At a Glance
- Tasks: Lead global marketing strategy for an exciting new healthcare brand launch.
- Company: Join a purpose-driven consultancy with a focus on healthcare innovation.
- Benefits: Competitive salary, private healthcare, flexible working, and generous holiday allowance.
- Other info: Enjoy opportunities for international travel and vibrant team socials.
- Why this job: Make a real impact in healthcare marketing while collaborating with diverse teams.
- Qualifications: Extensive B2B marketing experience in healthcare or medtech is essential.
The predicted salary is between 46200 - 66000 £ per year.
We're working with a global healthcare product design consultancy to recruit a B2B Marketing Manager for a newly created role. You'll lead the marketing strategy for a soon-to-be-launched brand. This is a pivotal moment for the business, and you'll play a key role in building brand awareness, engagement, and pipeline growth across the UK and US markets.
What you'll be doing:
- Develop and deliver integrated marketing strategies that position the consultancy as a trusted partner in healthcare product innovation.
- Work across categories including drug delivery, diagnostics, surgical devices, digital health, and women's health.
- Collaborate with cross‐functional teams – including design, engineering, sales, and subject matter experts – to build compelling value propositions and campaigns.
- Manage multi‐channel campaigns across digital, social, events, ABM, and paid media, using data to optimise performance and ROI.
- Occasional travel to the US studio, European manufacturing sites, and key industry tradeshows may be required.
What experience you'll need to apply:
- Extensive experience in B2B marketing within healthcare, medtech or design consultancy - agency or in‐house.
- Experience marketing to pharma, medtech or consumer health businesses (not hospitals or HCPs).
- Proven success in developing and executing integrated campaigns.
- Experience working with global audiences and adapting to regional needs.
- Strong written and verbal communication skills.
- Ability to translate complex technical and design concepts into engaging content.
- Multi‐channel marketing experience (digital, social, events, ABM, paid).
- Strong project management and stakeholder engagement skills.
- Data‐driven mindset with ability to analyze and optimise campaign performance.
- Familiarity with CRM and marketing automation tools (desirable).
- Knowledge of healthcare innovation trends (desirable).
What you'll get in return for your experience:
- Base salary in the range of £55k depending on experience.
- Private healthcare for you and your family.
- Enhanced parental leave.
- Performance‐related bonus.
- Salary exchange pension scheme.
- 25 days holiday (plus extra for length of service).
- Cycle to work and EV schemes.
- Regular team socials, including an end‐of‐year party.
- Flexible hybrid working from a vibrant Bristol office with state‐of‐the‐art labs and design studios (ideally 2+ days in the office, but this is negotiable for the right person).
- Opportunities for international travel (with accommodations available).
What's next?
If you're an experienced B2B Marketing Manager or similar, and have a proven track record marketing to pharma, medtech or consumer health businesses, we'd love to hear from you.
B2B Marketing Manager in London employer: ADLIB Recruitment | B CorpTM
Join a purpose-driven team at a leading healthcare product design consultancy, where your role as a B2B Marketing Manager will be pivotal in shaping the marketing strategy for an exciting new brand launch. Enjoy a vibrant work culture in our state-of-the-art Bristol office, with flexible hybrid working options, opportunities for international travel, and a comprehensive benefits package that includes private healthcare, enhanced parental leave, and generous holiday allowances. We value diverse perspectives and foster an inclusive environment that supports your professional growth and development.
Contact Details:
ADLIB Recruitment | B CorpTM Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land B2B Marketing Manager in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the healthcare and marketing sectors. Attend industry events or webinars to meet potential employers and get your name out there. Remember, it’s all about who you know!
✨Tip Number 2
Showcase your expertise! Create a portfolio that highlights your successful campaigns and projects. Use case studies to demonstrate how you've driven results in B2B marketing, especially in healthcare. This will make you stand out when chatting with recruiters.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their market position and be ready to discuss how you can contribute to their brand launch. Tailor your responses to show you’re the perfect fit for their needs.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we often have exclusive opportunities listed there that you won’t find anywhere else. Let’s land that job together!
We think you need these skills to ace B2B Marketing Manager in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the B2B Marketing Manager role. Highlight your experience in healthcare marketing and any successful campaigns you've led. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your background makes you the perfect fit. Don't forget to mention your experience with multi-channel campaigns!
Showcase Your Data Skills:Since we love a data-driven mindset, make sure to include examples of how you've used data to optimise campaign performance in your application. This will show us that you can bring measurable results to our team.
Apply Through Our Website:We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and you'll be one step closer to joining our purpose-driven team!
How to prepare for a job interview at ADLIB Recruitment | B CorpTM
✨Know Your Audience
Before the interview, research the company and its target audience. Understand their products and services, especially in healthcare and medtech. This will help you tailor your responses and demonstrate that you can effectively communicate with pharmaceutical and consumer health decision-makers.
✨Showcase Your Campaign Success
Prepare specific examples of integrated marketing campaigns you've executed in the past. Highlight your role, the strategies you used, and the results achieved. This will illustrate your ability to drive brand awareness and pipeline growth, which is crucial for the B2B Marketing Manager role.
✨Demonstrate Data-Driven Decision Making
Be ready to discuss how you've used data to optimise campaign performance. Share insights on tools you've used for analytics and how you've adapted strategies based on data findings. This shows that you have a strong project management mindset and can deliver results.
✨Prepare for Cross-Functional Collaboration
Since the role involves working with various teams, think of examples where you've successfully collaborated with design, engineering, or sales teams. Discuss how you built compelling value propositions and campaigns, showcasing your strong communication skills and ability to engage stakeholders.
