Agency: Omnicom Media
Job Function: Creative
Job Subfunction: Creative Direction
Job Description:
Summary: The Head of Digital PR is a pivotal role responsible for driving service integration and growth, streamlining processes, and fostering a culture of innovation within the Digital PR team. This role will ensure the effective delivery of Digital PR work that drives performance results, cultivate strong cross-functional relationships, and lead initiatives to enhance Digital PR opportunities in the business.
Key Responsibilities:
- Leadership & growthLeading, motivating and engaging the Digital PR team to ensureeffective andhigh qualityexecution.
- Ensuring a performance-centric client-focus approach to servicing across the team.
- Forging strong relationships with key stakeholders across the business and externally, including leadership, clients, account teams, and other agencies.
- Taking ownership of overall Digital PR revenuewith the goal ofretainingand growing clients.
- Regularly workingon pitches and proposals, supporting opportunities asrequired, and overseeing scopes and pricingacross the team.
- Championing the Digital PR department internally and externally,participatingin thought-leadership and knowledge sharing.
- Monitoring industry trends and technological innovations to ensure our Digital PR and Organic Social proposition continues toinnovate andevolve as a superior product.
Strategy and measurementWork with the team to ensure the delivery of comprehensive PR and organice social strategies and execution that drive measurable results
Ensuring our approach to Digital PR and organic social strategy is data-informed, pulling together the right insights to tell a clear story.
Working closely with other teams to create measurement dashboards that demonstrate Digital PR’s performance impact.
Digital PR deliverySupporting larger key and often more complex Digital PR accounts as senior sponsor on a regular basis.
Having a holistic view of all accounts and supporting as and where needed, on a troubleshooting basis.
Establishing effectiveprocesses, quality standards, and guidelines across the team, includingthe usage of AI day-to-day.
Team developmentDirect line manager forGroup Account Directors and Account Director, and responsible for all team memberswithin Digital PR.
Responsiblefor leading overall people development in the team– driving training,developmentand overall standards.
Team operationsEnsuring effective capacity and resource planning across the team,making recommendations for recruitment as and whererequired.
Overseeing our supplier base and ensuring effective partnerships, driving efficiencies.
Analysing utilisation data to help driveprofit margins and efficienciesacross the team.
Skills & competencies
Leadershipand management of people
Commercialacumen
Working under pressure,organisationandprioritisation
Client and stakeholder relationship management
Strategicand creativethinking
Strong digital PR background
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.
Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice/
Head of Digital PR in Leeds employer: Adelphi Group
Adelphi Research is an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation in the pharmaceutical and healthcare sectors. With a strong emphasis on employee growth, we provide opportunities for mentorship and professional development, alongside a competitive remuneration package that includes performance bonuses and health benefits. Located in the picturesque Bollington, Cheshire, our headquarters not only offers a supportive environment but also the chance to engage with diverse international clients, making every day at Adelphi Research both meaningful and rewarding.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Digital PR in Leeds
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Adelphi Group are looking for when hiring for a Head of Digital PR.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Adelphi Group for the Head of Digital PR, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Adelphi Group as a Head of Digital PR, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out Adelphi Group’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Head of Digital PR.
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Adelphi Group, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Adelphi Group's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Adelphi Group. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at Adelphi Group
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Adelphi Group uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Adelphi Group. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
