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For Companies At a Glance
- Tasks: Manage and optimise paid search campaigns to drive customer acquisition and engagement.
- Company: Join a leading UK investment brand with a dynamic marketing team.
- Benefits: Competitive salary, flexible holidays, hybrid working, and private medical cover.
- Why this job: Make a real impact in performance marketing while developing your skills.
- Qualifications: 1-2 years in paid search or digital marketing with Google Ads experience.
- Other info: Proactive environment with opportunities for growth and innovation.
The predicted salary is between 28800 - 48000 £ per year.
Overview
We\’re looking for an ambitious Paid Search Executive to join a leading UK brand\’s Marketing team. This is an excellent opportunity to develop your paid media career, working on substantial budgets and making a real impact on customer acquisition performance.
If you\’re a Paid Search Executive, PPC Executive or Digital Marketing Executive with 1-2 years\’ experience managing Google Ads and Microsoft Advertising campaigns, and you\’re ready to take the next step in your performance marketing journey, we\’d love to hear from you.
Responsibilities
- As Paid Search Executive, you\’ll support the planning, execution and optimisation of paid search campaigns, working closely with the wider Performance team to drive performance and meet ambitious business objectives.
- Assist in developing and executing paid search strategies across Google Ads and Microsoft Advertising, managing campaigns that drive meaningful customer acquisition and engagement.
- Monitor and optimise campaign performance against key metrics including CTR, CPC, and ROI, using data insights to continuously improve results and identify growth opportunities.
- Conduct keyword research, create compelling ad copy, and run A/B tests to enhance campaign effectiveness and conversion rates across all search activity.
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Paid Search Executive employer: ADLIB
Contact Detail:
ADLIB Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Search Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and results. This will give potential employers a clear view of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on common PPC questions and case studies. Practice explaining your thought process behind campaign strategies and optimisations to impress the interviewers.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love hearing from passionate candidates like you!
We think you need these skills to ace Paid Search Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Paid Search Executive role. Highlight your experience with Google Ads and Microsoft Advertising, and don’t forget to mention any specific campaigns you've managed that had a real impact on performance.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for paid search and how your skills align with our needs. Be sure to mention any innovative strategies you've implemented in past roles.
Show Off Your Analytical Skills: Since this role involves a lot of data analysis, make sure to include examples of how you've used data insights to improve campaign performance. We love seeing numbers that back up your achievements!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves!
How to prepare for a job interview at ADLIB
✨Know Your Stuff
Make sure you brush up on your knowledge of Google Ads and Microsoft Advertising. Be ready to discuss specific campaigns you've managed, the strategies you used, and the results you achieved. This shows you're not just familiar with the tools but can also leverage them effectively.
✨Data is Your Best Friend
Since this role heavily relies on analytics, come prepared with examples of how you've used data to optimise campaigns. Talk about key metrics like CTR, CPC, and ROI, and be ready to explain how you’ve made data-driven decisions in past roles.
✨Craft Compelling Ad Copy
As a Paid Search Executive, you'll need to create engaging ad copy. Bring examples of ads you've written that performed well. Discuss your thought process behind the copy and how it contributed to campaign success. This will demonstrate your creativity and understanding of what drives clicks.
✨Stay Ahead of Trends
The digital marketing landscape is always changing, so show your enthusiasm for staying current. Mention any recent trends or updates in paid search that you've been following, and share how you plan to incorporate new ideas into your work. This shows you're proactive and eager to innovate.
