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- Tasks: Own and scale Instagram content, creating engaging posts and guiding on-camera talent.
- Company: Established business in the info and digital product space with a strong industry presence.
- Benefits: Competitive salary, revenue sharing, and opportunities for creative expression.
- Why this job: Join a dynamic team and make a real impact on a well-known brand's Instagram presence.
- Qualifications: Proven experience in growing Instagram accounts and strong content creation skills.
- Other info: Collaborative environment with a focus on quality and creativity.
The predicted salary is between 36000 - 60000 £ per year.
We are hiring an Instagram Content Lead to fully own and scale the Instagram presence of an established business in the info and digital product space. This role is designed for a very specific type of operator: a steady, detail‑tight internal creator/producer who respects systems, quality, and cadence, but still has enough creative instinct to craft strong hooks and keep on‑camera content feeling human. You are not chaotic or trend‑chasing, but you’re also not rigid. You balance discipline with creativity.
The business already exists, generates real revenue, and is associated with some of the most recognizable names in the industry. We’re not building from zero — we’re building leverage. Growing the Instagram presence directly unlocks additional revenue, which is shared with this role.
Key Responsibilities- Own Instagram end‑to‑end, translating vision into clear, structured, and engaging content.
- Create daily content, edit Reels, produce carousels and static posts, guide on‑camera talent, and maintain a consistent publishing cadence.
- Build and enforce systems, uphold quality standards, and ensure cadence consistency.
- Demonstrated results: personally grew at least one Instagram account.
Head of Content in London employer: ADL Talent
Contact Detail:
ADL Talent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Content in London
✨Tip Number 1
Get to know the company inside out! Research their Instagram presence and understand their content style. This will help you tailor your approach during interviews and show that you're genuinely interested in what they do.
✨Tip Number 2
Show off your creativity! Prepare a mini portfolio of your best Instagram content or ideas that align with their brand. This can really set you apart and demonstrate your ability to craft engaging hooks and maintain quality.
✨Tip Number 3
Network like a pro! Connect with current employees on LinkedIn or engage with their content on Instagram. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the team and ready to take on the challenge.
We think you need these skills to ace Head of Content in London
Some tips for your application 🫡
Show Your Creative Side: When you're applying for the Head of Content role, make sure to showcase your creativity in your written application. Share examples of how you've crafted engaging content in the past and how you balance creativity with structure.
Be Detail-Oriented: We love a candidate who pays attention to detail! Ensure your application is free from typos and errors. Highlight your experience with systems and quality standards, as this role requires a steady hand in managing content.
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the specific skills and experiences that align with our job description. Show us why you’re the perfect fit for our Instagram Content Lead position.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates about the hiring process!
How to prepare for a job interview at ADL Talent
✨Know Your Instagram Inside Out
Before the interview, dive deep into the company's Instagram profile. Familiarise yourself with their content style, engagement metrics, and audience interaction. Be ready to discuss how you can enhance their presence while respecting their established systems.
✨Showcase Your Creative Process
Prepare to share examples of your previous work that highlight your ability to balance creativity with structure. Bring along a portfolio or case studies that demonstrate how you've successfully created engaging content while adhering to quality standards.
✨Be Ready to Discuss Systems and Cadence
Since this role requires a strong focus on systems and consistency, think about how you've implemented processes in past roles. Be prepared to explain how you maintain quality and ensure a steady flow of content without sacrificing creativity.
✨Engage with On-Camera Talent
As guiding on-camera talent is part of the job, think of strategies you've used to coach or collaborate with others. Share specific examples of how you've helped talent feel comfortable and deliver authentic content that resonates with audiences.
