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- Tasks: Lead marketing strategies and initiatives to drive growth across the Acturis Platform.
- Company: Join Acturis, a pioneering SaaS provider transforming the insurance industry.
- Benefits: Enjoy competitive salary, bonuses, private health insurance, and 25-30 days holiday.
- Why this job: Make a real impact in a high-impact, data-driven leadership role.
- Qualifications: Proven experience in marketing, leadership, and data analysis.
- Other info: Be part of a supportive team that values talent development and innovation.
The predicted salary is between 43200 - 72000 £ per year.
About Acturis
Acturis is the leading, award-winning Software-as-a-Service provider to the insurance industry. Our story began in 2000, in the garden shed of our co-founder, Theo Duchen! Alongside former McKinsey partner David McDonald, they launched a mission to revolutionise insurance technology. Since then, we have grown exponentially. To date, more than 100,000 individuals, in over 40 countries, use Acturis solutions to power their business. We drive innovation in both personal and commercial lines by working closely with brokers, insurers, and MGAs. Our work has helped create and shape the insurance market of today. The Acturis Group includes Acturis SaaS, Nordic Insurance Software (NIS), ICE InsureTech, Broker Buddha, Acturis Deutschland, Acturis France and Acturis Canada. Visit us at www.acturis.com
WHY JOIN THE ACTURIS TEAM?
- At Acturis we invest in recruiting, developing and promoting talent.
- Work with a talented, motivated and friendly group of like-minded colleagues.
- Be supported and encouraged to develop your skills and knowledge through structured training and coaching from experienced colleagues.
- Receive regular written constructive performance feedback and encouragement so that you know how to improve.
- Receive a competitive salary and annual performance-based reviews.
- Be eligible to participate in annual bonus and company share incentive schemes depending on performance and seniority.
- Benefit from private health insurance, disability and health insurance and a company pension scheme after usefully passing probation.
- Receive 25 days holiday rising to 30 days.
THE POSITION
Head of Marketing - Acturis Platform is a high-impact, data-driven leadership role focused on aligning marketing initiatives with long-term business growth objectives across the multi-territory Acturis Platform business, whilst aligning with the wider Acturis Group initiatives. The position centres on market intelligence and interaction, competitive positioning, and assisting sustainable revenue pipeline development. The role also has responsibility for branding, communications, digital presence, events and market presence and positioning.
Core Responsibilities
- Strategic Planning & Vision: Develop multi-year marketing roadmaps and Go-To-Market (GTM) strategies aligned with corporate revenue targets.
- Market Intelligence: Conduct in-depth competitor analysis, market segmentation, and buyer persona research to identify untapped growth opportunities.
- Commercial Sales Enablement: Collaborate with sales leaders to create value propositions, messaging frameworks, and lead-nurturing programs that drive conversions.
- Performance & ROI Management: Establish KPIs, measurement frameworks, and reporting systems to quantify the impact of marketing spend on the business.
- Brand & Positioning: Define and protect the brand's unique value proposition and market differentiators across all channels.
- Team Management: Day to day management of the marketing team across the Acturis Platform business.
CANDIDATE PROFILE
- Analytical Methodology: Proficiency in data visualisation and Business Intelligence (BI) tools to translate complex data into actionable strategies.
- Strategic Thinking: Ability to balance long-term brand-building initiatives with immediate commercial ROI requirements.
- Leadership & Influence: Experience leading cross-functional teams and influencing senior stakeholders or board-level executives.
- Technical Literacy: Familiarity with modern marketing technologies, including CRM, marketing automation (e.g., Pathway), and advanced analytics (e.g., Google Analytics 4).
- Education: A Bachelor's degree in Marketing or Business is standard; an MBA or professional certification from the Chartered Institute of Marketing (CIM) is highly preferred for senior roles.
Acturis is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, transgender status, religion or belief, marital status, or pregnancy and maternity.
Head of Marketing - Acturis Platform employer: Acturis Ltd
Contact Detail:
Acturis Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing - Acturis Platform
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your marketing projects and achievements. This is a great way for us to see your creativity and expertise in action.
✨Tip Number 3
Prepare for interviews by researching Acturis and our competitors. Understand our market positioning and be ready to discuss how you can contribute to our growth. We love candidates who come prepared!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always on the lookout for passionate individuals who want to join our team.
We think you need these skills to ace Head of Marketing - Acturis Platform
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Head of Marketing role. Highlight your experience in strategic planning, market intelligence, and team management. We want to see how your skills align with our mission at Acturis!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing in the insurance industry and how you can contribute to our growth. Keep it engaging and relevant to the role.
Showcase Your Analytical Skills: Since this role is data-driven, make sure to highlight your proficiency in data visualisation and BI tools. Share examples of how you've used data to drive marketing strategies and improve ROI in your previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss any important updates from us!
How to prepare for a job interview at Acturis Ltd
✨Know Your Market Inside Out
Before the interview, dive deep into Acturis and its competitors. Understand their market positioning, recent developments, and how they align with industry trends. This knowledge will help you demonstrate your analytical skills and strategic thinking during the discussion.
✨Showcase Your Leadership Experience
Prepare examples of how you've successfully led cross-functional teams in the past. Highlight specific instances where your leadership influenced senior stakeholders or drove significant results. This will show that you have the necessary experience for a high-impact role like Head of Marketing.
✨Be Data-Driven
Since this role is focused on data-driven marketing, come prepared with examples of how you've used data visualisation and BI tools to inform your marketing strategies. Discuss how you established KPIs and measured ROI in previous roles to showcase your analytical methodology.
✨Align with Company Values
Familiarise yourself with Acturis' mission and values. During the interview, express how your personal values align with theirs, especially regarding innovation and collaboration. This will help you connect with the interviewers and demonstrate that you're a good cultural fit for the team.