At a Glance
- Tasks: Create and optimise digital media plans to enhance customer experiences and drive performance.
- Company: Join a leading agency focused on innovative customer experience solutions.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on continuous improvement and innovation.
- Why this job: Be at the forefront of digital marketing and eCommerce, making a real impact.
- Qualifications: Experience in digital media buying and strong analytical skills required.
The predicted salary is between 59400 - 72600 £ per year.
Agency
Omd
Job Function
Account Management and Growth
Job Subfunction
Account Management
Job Description
We are looking for a talented CXJ Planner to join our team in a newly created role that combines digital and e Commerce media planning with client management.
As part of a fully localised planning and buying model, you will play a key role in delivering connected customer experiences across the entire customer journey.
Working closely with local and regional stakeholders, you will help translate strategic plans into impactful market activations, ensuring campaigns are relevant, effective and continuously optimised.
This role sits at the intersection of strategy, media, commerce and measurement, making it ideal for a commercially minded digital specialist who thrives on driving performance.
Success in this role requires strong collaboration, curiosity, analytical thinking and a deep understanding of digital marketing, e Commerce and performance media.
- What You’ll Be Doing
- Develop and deliver integrated digital and e Commerce media plans that support business and client objectives.
- Activate and optimise campaigns across key performance channels including Google Ads, DV360, Meta, Snap and retail media platforms.
- Drive growth against client KPIs through advanced bidding strategies, automation and data-led optimisation.
- Apply e Commerce best practices to improve online sales, revenue growth, customer acquisition and customer lifetime value.
- Ensure media strategies effectively connect upper and lower funnel activity to maximise overall business performance.
- Embed testing and experimentation frameworks across campaigns, including audience, creative, landing page and conversion rate optimisation initiatives.
- Leverage first‑party data, customer insights and e Commerce analytics to inform targeting, measurement and strategic recommendations.
- Activate audience strategies through people‑based marketing solutions to support acquisition, retention and customer value growth.
- Partner with local and regional teams to deliver best‑in‑class campaign activation and ongoing optimisation.
- Manage project workflows and priorities through Hive, identifying opportunities to improve processes and ways of working.
- Act as a key point of contact for client requests and briefs, ensuring workload is prioritised effectively and delivery standards remain high.
- Present insights, recommendations and performance updates clearly and confidently to stakeholders.
- What We’re Looking For
- Proven experience across auction‑based digital media buying platforms, including Google Ads, DV360, Meta Ads Manager and other programmatic platforms.
- Strong understanding of e Commerce, retail media and performance marketing.
- Experience managing client relationships and translating business objectives into effective media strategies.
- Knowledge of audience targeting, conversion optimisation, attribution and measurement frameworks.
- Strong analytical skills with the ability to turn data into actionable insights and recommendations.
- Excellent project management skills with the ability to manage multiple priorities simultaneously.
- Confident communicator with strong stakeholder management and collaboration skills.
- A proactive mindset with a passion for testing, innovation and continuous improvement.
- Advanced Excel and Power Point skills are essential.
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in‑office days are directed by their agency or manager.
Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance.
Omnicom is committed to hiring and developing exceptional talent.
We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do.
We strongly believe that celebrating what makes us different makes us better together.
Join us—we look forward to getting to know you.
We will process your personal data in accordance with our Recruitment Privacy Notice.
- Link to Recruitment Privacy Notice: https://www. omc. com/privacy-notice/
- #J-18808-Ljbffr
Integrated Customer Experience Associate Director employer: Adelphi Group
Adelphi Research is an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation in the pharmaceutical and healthcare sectors. With a strong emphasis on employee growth, we provide opportunities for mentorship and professional development, alongside a competitive remuneration package that includes performance bonuses and health benefits. Located in the picturesque Bollington, Cheshire, our headquarters not only offers a supportive environment but also the chance to engage with diverse international clients, making every day at Adelphi Research both meaningful and rewarding.
StudySmarter Expert Advice🤫
We think this is how you could land Integrated Customer Experience Associate Director
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Adelphi Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Adelphi Group are looking for.
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Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Adelphi Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Adelphi Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Integrated Customer Experience Associate Director
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Adelphi Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Adelphi Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Adelphi Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Adelphi Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Adelphi Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Adelphi Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
