At a Glance
- Tasks: Create engaging marketing content and manage PR activities for exciting projects.
- Company: Join ADI, a leader in delivering major sporting events and digital experiences.
- Benefits: Attractive salary, flexible working hours, and opportunities for growth.
- Other info: Collaborative environment with a focus on creativity and innovation.
- Why this job: Be part of a dynamic team making an impact in the sports and events industry.
- Qualifications: Strong writing skills and experience in B2B marketing and PR.
The predicted salary is between 33750 - 41250 £ per year.
At ADI, we help deliver some of the world's biggest sporting events, live experiences and digital display projects.
From Premier League stadiums and major cycling events to retail destinations and public spaces, our technology and creative solutions help organisations connect with millions of people every year.
We're looking for an experienced
Marketing & PR Executive to join our growing marketing team.
This is a varied B2B marketing role for someone who enjoys writing, storytelling and creating content that supports commercial objectives.
You'll take ownership of ADI's PR activity while creating engaging marketing content that showcases our projects, partnerships and expertise across sport, retail, live events and leisure.
As part of a small, collaborative marketing team, you'll work closely with the Marketing Manager, designers and wider commercial teams to turn customer stories, projects and technical expertise into compelling marketing content that supports sales, strengthens our reputation and generates industry awareness.
- What you'll be doing
- Writing blogs, press releases, customer stories and thought leadership articles.
- Managing ADI's PR activity and building relationships with trade publications.
- Creating content for Linked In, newsletters and internal communications.
- Producing marketing copy for brochures, proposals, presentations and website pages.
- Maintaining website content using Word Press.
- Providing content and copy support for marketing campaigns.
- Creating and managing customer newsletters and email communications using Hub Spot.
- Supporting award entries, exhibitions and product launches.
About you
You'll be an excellent writer with experience creating B2B marketing content that explains complex products and services in a clear, engaging and commercially focused way.
You'll be confident writing benefit-led copy across a range of channels, turning technical information into content that informs, persuades and drives engagement.
You'll also be comfortable managing multiple projects simultaneously, balancing competing priorities and delivering high-quality work in a fast-paced environment.
You'll ideally have experience with
- B2B marketing and content creation
- PR and media relations
- Writing benefit-led marketing copy across a wide range of marketing channels
- Word Press
- Hub Spot (or another CRM)
- Photoshop & Adobe Creative suite
Most importantly, you'll be curious, organised and proactive, with the confidence to work independently while collaborating closely with a small, supportive marketing team.
Working Hours
Our standard working week is 40 hours, Monday to Friday.
We are also open to discussing a reduced-hours arrangement of 32 hours per week and can offer flexibility around how those hours are worked to support the right candidate.
In return, we can offer an attractive base salary and additional benefits.
ADI is experiencing rapid periods of growth within and across all divisions, and we’re looking for someone stellar to help us make amazing happen.
Marketing and PR Executive in Preston employer: ADI UK
At ADI, we pride ourselves on being an exceptional employer, offering a dynamic work environment where creativity and collaboration thrive. Our marketing team is small yet mighty, providing ample opportunities for personal and professional growth while working on high-profile projects that connect with millions. With flexible working arrangements and a commitment to employee well-being, ADI is the perfect place for those looking to make a meaningful impact in the world of sports and live events.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing and PR Executive in Preston
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for ADI UK and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like ADI UK are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with ADI UK on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at ADI UK. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing and PR Executive in Preston
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit ADI UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of ADI UK:Show us that you’ve done your homework! In your application, briefly mention what you admire about ADI UK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at ADI UK
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at ADI UK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At ADI UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
