary.
- Company: Join a dynamic team focused on animal health and wellbeing.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Other info: Collaborate with cross-functional teams and drive impactful campaigns.
- Why this job: Shape brand identity and make a real difference in the veterinary industry.
- Qualifications: 5+ years in brand management, preferably in veterinary or FMCG sectors.
The predicted salary is between 36000 - 60000 £ per year.
We’re on the lookout for a talented, creative, and commercially-driven Senior Brand Manager with a proven track record of success working across the marketing mix to lead the development and execution of our brand strategy. You’ll bring a consumer-driven mindset to every decision, ensuring brand activity is rooted in deep understanding of the customer journey and delivers meaningful experiences across all touchpoints. You’ll lead high-impact initiatives, collaborating with cross-functional teams and external creative partners to deliver brand activity that resonates deeply with customers. This role is pivotal in shaping brand identity, driving awareness, and supporting commercial growth with our veterinary audience across multiple channels and international markets.
Key Responsibilities:
- Champion the brand across all channels, evolving guidelines and developing compelling assets.
- Drive full-funnel creative strategy including campaign launches, seasonal initiatives, and new product launches.
- Lead the stage gate process for all NPD and EPD projects – working hand in hand with commercial, sales, technical, regulatory and project management teams to deliver projects on time and in full.
- Lead marketing efforts to support VET wholesalers, buying groups and the ecomm business - working closely with internal veterinarians and technical teams to ensure material is correct and compliant.
- Support export commercial team by setting clear brand plans KPIs and investment strategy.
- Manage marketing budget effectively to maximise impact and efficiency.
Requirements:
- Minimum 5 years’ experience in brand management, preferably within veterinary, pet care, animal health, or FMCG sectors.
- Proven success in developing and executing brand strategies that drive growth.
- Excellent project management and stakeholders alignment skills.
- Experience managing marketing budgets.
- Commercial mindset with attention to detail and a passion for pets and animal wellbeing.
- Experience working with regulatory requirements in veterinary or healthcare sectors is a plus.
- Degree in Marketing, Business, Veterinary Science (with marketing experience), or related field.
- Experience working in B2C environments.
- Familiarity with veterinary networks, pet retail, or eCommerce channels.
Senior Brand Manager Protexin Veterinary in London employer: ADM
At ADM Erith, we pride ourselves on fostering a culture of continuous improvement and safety, making us an exceptional employer for Process Engineers. Our commitment to employee growth is evident through ongoing training opportunities and collaboration with a dedicated team that values innovation and efficiency. Located in a dynamic environment, we offer a supportive workplace where your contributions directly impact production excellence and safety standards.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Brand Manager Protexin Veterinary in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for ADM and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like ADM are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with ADM on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at ADM. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Brand Manager Protexin Veterinary in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit ADM. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of ADM:Show us that you’ve done your homework! In your application, briefly mention what you admire about ADM’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at ADM
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at ADM will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At ADM, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
