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- Tasks: Lead PR and social media strategies for a clothing brand, managing a team and budgets.
- Company: Join a dynamic fashion retailer committed to inclusivity and customer satisfaction.
- Benefits: Enjoy hybrid working, competitive salary, and a supportive, diverse workplace culture.
- Why this job: Make a real impact in the fashion industry while developing your leadership skills.
- Qualifications: Strong communication skills and experience in fashion PR or social media management required.
- Other info: This is a 6-month parental cover contract with opportunities for creativity and innovation.
The predicted salary is between 28800 - 43200 £ per year.
Location: Welwyn Garden City - Hybrid 3 days per week onsite
Remuneration: Competitive salary
Contract Details: Contract, 6 months Initially
About the role
We are thrilled to be recruiting a talented and experienced Clothing PR and Social Media Manager to join our client's team at their dynamic and thriving organisation. This exciting role is a Parental cover contract opportunity, offering the chance to make a significant impact within the fashion and retail industry.
Responsibilities:
- Define and implement a comprehensive PR, Social & Influencer strategy for our client's clothing line.
- Collaborate with the Campaign and Media team to launch PR and social plans aligned with our client's overall strategy and brand direction.
- Manage a team of 4, including our in-house PR professionals, and oversee social and influencer agencies.
- Plan and execute PR / Influencer events and activations within budget, seeking innovative ways to engage journalists and customers.
- Lead and develop the in-house PR & Influencer team, acting as the main contact for all PR-related queries.
- Foster strong relationships with key journalists, influencers, talent, and agents to enhance brand reputation and garner positive press coverage.
- Coordinate the launch of key licence product partnerships with ambassadors and manage influencer partnerships to maximise deliverables and brand exposure.
- Set and manage the PR & Social budgets, ensuring compliance with forecasting guidelines.
- Develop and track KPIs for all activities, adjusting plans as necessary.
- Oversee and support local market teams in aligning PR, Social, and Influencer plans with business objectives.
Requirements:
- Excellent verbal and written communication skills, with the ability to communicate complex concepts effectively.
- Experience within a clothing or Fashion Brand.
- Experience in external stakeholder management and building strong industry networks.
- Proven experience in budget and agency management within the retail/fashion sector.
- Familiarity with tracking tools and the ability to define and track KPIs.
- Comfortable working in a large team and collaborating with other marketing communications channels and campaign teams.
- Strong leadership and team management skills.
About us
At our client's organisation, we strive to become every customer's favourite way to shop. We are committed to serving our customers, communities, and planet a little better every day. We embrace diversity and create an inclusive culture where everyone can be themselves. As a Disability Confident Leader, we are dedicated to providing an accessible and inclusive recruitment process. We offer diverse working patterns to suit individual needs and support blending office and remote working. Join our client's vibrant team and be part of an organisation that values and celebrates individual differences.
Please note: Only shortlisted candidates will be contacted.
Pontoon is an employment consultancy. We put expertise, energy, and enthusiasm into improving everyone's chance of being part of the workplace. We respect and appreciate people of all ethnicities, generations, religious beliefs, sexual orientations, gender identities, and more. We do this by showcasing their talents, skills, and unique experience in an inclusive environment that helps them thrive.
If you require reasonable adjustments at any stage, please let us know and we will be happy to support you.
To speak to a recruitment expert please contact.
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PR and Social Media Manager employer: Adecco
Contact Detail:
Adecco Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PR and Social Media Manager
✨Tip Number 1
Network with professionals in the fashion and retail industry. Attend events, webinars, or workshops where you can meet potential colleagues or influencers who might help you get noticed for this role.
✨Tip Number 2
Showcase your knowledge of current trends in PR and social media within the fashion sector. Engage with relevant content on platforms like LinkedIn to demonstrate your expertise and passion for the industry.
✨Tip Number 3
Prepare to discuss your experience managing teams and budgets in previous roles. Be ready to share specific examples of how you've successfully led PR campaigns or influencer partnerships that resulted in measurable outcomes.
✨Tip Number 4
Familiarise yourself with the brand's current PR and social media presence. Identify areas for improvement or innovative ideas you could bring to the table, which will show your proactive approach during interviews.
We think you need these skills to ace PR and Social Media Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in PR and social media management, particularly within the fashion or retail sector. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the fashion industry and your understanding of PR strategies. Mention specific achievements in previous roles that align with the responsibilities outlined in the job description.
Showcase Your Communication Skills: Since excellent verbal and written communication skills are crucial for this role, consider including examples of how you've effectively communicated complex concepts in past positions. This could be through successful campaigns or stakeholder management.
Highlight Leadership Experience: As the role involves managing a team, emphasise any leadership experience you have. Discuss how you've led teams in the past, managed budgets, and collaborated with other departments to achieve common goals.
How to prepare for a job interview at Adecco
✨Research the Brand
Before your interview, take the time to thoroughly research the clothing brand you'll be working with. Understand their values, target audience, and recent campaigns. This knowledge will help you tailor your responses and demonstrate your genuine interest in the role.
✨Showcase Your Communication Skills
As a PR and Social Media Manager, strong communication skills are essential. Be prepared to discuss how you've effectively communicated complex ideas in previous roles. Use specific examples to illustrate your ability to engage with journalists, influencers, and stakeholders.
✨Prepare for Budget Management Questions
Since budget management is a key responsibility, be ready to discuss your experience in this area. Think of examples where you've successfully managed budgets, met financial targets, or optimised spending for PR campaigns. Highlight your analytical skills in tracking KPIs as well.
✨Demonstrate Leadership Experience
You'll be managing a team, so it's important to showcase your leadership skills. Prepare examples of how you've led teams in the past, resolved conflicts, and fostered collaboration. Emphasise your ability to motivate and develop team members to achieve their best.
