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- Tasks: Lead and optimise conversion strategies, building and testing experiments to drive results.
- Company: Dynamic company in London with a focus on innovation and collaboration.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Join a diverse team and enjoy a culture of continuous improvement.
- Why this job: Make a real impact by using data and AI to enhance user experiences.
- Qualifications: Experience in CRO, analytics tools, and front-end development skills required.
The predicted salary is between 70000 - 70000 £ per year.
We’re looking for a hands-on, commercially minded CRO leader to own and scale our onsite conversion and experimentation programme end-to-end — from insight and strategy through to build, testing, and iteration. This is a senior, execution-focused role. You won’t just design experiments — you’ll build and ship them yourself. Using data, analytics, and AI tools, you’ll continuously optimise user journeys and drive measurable impact on pipeline and revenue.
What you’ll be doing:
- Strategy & Experimentation
- Own and prioritise the CRO and experimentation roadmap across key acquisition journeys
- Diagnose conversion issues across messaging, UX, forms, and page structure using quantitative and qualitative insights
- Design and run structured experiments with clear hypotheses, success metrics, and decision frameworks
- Build & Optimisation
- Build, launch, and iterate on landing pages, forms, calculators, quizzes, and multi-step journeys (e.g. in HubSpot CMS)
- Use AI tools to accelerate ideation, copy, wireframing, coding, QA, and analysis
- Maintain high standards across performance, mobile experience, and accessibility
- Data & Funnel Performance
- Own tracking and analytics across the full acquisition funnel
- Ensure clean, reliable data from source through to CRM, including attribution and lead routing
- Monitor performance beyond top-line metrics — focusing on lead quality, pipeline, and revenue
- Troubleshoot tracking and attribution issues independently
- Cross-Functional Collaboration
- Partner with Brand, Product Marketing, Sales, Data, CRM, Legal, and Compliance teams
- Share experiment plans, results, and learnings to drive continuous improvement across the organisation
- Communicate impact in commercial terms: what was tested, what was learned, and what it delivered
What we’re looking for:
- Proven experience running structured CRO or experimentation programmes with measurable business impact
- Strong background in B2B or lead generation environments, optimising landing pages and user journeys
- Solid knowledge of analytics and attribution tools (e.g. GA4, Heap, HubSpot or similar)
- Comfortable with front-end development (HTML/CSS/JS) — you can build, not just brief
- Hands-on experience using AI tools to accelerate workflows and outputs
Nice to have:
- Experience in regulated industries
Conversion Rate Optimisation Manager in Wolverhampton employer: Addition
Contact Detail:
Addition Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Conversion Rate Optimisation Manager in Wolverhampton
✨Tip Number 1
Get your hands dirty with practical experience! If you’ve got a portfolio of past CRO projects, showcase them. We want to see how you’ve tackled real-world challenges and what impact you made.
✨Tip Number 2
Network like a pro! Connect with industry folks on LinkedIn or at events. We love seeing candidates who are engaged in the community and can bring fresh insights to our team.
✨Tip Number 3
Be ready to talk numbers! When you’re in that interview, make sure you can discuss your past results in terms of revenue and conversion rates. We’re all about measurable impact here at StudySmarter.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love hearing from passionate candidates who are eager to join our mission.
We think you need these skills to ace Conversion Rate Optimisation Manager in Wolverhampton
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Conversion Rate Optimisation Manager. Highlight your experience with CRO programmes and any measurable impacts you've made in previous roles. We want to see how you can bring value to our team!
Showcase Your Skills: Don’t just list your skills; demonstrate them! Include specific examples of how you've used analytics tools, built landing pages, or run experiments. This is your chance to show us you're not just a talker but a doer.
Craft a Compelling Cover Letter: Your cover letter should tell a story about your journey in CRO. Explain why you're passionate about optimisation and how your hands-on approach aligns with our needs. We love a good narrative that connects your experience to our mission!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it shows us you're keen to join the StudySmarter family!
How to prepare for a job interview at Addition
✨Know Your Metrics
Before the interview, brush up on key metrics related to conversion rate optimisation. Be ready to discuss how you've used data and analytics tools like GA4 or HubSpot to drive measurable results in past roles. This shows you’re not just familiar with the tools, but you know how to leverage them effectively.
✨Showcase Your Experimentation Skills
Prepare examples of structured experiments you've designed and run. Highlight your process from hypothesis creation to analysis of results. Make sure to communicate the impact these experiments had on conversion rates and revenue, as this is crucial for the role.
✨Demonstrate Technical Proficiency
Since this role requires hands-on building, be ready to discuss your experience with front-end development (HTML/CSS/JS). If possible, bring along a portfolio or examples of landing pages or forms you've created. This will help illustrate your ability to execute the strategies you propose.
✨Collaborative Mindset
This position involves working closely with various teams. Prepare to talk about how you've successfully collaborated with marketing, sales, and product teams in the past. Share specific instances where your communication and teamwork led to improved outcomes, emphasising your ability to share learnings and drive continuous improvement.