At a Glance
- Tasks: Lead and optimise conversion strategies, building and testing experiments to drive results.
- Company: Dynamic company in London with a focus on innovation and collaboration.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Join a diverse team and enjoy a culture of continuous improvement.
- Why this job: Make a real impact by using data and AI to enhance user experiences.
- Qualifications: Experience in CRO, analytics tools, and front-end development skills required.
The predicted salary is between 70000 - 70000 £ per year.
We’re looking for a hands-on, commercially minded CRO leader to own and scale our onsite conversion and experimentation programme end-to-end — from insight and strategy through to build, testing, and iteration. This is a senior, execution-focused role. You won’t just design experiments — you’ll build and ship them yourself. Using data, analytics, and AI tools, you’ll continuously optimise user journeys and drive measurable impact on pipeline and revenue.
What you’ll be doing:
- Strategy & Experimentation
- Own and prioritise the CRO and experimentation roadmap across key acquisition journeys
- Diagnose conversion issues across messaging, UX, forms, and page structure using quantitative and qualitative insights
- Design and run structured experiments with clear hypotheses, success metrics, and decision frameworks
- Build & Optimisation
- Build, launch, and iterate on landing pages, forms, calculators, quizzes, and multi-step journeys (e.g. in HubSpot CMS)
- Use AI tools to accelerate ideation, copy, wireframing, coding, QA, and analysis
- Maintain high standards across performance, mobile experience, and accessibility
- Data & Funnel Performance
- Own tracking and analytics across the full acquisition funnel
- Ensure clean, reliable data from source through to CRM, including attribution and lead routing
- Monitor performance beyond top-line metrics — focusing on lead quality, pipeline, and revenue
- Troubleshoot tracking and attribution issues independently
- Cross-Functional Collaboration
- Partner with Brand, Product Marketing, Sales, Data, CRM, Legal, and Compliance teams
- Share experiment plans, results, and learnings to drive continuous improvement across the organisation
- Communicate impact in commercial terms: what was tested, what was learned, and what it delivered
What we’re looking for:
- Proven experience running structured CRO or experimentation programmes with measurable business impact
- Strong background in B2B or lead generation environments, optimising landing pages and user journeys
- Solid knowledge of analytics and attribution tools (e.g. GA4, Heap, HubSpot or similar)
- Comfortable with front-end development (HTML/CSS/JS) — you can build, not just brief
- Hands-on experience using AI tools to accelerate workflows and outputs
Nice to have:
- Experience in regulated industries
Locations
Conversion Rate Optimisation Manager in Hampshire, Portsmouth employer: Addition
Contact Detail:
Addition Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Conversion Rate Optimisation Manager in Hampshire, Portsmouth
✨Tip Number 1
Get your hands dirty with practical experience! If you’ve got a knack for CRO, start building your own experiments or landing pages. Use tools like HubSpot CMS to showcase your skills and create a portfolio that stands out.
✨Tip Number 2
Networking is key! Connect with professionals in the CRO space on LinkedIn or at industry events. Share your insights and learn from others; you never know who might have a lead on your dream job!
✨Tip Number 3
Don’t just apply blindly! Tailor your approach by researching the company’s current CRO strategies. Show them how you can add value by suggesting improvements based on your findings during interviews.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team and making an impact.
We think you need these skills to ace Conversion Rate Optimisation Manager in Hampshire, Portsmouth
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Conversion Rate Optimisation Manager. Highlight your experience with CRO programmes, data analytics, and any hands-on projects you've led. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about CRO and how your background makes you the perfect fit for this role. Be sure to mention specific tools and methodologies you've used that relate to our job description.
Showcase Your Results: When detailing your past experiences, focus on measurable outcomes. Did your last project increase conversion rates? By how much? We love numbers, so don’t shy away from sharing the impact of your work!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at Addition
✨Know Your Metrics
Before the interview, brush up on key metrics related to conversion rate optimisation. Be ready to discuss how you've used data and analytics tools like GA4 or HubSpot to drive measurable results in past roles. This shows you’re not just familiar with the tools, but you know how to leverage them effectively.
✨Showcase Your Experimentation Skills
Prepare to talk about specific experiments you've designed and executed. Highlight your process for setting hypotheses, success metrics, and how you iterated based on results. This will demonstrate your hands-on experience and strategic thinking in CRO.
✨Demonstrate Technical Proficiency
Since this role requires front-end development skills, be ready to discuss your experience with HTML, CSS, and JavaScript. If possible, bring examples of landing pages or forms you've built. This will show that you can not only conceptualise ideas but also bring them to life.
✨Collaborative Mindset
CRO is a team effort, so be prepared to share examples of how you've worked cross-functionally with teams like Marketing, Sales, and Data. Discuss how you communicated experiment results and learnings to drive improvements across the organisation. This will highlight your ability to collaborate and influence others.