At a Glance
- Tasks: Lead marketing strategies and drive growth across the Acturis Platform.
- Company: Join a dynamic team at Acturis, a leader in innovative tech solutions.
- Benefits: Enjoy competitive salary, bonuses, health insurance, and generous holiday allowance.
- Other info: Collaborative environment with opportunities for professional development and career growth.
- Why this job: Make a real impact by shaping brand presence and driving business success.
- Qualifications: Proven leadership skills and experience in data-driven marketing strategies.
The predicted salary is between 51750 - 63250 £ per year.
Acturis Platform is a high‑impact, data‑driven leadership role focused on aligning marketing initiatives with long‑term business growth objectives across the multi‑territory Acturis Platform business, whilst aligning with the wider Acturis Group initiatives. The position centres on market intelligence and interaction, competitive positioning, and assisting sustainable revenue pipeline development. The role also has responsibility for branding, communications, digital presence, events and market presence and positioning.
Core Responsibilities
- Strategic Planning & Vision: Develop multi-year marketing roadmaps and Go-To-Market (GTM) strategies aligned with corporate revenue targets.
- Market Intelligence: Conduct in-depth competitor analysis, market segmentation, and buyer persona research to identify untapped growth opportunities.
- Commercial Sales Enablement: Collaborate with sales leaders to create value propositions, messaging frameworks, and lead‑nurturing programs that drive conversions.
- Performance & ROI Management: Establish KPIs, measurement frameworks, and reporting systems to quantify the impact of marketing spend on the business.
- Brand & Positioning: Define and protect the brand's unique value proposition and market differentiators across all channels.
- Team Management: Day to day management of the marketing team across the Acturis Platform business.
Benefits
- Work with a talented, motivated and friendly group of like‑minded colleagues.
- Be supported and encouraged to develop your skills and knowledge through structured training and coaching from experienced colleagues.
- Receive regular written constructive performance feedback and encouragement so that you know how to improve.
- Receive a competitive salary and annual performance‑based reviews.
- Be eligible to participate in annual bonus and company share incentive schemes depending on performance and seniority.
- Benefit from private health insurance, disability and health insurance and a company pension scheme after successfully passing probation.
- Receive 25 days holiday rising to 30 days over time.
Candidate Profile
- Analytical Methodology: Proficiency in data visualisation and Business Intelligence (BI) tools to translate complex data into actionable strategies.
- Strategic Thinking: Ability to balance long‑term brand‑building initiatives with immediate commercial ROI requirements.
- Leadership & Influence: Experience leading cross‑functional teams and influencing senior stakeholders or board‑level executives.
- Technical Literacy: Familiarity with modern marketing technologies, including CRM, marketing automation (e.g., Pathway), and advanced analytics (e.g., Google Analytics 4).
- Education: A Bachelor's degree in Marketing or Business is standard; an MBA or professional certification from the Chartered Institute of Marketing (CIM) is highly preferred for senior roles.
Equal Opportunities
Acturis is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, transgender status, religion or belief, marital status, or pregnancy and maternity.
Head of Marketing employer: Acturis
Acturis is an exceptional employer that fosters a collaborative and innovative work culture, where talented individuals are encouraged to grow through structured training and mentorship. With a focus on employee well-being, the company offers competitive salaries, performance-based bonuses, and generous holiday allowances, all while being part of a dynamic team dedicated to driving meaningful business growth across the multi-territory Acturis Platform. Located in a vibrant area, employees benefit from a supportive environment that values diversity and inclusion, making it an ideal place for those seeking a rewarding career in marketing.
