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- Tasks: Lead brand strategy and execute high-impact marketing initiatives for Protexin Veterinary.
- Company: Join a dynamic team focused on animal health and wellbeing.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Why this job: Shape brand identity and make a real difference in the veterinary industry.
- Qualifications: 5+ years in brand management, preferably in veterinary or FMCG sectors.
- Other info: Collaborate with cross-functional teams and drive impactful campaigns.
The predicted salary is between 36000 - 60000 £ per year.
We’re on the lookout for a talented, creative, and commercially-driven Senior Brand Manager with a proven track record of success working across the marketing mix to lead the development and execution of our brand strategy. You’ll bring a consumer-driven mindset to every decision, ensuring brand activity is rooted in deep understanding of the customer journey and delivers meaningful experiences across all touchpoints. You’ll lead high-impact initiatives, collaborating with cross-functional teams and external creative partners to deliver brand activity that resonates deeply with customers. This role is pivotal in shaping brand identity, driving awareness, and supporting commercial growth with our veterinary audience across multiple channels and international markets.
Key Responsibilities:
- Champion the brand across all channels, evolving guidelines and developing compelling assets.
- Drive full-funnel creative strategy including campaign launches, seasonal initiatives, and new product launches.
- Lead the stage gate process for all NPD and EPD projects – working hand in hand with commercial, sales, technical, regulatory and project management teams to deliver projects on time and in full.
- Lead marketing efforts to support VET wholesalers, buying groups and the ecomm business - working closely with internal veterinarians and technical teams to ensure material is correct and compliant.
- Support export commercial team by setting clear brand plans KPIs and investment strategy.
- Manage marketing budget effectively to maximise impact and efficiency.
Requirements:
- Minimum 5 years’ experience in brand management, preferably within veterinary, pet care, animal health, or FMCG sectors.
- Proven success in developing and executing brand strategies that drive growth.
- Excellent project management and stakeholders alignment skills.
- Experience managing marketing budgets.
- Commercial mindset with attention to detail and a passion for pets and animal wellbeing.
- Experience working with regulatory requirements in veterinary or healthcare sectors is a plus.
- Degree in Marketing, Business, Veterinary Science (with marketing experience), or related field.
- Experience working in B2C environments.
- Familiarity with veterinary networks, pet retail, or eCommerce channels.
Senior Brand Manager Protexin Veterinary in London employer: ADM
Contact Detail:
ADM Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Manager Protexin Veterinary in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the veterinary and pet care sectors. Attend industry events or webinars, and don’t be shy about introducing yourself. We all know that sometimes it’s not just what you know, but who you know!
✨Tip Number 2
Show off your creativity! When you get the chance to chat with potential employers, bring examples of your past campaigns or projects. We want to see how you’ve driven brand strategies and made an impact. Visuals can speak volumes!
✨Tip Number 3
Be ready to discuss the customer journey. Prepare to share insights on how you’ve understood consumer needs and shaped brand experiences. We’re looking for someone who can connect the dots between strategy and execution!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our brand right from the start.
We think you need these skills to ace Senior Brand Manager Protexin Veterinary in London
Some tips for your application 🫡
Show Your Creative Side: When you're crafting your application, let your creativity shine through! We want to see how you can think outside the box and bring fresh ideas to the table. Use engaging language and examples that highlight your innovative approach to brand management.
Know Your Audience: Make sure to tailor your application to resonate with our veterinary audience. Show us that you understand their needs and how your experience aligns with delivering meaningful experiences for them. A consumer-driven mindset is key!
Highlight Your Collaborative Spirit: We love teamwork at StudySmarter! In your application, emphasise your experience working with cross-functional teams and external partners. Share specific examples of how collaboration has led to successful brand initiatives in your past roles.
Be Budget Savvy: Since managing marketing budgets is crucial for this role, don’t forget to mention your experience in this area. Highlight how you've maximised impact and efficiency in previous projects. This will show us you're commercially minded and detail-oriented!
How to prepare for a job interview at ADM
✨Know Your Brand Inside Out
Before the interview, dive deep into Protexin's brand identity and values. Understand their product offerings and how they resonate with the veterinary audience. This will help you articulate how your experience aligns with their brand strategy and how you can contribute to evolving their guidelines.
✨Showcase Your Creative Strategy Skills
Prepare examples of past campaigns you've led that demonstrate your ability to drive full-funnel creative strategies. Be ready to discuss how you collaborated with cross-functional teams and external partners to launch successful initiatives, especially in the veterinary or FMCG sectors.
✨Highlight Your Project Management Expertise
Since this role involves leading the stage gate process for NPD and EPD projects, come equipped with specific examples of how you've managed projects from inception to completion. Discuss your approach to stakeholder alignment and how you ensured timely delivery while maintaining quality.
✨Demonstrate Your Commercial Mindset
Be prepared to talk about how you've effectively managed marketing budgets in the past. Share insights on how you maximised impact and efficiency in your campaigns, and how you set clear KPIs to support commercial growth. This will show that you have the analytical skills needed for the role.
