At a Glance
- Tasks: Partner with marketing teams to tackle challenges and shape analytical strategies.
- Company: Join a leading company in the heart of London with a hybrid work model.
- Benefits: Enjoy a competitive salary, flexible working, and a supportive environment.
- Other info: Great opportunity for career growth in a collaborative and inclusive workplace.
- Why this job: Influence real campaigns and strategic decisions in a dynamic marketing landscape.
- Qualifications: Experience in marketing analytics and strong B2C marketing knowledge required.
The predicted salary is between 40000 - 50000 £ per year.
Location: London (Hybrid: 3 days office / 2 days remote)
Contract Details: Maternity cover until April 2027
Responsibilities
- Partner with marketing teams to tackle business challenges and shape analytical strategies.
- Translate marketing questions (e.g., “who should we target?”) into actionable research plans.
- Analyse data from various sources (internal, research studies, third-party) to generate insights.
- Lead quantitative and qualitative analysis, collaborating with external research partners.
- Identify trends, gaps, and opportunities in audience behavior (e.g., creator engagement trends).
- Develop insight-driven recommendations to enhance campaign effectiveness.
- Measure and evaluate campaign impact and success metrics.
- Create clear, compelling presentations to communicate findings to stakeholders.
- Guide stakeholders on best practices and elevate strategic thinking.
- Support broader market analysis and business case development.
What we’re looking for
- Experience in marketing analytics or insights roles.
- Strong B2C marketing knowledge — able to engage credibly with marketers.
- Experience with multiple data sources (internal, research, qualitative & quantitative).
- Ability to translate data into insightful business recommendations.
- Strong stakeholder management and communication skills.
- Proficient in presenting insights through clear storytelling and decks.
- Strategic mindset — capable of structuring ambiguous problems into analysis.
- Working knowledge of SQL.
- Experience querying and analysing large datasets (e.g., PLX, Colab).
- Strong Excel/Google Sheets skills (trend analysis, pivots, modeling).
- Understanding of marketing measurement methodologies (e.g., campaign impact, experimentation).
- Experience managing or commissioning qualitative and quantitative market research.
- Background in large B2C marketing environments.
- Familiarity with online video/creator ecosystems.
- Experience in tech or digital platforms.
Why this role
- Work on high-profile marketing across EMEA.
- Influence real campaigns and strategic decisions.
- Exposure to large-scale B2C marketing and global teams.
- Strong blend of analytics, strategy, and marketing impact.
Ready to take your marketing analysis career to the next level? Apply now!
Adecco is a disability-confident employer. It is important to us that we run an inclusive and accessible recruitment process to support candidates of all backgrounds and all abilities to apply. Adecco is committed to building a supportive environment for you to explore the next steps in your career. If you require reasonable adjustments at any stage, please let us know and we will be happy to support you.
Marketing Analytics & Insights Analyst - Hybrid London employer: Adecco
At Adecco, we pride ourselves on being an excellent employer, offering a dynamic hybrid work environment in London that fosters collaboration and innovation. Our inclusive culture supports employee growth through continuous learning opportunities and exposure to high-profile marketing projects across EMEA, allowing you to make a tangible impact on strategic decisions. Join us to be part of a team that values diversity and empowers you to elevate your marketing analysis career while enjoying the flexibility of remote work.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Analytics & Insights Analyst - Hybrid London
✨Tip Number 1
Network like a pro! Reach out to people in the marketing analytics field, especially those who work at companies you're interested in. A friendly chat can open doors and give you insider info on job openings.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your analytical projects or case studies. This will help you stand out during interviews and demonstrate your ability to translate data into actionable insights.
✨Tip Number 3
Prepare for interviews by brushing up on common marketing analytics questions. Think about how you can relate your past experiences to the role, especially around stakeholder management and presenting insights.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Marketing Analytics & Insights Analyst - Hybrid London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in marketing analytics. We want to see how your skills align with the responsibilities listed in the job description, so don’t hold back!
Showcase Your Data Skills:Since this role involves analysing various data sources, be sure to mention your experience with SQL and Excel/Google Sheets. We love seeing examples of how you've turned data into actionable insights, so include those stories!
Communicate Clearly:Your ability to present findings is key! When writing your application, focus on clear and compelling language that showcases your storytelling skills. We want to see how you can communicate complex ideas simply.
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join the StudySmarter team!
How to prepare for a job interview at Adecco
✨Know Your Data Inside Out
Make sure you’re familiar with the types of data sources mentioned in the job description. Brush up on your SQL skills and be ready to discuss how you've used data to drive marketing insights in the past. This will show that you can translate complex data into actionable strategies.
✨Prepare for Scenario Questions
Expect questions that ask you to solve hypothetical marketing challenges. Think about how you would approach questions like 'Who should we target?' and prepare a structured response that showcases your analytical thinking and strategic mindset.
✨Showcase Your Storytelling Skills
Since you'll need to present findings to stakeholders, practice how you communicate insights. Create a few mock presentations that highlight your ability to tell a compelling story with data. This will demonstrate your proficiency in making complex information accessible and engaging.
✨Engage with the Marketing Team's Goals
Research the company’s recent marketing campaigns and be prepared to discuss how your insights could enhance their effectiveness. Showing that you understand their objectives and can contribute to their success will set you apart from other candidates.
