At a Glance
- Tasks: Lead Retail Media campaigns across Europe, driving sales growth for Bacardi's top brands.
- Company: Join OMD EMEA, part of the world's largest media network with a collaborative culture.
- Benefits: Flexible working pattern, competitive salary, and opportunities for professional development.
- Other info: Dynamic team atmosphere with excellent growth opportunities and a focus on inclusivity.
- Why this job: Make an impact in a fast-paced environment while working with iconic brands and major retailers.
- Qualifications: Experience in Retail Media campaigns, strong communication skills, and a collaborative mindset.
The predicted salary is between 60000 - 80000 £ per year.
Join the Bacardi team at OMD EMEA, where Global Strategy, Client Leadership, and European Activation teams sit together across Programmatic, Social, Search, and Retail Media. This integrated structure creates a collaborative, high-performing environment with excellent opportunities for growth and cross-channel learning.
As part of the Retail Media team, you will lead campaign outputs across key European markets, helping drive one of Bacardi’s fastest-growing channels as retailers become a major off-trade sales driver. The focus of the role is delivering incremental sales growth through closed-loop attribution and innovative Retail Media strategies.
You will work across leading Bacardi brands including Bacardi, Martini, Patrón, St‑Germain, Bombay Sapphire, and Dewar’s, partnering with major retailers and quick commerce platforms including Tesco, Carrefour, Sainsbury’s, Kaufland, Intermarché, Deliveroo, Uber, and Glovo. Campaigns are activated through platforms including Criteo, Citrus, DSPs, and Meta across markets including the UK, Italy, France, Spain, and Germany, offering strong European exposure and opportunities to innovate from a central London hub.
About You
You have hands-on experience managing Retail Media campaigns across EU markets, ideally across platforms such as Criteo and Citrus, with knowledge of DV360 and Meta a bonus. You understand the Retail Media ecosystem, publisher offerings, and the rapidly evolving Quick Commerce landscape.
You are highly organised, commercially minded, and confident managing budgets, finance reconciliation, campaign reporting, and client communications. Comfortable in a fast-paced agency environment, you can prioritise effectively, adapt quickly, and solve problems creatively.
You are a strong communicator with polished presentation skills and fluent written and spoken English. You can confidently explain programmatic and Retail Media concepts to clients and colleagues and contribute meaningfully to planning and performance discussions.
You are also a collaborative team player who enjoys mentoring junior team members, building positive working relationships, and contributing to a culture where people enjoy coming to work.
About the Agency
At OMD EMEA, we strive to deliver on our promise of ‘better decisions, faster‘ for our clients, partners and all 6,000+ OMDers across our region every day. As part of the world’s largest media network, our business is staging experiences for consumers who have more choice and less attention than ever before. The key to the process is empathy. Empathy to see the world through the eyes of the consumer, to recognise the needs of our clients and to identify aspirations of our talent.
Learn Fast, Act Fast. To help navigate the road to a ‘new normal’, learning from, and acting upon data signals at scale and speed is crucial. Our working pattern for colleagues is to be present in the office three days a week at our offices in London with the other days available to work remotely.
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you.
Senior Manager, Retail Media in London employer: Adelphi Group
Adelphi Research is an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation in the pharmaceutical and healthcare sectors. With a strong emphasis on employee growth, we provide opportunities for mentorship and professional development, alongside a competitive remuneration package that includes performance bonuses and health benefits. Located in the picturesque Bollington, Cheshire, our headquarters not only offers a supportive environment but also the chance to engage with diverse international clients, making every day at Adelphi Research both meaningful and rewarding.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Manager, Retail Media in London
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We think you need these skills to ace Senior Manager, Retail Media in London
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Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Adelphi Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
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How to prepare for a job interview at Adelphi Group
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