Director of Admissions and Marketing in England

The College Prep School is seeking to appoint a Director of Admissions and Marketing to start as soon as possible. They are looking for an innovative, dynamic, and driven professional to play a key part in the school’s future. As United Kingdom School of the Decade, the College Prep School is embarking on an exciting new development. This role will be central to showcasing their evolving vision and ensuring its impact is communicated effectively.

Working closely with the Headmaster, this role will be part of the Senior Management Team (SMT). The Director of Admissions and Marketing will provide strategic leadership in shaping and advancing the school’s profile and brand identity. The postholder will take responsibility for designing, developing and executing the school’s admissions and marketing strategies, strengthening their already renowned brand and championing the College Prep School.

The Director of Admissions and Marketing will oversee the strategic planning and delivery of all aspects of admissions and marketing, ensuring recruitment and retention targets are achieved whilst delivering high calibre communications. The role will involve strengthening engagement with both prospective families and the wider school community, and cultivating strong, lasting partnerships with current families that contribute to the continued retention, growth and success of the school.

Safeguarding Responsibilities

This role will involve daily contact with pupils, and the successful candidate will be engaging in regulated activity relevant to children. All staff and volunteers have a responsibility for promoting and safeguarding the welfare of children and young persons for whom they are responsible and with whom they come into contact.

Hours

Normal hours of employment will be 40 hours per week, with usual start and end times being from 8.00am to 5.00pm, Monday to Friday inclusive with a 60-minute unpaid lunch break each day and at such further times and for such periods as are necessary for the proper performance of duties. As a senior post-holder in the College, there is a requirement for flexibility for hours worked as and when required, including on weekends from time to time. There is also a requirement to work additional hours to support Open Mornings.

Holidays

28 days*, plus bank holidays. *Three days need to be taken between Christmas and New Year when the College is closed.

Person Specification

The College is an exciting place to work, and it is their staff who make their community such a vibrant and stimulating environment. They are seeking a dynamic and experienced individual with a strong leadership background in admissions, marketing, customer service, or a related role. They welcome applications from candidates with both a teaching (at prep or senior level) and non-teaching background.

The successful candidate will be confident in setting strategic direction, overseeing teams and complex operations, and ensuring that admissions, marketing, and events are delivered to the highest standards. They must combine vision and creativity with meticulous organisation, outstanding communication skills, and the ability to inspire confidence in colleagues, families and external partners.

Experience and Skills

• Strategic thinker, able to set direction and oversee delivery across admissions and marketing.
• Proven ability to manage teams, delegate effectively, and drive high performance.
• Strong written and verbal communication skills.
• Strong interpersonal skills to build relationships with colleagues, families and external partners.
• Outstanding organisational and administrative ability, balancing competing priorities and meeting deadlines.
• Commercial awareness and ability to promote the school in a competitive market.
• IT proficiency, including Microsoft Office (especially Excel), Digital design software, and admissions systems such as ISAMS and Open Apply. A willingness to become proficient with these systems.
• Ability to analyse data and produce reports to inform strategy and decision making.
• Familiarity with customer relationship management best practices and data-driven recruitment approaches.

Personal Attributes

• Warm, personable and approachable.
• Strong commitment to education.
• High levels of integrity, tact, diplomacy, and confidentiality, with high emotional intelligence.
• Resilient, positive and adaptable, with energy and good humour.
• Visionary leader, proactive, practical and able to embrace and drive change.
• Commitment to equality, diversity and inclusion.

To Apply

If you feel you are a suitable candidate and would like to work for the College, please click apply.