Head of Marketing

Head of Marketing

Full-Time 70000 - 90000 ÂŁ / year (est.) No home office possible
Acturis Ltd

At a Glance

  • Tasks: Lead marketing strategies and drive growth for the Acturis Platform across multiple territories.
  • Company: Join a dynamic team at Acturis, a leader in innovative marketing solutions.
  • Benefits: Enjoy competitive salary, bonuses, health insurance, and generous holiday allowance.
  • Other info: Be part of an inclusive workplace that values diversity and personal development.
  • Why this job: Make a real impact by shaping brand strategy and driving business success.
  • Qualifications: Proven leadership skills and experience in data-driven marketing required.

The predicted salary is between 70000 - 90000 ÂŁ per year.

Acturis Platform is a high‑impact, data‑driven leadership role focused on aligning marketing initiatives with long‑term business growth objectives across the multi‑territory Acturis Platform business, whilst aligning with the wider Acturis Group initiatives. The position centres on market intelligence and interaction, competitive positioning, and assisting sustainable revenue pipeline development. The role also has responsibility for branding, communications, digital presence, events and market presence and positioning.

Core Responsibilities

  • Strategic Planning & Vision: Develop multi-year marketing roadmaps and Go-To-Market (GTM) strategies aligned with corporate revenue targets.
  • Market Intelligence: Conduct in-depth competitor analysis, market segmentation, and buyer persona research to identify untapped growth opportunities.
  • Commercial Sales Enablement: Collaborate with sales leaders to create value propositions, messaging frameworks, and lead‑nurturing programs that drive conversions.
  • Performance & ROI Management: Establish KPIs, measurement frameworks, and reporting systems to quantify the impact of marketing spend on the business.
  • Brand & Positioning: Define and protect the brand's unique value proposition and market differentiators across all channels.
  • Team Management: Day to day management of the marketing team across the Acturis Platform business.

Benefits

  • Work with a talented, motivated and friendly group of like‑minded colleagues.
  • Be supported and encouraged to develop your skills and knowledge through structured training and coaching from experienced colleagues.
  • Receive regular written constructive performance feedback and encouragement so that you know how to improve.
  • Receive a competitive salary and annual performance‑based reviews.
  • Be eligible to participate in annual bonus and company share incentive schemes depending on performance and seniority.
  • Benefit from private health insurance, disability and health insurance and a company pension scheme after successfully passing probation.
  • Receive 25 days holiday rising to 30 days over time.

Candidate Profile

  • Analytical Methodology: Proficiency in data visualisation and Business Intelligence (BI) tools to translate complex data into actionable strategies.
  • Strategic Thinking: Ability to balance long‑term brand‑building initiatives with immediate commercial ROI requirements.
  • Leadership & Influence: Experience leading cross‑functional teams and influencing senior stakeholders or board‑level executives.
  • Technical Literacy: Familiarity with modern marketing technologies, including CRM, marketing automation (e.g., Pathway), and advanced analytics (e.g., Google Analytics 4).
  • Education: A Bachelor's degree in Marketing or Business is standard; an MBA or professional certification from the Chartered Institute of Marketing (CIM) is highly preferred for senior roles.

Equal Opportunities

Acturis is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, transgender status, religion or belief, marital status, or pregnancy and maternity.

Head of Marketing employer: Acturis Ltd

Acturis is an exceptional employer that fosters a collaborative and innovative work culture, where talented individuals are encouraged to develop their skills through structured training and mentorship. With a focus on employee growth, competitive salaries, and comprehensive benefits including private health insurance and generous holiday allowances, Acturis provides a supportive environment for its team members to thrive in their careers while contributing to the company's long-term success across the multi-territory Acturis Platform.
Acturis Ltd

Contact Detail:

Acturis Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Marketing

✨Tip Number 1

Network like a pro! Reach out to your connections on LinkedIn or attend industry events. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.

✨Tip Number 2

Prepare for interviews by researching the company and its competitors. We want you to walk in with insights that show you’re not just another candidate, but someone who understands the market landscape and can contribute to their growth.

✨Tip Number 3

Practice your pitch! You need to be able to clearly articulate your value proposition. We suggest rehearsing how your skills align with the role of Head of Marketing, especially around strategic planning and brand positioning.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.

We think you need these skills to ace Head of Marketing

Strategic Planning
Market Intelligence
Competitor Analysis
Market Segmentation
Buyer Persona Research
Sales Enablement
Value Proposition Development
Performance Management
KPI Establishment
Brand Management
Team Leadership
Data Visualisation
Business Intelligence (BI) Tools
Marketing Technologies
CRM and Marketing Automation

Some tips for your application 🫡

Tailor Your CV: Make sure your CV is tailored to the Head of Marketing role. Highlight your experience in strategic planning, market intelligence, and team management. We want to see how your skills align with our goals at Acturis!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Share specific examples of how you've driven marketing initiatives that led to business growth. We love a good story!

Showcase Your Analytical Skills: Since this role involves a lot of data-driven decision-making, be sure to highlight your proficiency with BI tools and data visualisation. We’re keen to see how you’ve used data to inform your marketing strategies in the past.

Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. We can’t wait to hear from you!

How to prepare for a job interview at Acturis Ltd

✨Know Your Market Inside Out

Before the interview, dive deep into the market landscape relevant to the Acturis Platform. Familiarise yourself with competitors, current trends, and potential growth opportunities. This will not only show your analytical skills but also demonstrate your commitment to aligning marketing initiatives with business growth.

✨Showcase Your Strategic Thinking

Prepare to discuss your experience in developing multi-year marketing roadmaps and Go-To-Market strategies. Bring examples of how you've balanced long-term brand-building with immediate ROI needs. This will highlight your ability to think strategically while being results-driven.

✨Demonstrate Leadership Skills

Be ready to share specific instances where you've led cross-functional teams or influenced senior stakeholders. Discuss your approach to team management and how you foster collaboration. This will illustrate your leadership capabilities, which are crucial for the Head of Marketing role.

✨Quantify Your Success

Prepare metrics and KPIs from your previous roles that showcase the impact of your marketing efforts. Whether it's increased conversions or improved brand positioning, having concrete numbers will help you convey your effectiveness and understanding of performance management.

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