Marketing Manager IoT Solutions in Reading

Are you a hands-on B2B marketer who enjoys turning product messaging into campaigns, content, and commercial results? Would you like to play a key role in growing innovative IoT solutions in the UK market at a leading European tech company? AddSecure is a leading European provider of secure IoT connectivity and end-to-end solutions. We help customers optimise their operations, drive business value, and secure vital functions.

Our business unit SmartAlarms offers secure solutions for monitored alarm signalling as well as reliable crisis communication solutions that help organisations and rescue teams to prevent and respond to an emergency. We are now looking for a Marketing Manager to join our UK team, with a dedicated focus on supporting the growth of our IoT solutions.

In this role, you will lead local marketing activities for our IoT solutions in the UK. You will support awareness, engagement, and pipeline generation in close collaboration with Sales, Product, and Marketing. This role reports to the Marketing Director, Smart Alarms and is based in the UK.

Your responsibilities will include:

• Driving local marketing activities for our IoT solutions, including campaigns, content, and event visibility.
• Adapting global positioning and marketing assets to the UK market with a customer‐centric and benefit‐led approach.
• Working closely with Product Marketing to keep collateral updated and ensure clear, accurate product communication.
• Supporting go‐to‐market activities in close collaboration with Sales, Product, and central Marketing teams.
• Tracking, analysing, and reporting on campaign and event performance.
• Producing or adapting content such as one‐pagers, case studies, website copy, briefs, UK messaging, and partner materials.
• Ensuring tone of voice, clarity, and relevance for the UK audience.
• Supporting paid media activities such as SEM, Google Ads, and Facebook Ads in collaboration with central teams.

You are a proactive and structured marketer who combines strategic thinking with hands‐on execution. You are comfortable managing multiple projects, working across teams, and turning complex offerings into clear and compelling communication.

We would like you to have:

• 5–7+ years of experience in marketing, ideally in B2B tech, telecom, SaaS, or IoT.
• Strong execution skills and experience with marketing automation, email marketing, and basic web content management.
• Excellent writing and editing skills with a customer‐centric mindset.
• Strong organisational and project management skills.
• A proactive, hands‐on approach and the ability to balance multiple priorities.
• Experience working with tools such as HubSpot, Salesforce, CMS tools, analytics dashboards.

Our employees are our greatest asset and for us it is of great importance to build a culture where our employees thrive and want to perform. You will be part of a motivated team in an international company. In addition, we offer:

• Insurance package
• Pension
• 25 days annual leave
• Parking
• Health care benefits

We're all change makers! If you seek a company that encourages you to be yourself and to have fun at work, where your work contributes to a safer, smarter, and more sustainable world, then AddSecure might be your destination. Join our growing international team, where each day is an opportunity to make a real difference.

Would you like to take part in our journey? Apply by attaching your CV and answering a couple of questions, we look forward to receiving your application.

We work competence‐based throughout the process, and this includes psychological tests, interviews, and reference taking. For this reason, we use Alva Lab's assessment methods to help us identify candidates most likely to thrive and fit the role. We conduct background checks on all our employees, and you need to be eligible to work in the UK.