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- Tasks: Lead performance marketing strategies and optimise ad campaigns for maximum ROI.
- Company: Adcrate is a creative-led agency specialising in data-driven performance marketing.
- Benefits: Enjoy remote work, team bonding activities, and a yearly retreat to celebrate successes.
- Why this job: Join a passionate team driving real results while staying ahead of industry trends.
- Qualifications: 5+ years in performance marketing with strong leadership and analytical skills required.
- Other info: Communicate via Slack and participate in fun team activities to foster connection.
The predicted salary is between 36000 - 60000 £ per year.
Join Adcrate – Where Performance Meets Creativity!
About Adcrate
Adcrate is a fast-growing, creative-led performance marketing agency. We specialise in paid social advertising, helping brands scale through data-backed strategies and compelling creative execution. Our team of experts is passionate about driving real results for our clients, and we’re looking for a Head Performance Manager to take our media buying strategies to the next level.
About the Role
As our Head Performance Manager, you’ll be at the forefront of our paid social strategy, overseeing ad performance across multiple platforms and ensuring our clients achieve maximum ROI. You’ll lead a team of Performance Managers, collaborating closely with our Creative Strategy team to develop and optimise high-performing campaigns.
Key Responsibilities
- Own Performance Strategy – Oversee and refine performance marketing strategies to ensure all campaigns hit and exceed client KPIs.
- Lead & Develop the Team – Mentor and guide a team of Performance Managers, helping them optimise accounts and scale campaigns effectively.
- Campaign Optimisation – Analyse and optimise ad performance daily, making data-driven adjustments to improve ROAS and efficiency.
- Data-Driven Decision Making – Use deep analytical insights to inform campaign adjustments, creative iterations, and audience strategies.
- Reporting & Insights – Ensure clear, actionable reporting on performance metrics, providing strategic recommendations to both internal teams and clients.
- Collaboration – Work closely with Creative Strategists to align ad creative with data-backed insights for maximum impact.
- Stay Ahead of Trends – Keep up with the latest paid media trends, platform updates, and industry innovations to maintain Adcrate’s competitive edge.
What We’re Looking For
- 5+ years of experience in performance marketing, media buying, or growth marketing (agency experience preferred).
- Expert-level knowledge of Facebook & TikTok Ads and a deep understanding of creative strategy in performance marketing.
- Proven leadership experience – you’ve managed, mentored, and grown high-performing teams.
- Strong analytical mindset – you can interpret complex data and translate it into actionable insights.
- Excellent communication skills – you can clearly present data-driven recommendations to both clients and internal teams.
- Proactive problem solver – you thrive in a fast-paced, dynamic environment.
- Experience with Google Ads, YouTube Ads, and other paid channels is a plus!
Team Interaction
- Slack: Our primary communication hub (gifs & memes encouraged!)
- Weekly Sync: Participate in check-ins and creative sessions. We hold team calls between 2pm-6pm GMT on Mondays and Tuesdays.
- Yearly retreat: Join the team in a cool location to celebrate wins and recharge.
- Team Bonding: Enjoy monthly Games Days and Team Lunches to stay connected as a remote team.
PLEASE APPLY ON OUR WEBSITE: www.adcrate.co/careers
Head of Performance employer: Adcrate
Contact Detail:
Adcrate Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Performance
✨Tip Number 1
Familiarise yourself with the latest trends in performance marketing, especially around Facebook and TikTok Ads. This knowledge will not only help you during interviews but also demonstrate your passion for the industry.
✨Tip Number 2
Showcase your leadership skills by preparing examples of how you've successfully managed and developed teams in the past. Be ready to discuss specific strategies you used to mentor your team members.
✨Tip Number 3
Brush up on your analytical skills. Be prepared to discuss how you've used data to drive campaign performance and make strategic decisions. Having concrete examples will set you apart from other candidates.
✨Tip Number 4
Engage with Adcrate's content on social media or their website. This shows your genuine interest in the company and its culture, which can be a great conversation starter during interviews.
We think you need these skills to ace Head of Performance
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Head of Performance position at Adcrate. Understand the key responsibilities and required skills to tailor your application accordingly.
Highlight Relevant Experience: In your CV and cover letter, emphasise your 5+ years of experience in performance marketing and any specific achievements related to media buying or growth marketing. Use quantifiable results to showcase your impact.
Showcase Leadership Skills: Since the role involves leading a team, be sure to include examples of your leadership experience. Mention how you have mentored or developed teams in the past and the outcomes of those efforts.
Craft a Compelling Cover Letter: Write a personalised cover letter that connects your skills and experiences to the specific needs of Adcrate. Discuss your passion for performance marketing and how you can contribute to their creative-led approach.
How to prepare for a job interview at Adcrate
✨Showcase Your Analytical Skills
As a Head of Performance, you'll need to demonstrate your ability to analyse complex data. Prepare examples of how you've used data-driven insights to optimise campaigns and improve ROI in your previous roles.
✨Highlight Leadership Experience
Since the role involves leading a team, be ready to discuss your leadership style and experiences. Share specific instances where you've mentored team members or driven a team towards achieving performance goals.
✨Familiarise Yourself with Current Trends
Stay updated on the latest trends in performance marketing, especially regarding Facebook and TikTok Ads. Mention any recent changes or innovations you've implemented in your strategies to show you're proactive and knowledgeable.
✨Prepare for Collaborative Scenarios
Collaboration with creative teams is key in this role. Think of examples where you've successfully worked with creatives to align ad strategies with performance metrics, and be ready to discuss how you can foster that collaboration at Adcrate.
