At a Glance
- Tasks: Lead and optimise conversion strategies, building and testing experiments to drive results.
- Company: Dynamic company in London with a focus on innovation and collaboration.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Join a diverse team and enjoy a culture of continuous improvement.
- Why this job: Make a real impact by using data and AI to enhance user experiences.
- Qualifications: Experience in CRO, analytics tools, and front-end development skills required.
The predicted salary is between 70000 - 70000 £ per year.
We’re looking for a hands-on, commercially minded CRO leader to own and scale our onsite conversion and experimentation programme end-to-end — from insight and strategy through to build, testing, and iteration. This is a senior, execution-focused role. You won’t just design experiments — you’ll build and ship them yourself. Using data, analytics, and AI tools, you’ll continuously optimise user journeys and drive measurable impact on pipeline and revenue.
What you’ll be doing:
- Strategy & Experimentation
- Own and prioritise the CRO and experimentation roadmap across key acquisition journeys
- Diagnose conversion issues across messaging, UX, forms, and page structure using quantitative and qualitative insights
- Design and run structured experiments with clear hypotheses, success metrics, and decision frameworks
- Build & Optimisation
- Build, launch, and iterate on landing pages, forms, calculators, quizzes, and multi-step journeys (e.g. in HubSpot CMS)
- Use AI tools to accelerate ideation, copy, wireframing, coding, QA, and analysis
- Maintain high standards across performance, mobile experience, and accessibility
- Data & Funnel Performance
- Own tracking and analytics across the full acquisition funnel
- Ensure clean, reliable data from source through to CRM, including attribution and lead routing
- Monitor performance beyond top-line metrics — focusing on lead quality, pipeline, and revenue
- Troubleshoot tracking and attribution issues independently
- Cross-Functional Collaboration
- Partner with Brand, Product Marketing, Sales, Data, CRM, Legal, and Compliance teams
- Share experiment plans, results, and learnings to drive continuous improvement across the organisation
- Communicate impact in commercial terms: what was tested, what was learned, and what it delivered
What we’re looking for:
- Proven experience running structured CRO or experimentation programmes with measurable business impact
- Strong background in B2B or lead generation environments, optimising landing pages and user journeys
- Solid knowledge of analytics and attribution tools (e.g. GA4, Heap, HubSpot or similar)
- Comfortable with front-end development (HTML/CSS/JS) — you can build, not just brief
- Hands-on experience using AI tools to accelerate workflows and outputs
Nice to have:
- Experience in regulated industries
Conversion Rate Optimisation Manager in Nottingham employer: Addition
Join a forward-thinking company in London that champions innovation and creativity, offering a dynamic work culture where your contributions directly impact business success. With a strong focus on employee growth, we provide ample opportunities for professional development and the chance to work with cutting-edge AI tools in a hybrid environment. Our commitment to diversity and inclusion ensures a supportive atmosphere where every voice is valued, making us an exceptional employer for those seeking meaningful and rewarding careers.
StudySmarter Expert Advice🤫
We think this is how you could land Conversion Rate Optimisation Manager in Nottingham
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Addition and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Addition are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Addition on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Addition. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Conversion Rate Optimisation Manager in Nottingham
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Addition. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Addition:Show us that you’ve done your homework! In your application, briefly mention what you admire about Addition’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Addition
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Addition will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Addition, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
