Sales Director

Sales Director

Full-Time 80000 - 100000 ÂŁ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Drive new business revenue and build strong agency relationships in the AdTech market.
  • Company: Join a leading AdTech company focused on global expansion and innovation.
  • Benefits: Competitive salary, private medical insurance, and performance-based bonuses.
  • Other info: Remote-first environment with opportunities for travel and professional growth.
  • Why this job: Be part of a dynamic team shaping the future of media measurement.
  • Qualifications: 5+ years of sales experience in AdTech and a strong network across agency teams.

The predicted salary is between 80000 - 100000 ÂŁ per year.

This position reports to the Commercial Director, EMEA, and will play a pivotal role in Adelaide's global expansion. The role entails fostering strong relationships with senior agency staff, alongside developing and closing a revenue pipeline to deliver commercial success.

You'll be responsible for new business revenue across major agency HoldCos. Day-to-day activities include pitching the Adelaide solution to prospective clients and identifying ways to overcome any obstacles preventing clients from investing in Adelaide.

We're seeking a candidate with 5+ years of sales experience within the AdTech market across the UK/EMEA region. Ideal candidates will have an extensive network across HoldCo agency teams. This is a hybrid position based in London, with an expectation of regular travel to client offices. The candidate will have opportunities to visit NYC teams throughout the year and will be fully supported by the hiring manager.

An important part of our culture is continuous learning and the open sharing of ideas. We offer:

  • Access to a broad network of investors and advisors who can help you and your team succeed
  • Mentorship from executives with decades of experience in adtech and media
  • Regular internal knowledge-sharing sessions
  • An education budget to support ongoing professional growth and development

In this role you'll learn:

  • Gain a deep understanding of attention metrics and media quality measurement
  • Gain a strong understanding of omnichannel media strategies
  • How agency product teams operate and collaborate on bespoke integrations
  • How to network with Industry leaders to drive higher rates of adoption

Core responsibilities:

  • Responsible for all Agency new business
  • Network to foster strong agency relationships, from junior to senior contacts
  • Ensure client teams are trained and supported with tools and resources
  • Lead responses to RFPs, leads, and new business inquiries
  • Partner with Client Success to deliver outstanding work product that ensures renewals
  • Ensure accurate use of the CRM (Hubspot) to track pipeline, manage deals, and provide visibility into sales activities and performance
  • Represent Adelaide at Industry Events to develop new business leads

What you'll bring:

  • Bachelor’s degree preferred
  • 5+ years of relevant AdTech or media sales experience
  • Proven ability to prospect, close opportunities, and manage a sales pipeline
  • Right to work in the United Kingdom is required

What will set you apart:

  • Experience selling media measurement
  • Existing relationships with UK HoldCo agencies (e.g., Publicis, Havas, Omnicom, Dentsu, GroupM)
  • Familiarity with major UK agency holding companies and their operating structures
  • Ability to translate complex data and insights into compelling commercial narratives

Benefits:

  • Health & Wellness
  • Private Medical Insurance for UK roles
  • Paid time off
  • Parental leave
  • Employee development & wellness stipend
  • “Festive break” for UK roles
  • Volunteer time off
  • Financial & Compensation
  • Competitive salary
  • Performance-based quarterly bonus
  • Stock options
  • Group pension plan for UK roles
  • Workplace & Equipment
  • Remote-first environment
  • London office for UK roles
  • Access to available WeWork spaces

Adelaide is proud to be an Equal Opportunity Employer, committed to fostering a diverse, equitable, and inclusive workplace where all employees can thrive. We consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other legally protected status. Our commitment to equal opportunity employment extends beyond basic compliance to encompass the active cultivation of a workplace that values different perspectives, backgrounds, and experiences.

Sales Director employer: Adelaide Metrics

Adelaide is an exceptional employer, offering a dynamic work culture that prioritises continuous learning and professional growth. With a hybrid working model based in London, employees benefit from a supportive environment, access to a vast network of industry leaders, and opportunities for mentorship from seasoned executives. The company also provides competitive benefits, including private medical insurance, performance-based bonuses, and a commitment to diversity and inclusion, making it an attractive place for those seeking meaningful and rewarding careers in the AdTech sector.
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Contact Detail:

Adelaide Metrics Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sales Director

✨Tip Number 1

Network like a pro! Get out there and connect with industry folks, especially those in the AdTech space. Attend events, join online forums, and don’t be shy about reaching out to people on LinkedIn.

✨Tip Number 2

Practice your pitch! You’ll need to sell the Adelaide solution effectively, so rehearse how you present it. Tailor your message to address potential clients' pain points and show them how we can solve their problems.

✨Tip Number 3

Stay organised with your CRM! Make sure you’re using Hubspot to track your leads and manage your sales pipeline. This will help you keep everything in check and ensure you don’t miss any opportunities.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to get noticed and show us you’re serious about joining the team. Plus, it gives you a chance to showcase your skills right from the start.

We think you need these skills to ace Sales Director

Sales Experience
AdTech Knowledge
Relationship Building
Revenue Pipeline Development
Client Pitching
Problem-Solving
Networking
RFP Response Management
CRM Proficiency (Hubspot)
Media Measurement Understanding
Omnichannel Media Strategy
Data Translation into Commercial Narratives
Team Collaboration
Client Success Partnership

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Sales Director role. Highlight your 5+ years of AdTech sales experience and any existing relationships with UK HoldCo agencies. We want to see how your background aligns with what we're looking for!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how you can contribute to our global expansion. Be sure to mention specific achievements that demonstrate your ability to close deals and build strong client relationships.

Showcase Your Network: Since networking is key in this role, don’t forget to mention your connections within the agency landscape. Let us know how you’ve leveraged these relationships in the past to drive business success. We love seeing candidates who can hit the ground running!

Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it shows us you're keen to join the StudySmarter team!

How to prepare for a job interview at Adelaide Metrics

✨Know Your AdTech Inside Out

Make sure you brush up on the latest trends and metrics in the AdTech industry. Familiarise yourself with key players, especially the major UK HoldCo agencies like Publicis and Omnicom. This knowledge will not only impress your interviewers but also help you articulate how your experience aligns with their needs.

✨Network Like a Pro

Since this role involves fostering relationships with agency staff, leverage your existing network. Be ready to discuss how you've built and maintained these connections in the past. If you can share specific examples of how these relationships have led to successful deals, you'll stand out as a candidate who can hit the ground running.

✨Prepare for Real-World Scenarios

Expect to be asked about how you would handle specific sales challenges or client objections. Prepare some case studies from your previous roles where you successfully navigated similar situations. This will demonstrate your problem-solving skills and ability to close deals effectively.

✨Showcase Your CRM Savvy

Since the role requires accurate use of Hubspot for tracking sales activities, be prepared to discuss your experience with CRM systems. Highlight any specific achievements that resulted from your effective use of CRM tools, such as improved pipeline management or increased sales performance.

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