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- Tasks: Drive performance-driven social campaigns and manage substantial budgets for a market leader.
- Company: Join a well-known brand with a high-performing Performance Marketing team.
- Benefits: Enjoy flexible holidays, hybrid working, private medical insurance, and career development opportunities.
- Why this job: Make your mark in a fast-paced environment while influencing customer acquisition for millions.
- Qualifications: 1-2 years of experience in paid social or digital marketing with strong analytical skills.
- Other info: Collaborate with creative teams and stay ahead of trends in paid social.
The predicted salary is between 28800 - 43200 £ per year.
Drive performance-driven social campaigns for a market leader. Join a growing team at a very exciting time for the business. We're recruiting on behalf of a well-known brand, seeking a driven Paid Social Executive to join their high-performing Performance Marketing team. This is an outstanding opportunity to develop your paid social expertise whilst managing substantial campaign budgets and directly influencing customer acquisition for millions.
If you're a Paid Social Executive, Social Media Executive or Digital Marketing Executive with 1-2 years' hands-on experience managing campaigns across Meta, LinkedIn and other platforms, and you're ready to make your mark in a fast-paced, data-led environment, this role offers genuine career progression within performance marketing.
What you'll be doing:- Plan, execute and optimise paid social campaigns across Meta (Facebook/Instagram), LinkedIn, Twitter/X and emerging platforms, working closely with the Senior Paid Media Manager to deliver ambitious customer acquisition targets.
- Manage day-to-day campaign activity across multiple social platforms, monitoring performance against key metrics including CPM, CPA, CTR and ROAS, using data insights to continuously optimise and identify growth opportunities.
- Collaborate with internal creative teams and external agency partners to develop compelling ad creatives and messaging that resonate with target audiences whilst adhering to strict financial services regulatory requirements.
- Conduct ongoing A/B testing across ad formats, audiences, placements and messaging, analysing results to inform future campaign strategy and improve conversion rates across the customer journey.
- Support budget management and forecasting activities, ensuring efficient spend allocation across platforms and campaigns to maximise return on investment.
- Generate regular performance reports with actionable insights, clearly communicating campaign results and recommendations to both technical and non-technical stakeholders across the business.
- Stay ahead of platform updates, algorithm changes and emerging trends in paid social, bringing innovative approaches and fresh ideas to campaign management whilst ensuring compliance with FCA regulations and brand guidelines.
- 1-2 years' proven experience in a paid social or digital marketing role, with hands-on campaign management across Facebook Ads Manager, LinkedIn Campaign Manager and ideally additional platforms.
- Strong analytical capabilities with the ability to interpret campaign data, identify trends and make data-driven decisions that demonstrably improve performance and ROI.
- Proficiency in web analytics tools such as Google Analytics (GA4), with a solid understanding of conversion tracking, attribution models and measuring campaign effectiveness across the full customer journey.
- Excellent communication skills with meticulous attention to detail and the ability to create engaging ad copy that drives action whilst remaining compliant with financial services regulations.
- Proven ability to manage multiple campaigns simultaneously and meet tight deadlines in a demanding, fast-paced environment without compromising quality.
- Creative thinking combined with a commercial mindset—you understand what makes campaigns perform and are constantly looking for ways to test, learn and improve results.
- Experience working within financial services, fintech or another regulated industry would be highly advantageous, as would platform certifications (Meta Blueprint, LinkedIn Marketing Labs).
- Bachelor's degree in Marketing, Business or related field is preferred but not essential with strong relevant experience.
On top of a competitive salary, you'll receive an extensive benefits package including flexible holiday scheme, hybrid working (typically 2-3 days in the Bristol office), private medical insurance, generous pension contributions, and a comprehensive wellness programme. You'll also benefit from structured career development opportunities within a highly respected performance marketing team.
What's next:If this sounds like the ideal next step in your paid social career, we'd love to hear from you.
Paid Social Executive in London employer: ADLIB Recruitment | B CorpTM
Contact Detail:
ADLIB Recruitment | B CorpTM Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Executive in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best paid social campaigns. Use data to highlight your successes and be ready to discuss them in interviews. This will set you apart from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company and its recent campaigns. Be ready to share your thoughts on their social media strategy and how you can contribute to their goals. It shows you're genuinely interested!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities that might just be the perfect fit for you. Plus, it’s a great way to get noticed by our recruitment team.
We think you need these skills to ace Paid Social Executive in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Paid Social Executive role. Highlight your experience with platforms like Meta and LinkedIn, and showcase any successful campaigns you've managed. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about paid social marketing and how your previous experiences have prepared you for this role. Let us know what excites you about working with our team!
Show Off Your Analytical Skills: Since this role involves a lot of data analysis, make sure to mention your analytical capabilities. Share examples of how you've used data insights to optimise campaigns in the past. We love seeing candidates who can turn numbers into actionable strategies!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at ADLIB Recruitment | B CorpTM
✨Know Your Platforms
Make sure you’re well-versed in the specifics of Meta, LinkedIn, and any other platforms mentioned in the job description. Familiarise yourself with their ad managers and recent updates, as this will show your genuine interest and expertise during the interview.
✨Showcase Your Analytical Skills
Prepare to discuss how you've used data to optimise campaigns in the past. Bring examples of key metrics like CPM, CPA, and ROAS that you've worked with, and be ready to explain how you’ve made data-driven decisions to improve performance.
✨Creative Collaboration
Think about times when you’ve collaborated with creative teams or agencies. Be ready to share how you contributed to developing compelling ad creatives and messaging, especially in a regulated environment like financial services.
✨Stay Ahead of Trends
Research current trends in paid social and be prepared to discuss them. Showing that you’re proactive about staying updated on platform changes and emerging strategies will demonstrate your passion for the field and your readiness to bring fresh ideas to the team.
