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For Companies At a Glance
- Tasks: Lead UK marketing initiatives and drive partner-sourced revenue across multiple regions.
- Company: Join a fast-growing, innovative legal technology company making waves in the industry.
- Benefits: Enjoy hybrid working, unlimited leave, and a competitive salary with performance bonuses.
- Why this job: Be part of a dynamic team that values autonomy, creativity, and impactful marketing strategies.
- Qualifications: 5+ years in B2B marketing, ideally in tech/SaaS, with strong copywriting and analytical skills.
- Other info: Work in a vibrant office in Kings Cross with free espresso and beer on tap.
The predicted salary is between 60000 - 91000 £ per year.
Job Description
We are seeking an entrepreneurial, results-driven Marketing Manager to lead our UK marketing initiatives and play a pivotal role in driving partner-sourced revenue across the UK, ANZ, and North America.
This role requires a self-starter mindset with the confidence to take ownership, work autonomously, and proactively identify opportunities to grow brand presence and drive measurable results. You will be comfortable reporting on goals, KPIs, and ROI, ensuring marketing activity is tightly aligned with priorities and business objectives.
This position is split approximately 50% UK-focused and 50% global partner marketing-focused. Locally, you will manage all UK marketing activity, from events and sponsorships to media engagement and content publishing. You will work collaboratively with Actionstep’s UK team to define and execute on a multi-faceted marketing plan, focused on growth, pipeline generation, and strengthening brand position.
Globally, Actionstep has a managed community of Certified Consulting Partners (legal technology consultants and implementation partners), referral partners, and technology companies who integrate with our platform. These partnerships are vital to provide customers with top quality, adaptable technology solutions for their law firms. You will work closely with our product, partnerships, and marketing teams to deliver campaigns that raise awareness of partner expertise and services, while driving adoption of integrated technology solutions relevant to customer needs.
Key Responsibilities
UK Marketing Leadership (50%)
- Plan, manage, and execute the annual UK marketing strategy, ensuring alignment to commercial goals and overall global marketing strategy.
- Proactively identify and capitalise on new opportunities to position Actionstep as a market leader in the UK legal tech space.
- Lead all UK events, sponsorships, roundtables, and industry engagements.
- Build and manage relationships with UK media outlets, journalists, and key industry influencers.
- Develop and execute content publishing arrangements with legal publications, industry bodies, law societies, and legal tech associations.
- Work closely with UK leadership to align marketing activities with sales priorities and business objectives.
- Align global brand positioning, tailoring existing assets and resources to ensure market relevance.
- Track, measure, and report on campaign performance, providing data-driven recommendations to optimise results.
Global Partner Channel Marketing (50%)
- Collaborate with partnerships and product teams to design and deliver high-impact joint marketing campaigns with consulting, referral, and integration partners.
- Create campaigns to drive adoption of strategic technology integrations across UK, ANZ, and North America.
- Maximise partner marketing budget judiciously to support joint events and thought leadership initiatives that deliver clear ROI.
- Ensure partner marketing efforts align with revenue share agreements and contribute to pipeline growth and closed-won deals.
- Work closely with sales, partner, and product teams to craft compelling partner value propositions and go-to-market materials.
Skills & Experience
- 5+ years in a B2B marketing role, ideally within technology/SaaS.
- Knowledge, interest or ideally experience in the legal sector.
- Proven track record managing both local and international marketing initiatives.
- Entrepreneurial mindset—comfortable working independently, making decisions, and owning results.
- Strong presence and gravitas—able to engage confidently with senior stakeholders, partners, and media.
- Experience delivering impactful events, sponsorships, and media relations campaigns.
- Partner channel marketing and co-branded campaign execution experience.
- Strong copywriting, content creation, and storytelling skills.
- Commercially minded with an analytical approach to measuring ROI.
Reporting & Collaboration
- Directly reports to the Global Marketing Leader.
- Works closely with UK GTM leadership, Global President, and local leadership team.
- Collaborates across Sales, Partnerships, Product, and Customer Success teams globally.
What We Offer
- Competitive salary and performance-based bonus.
- Hybrid working flexibility.
- Opportunity to work in a fast-growing, innovative legal technology company.
- A high-impact role with both local autonomy and global influence.
What we offer in return:
- Further develop and grow your sales technique with the support and sponsorship of your sales leadership
- Flexible working
- Unlimited leave
- Competitive salary
- Pension contributions
- Private medical, dental and life insurance
- Socials, lunches and team-building events
- Outstanding office in Kings Cross, with free barista-made espresso drinks and free beer on tap
- Relaxed and friendly team who genuinely care about and trust one another
- Fantastic training and development opportunities
- 60-65K salary range
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Marketing Manager- UK and Global Partner Channels employer: Actionstep
Contact Detail:
Actionstep Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager- UK and Global Partner Channels
✨Tip Number 1
Familiarise yourself with the legal tech landscape in the UK, ANZ, and North America. Understanding the key players, trends, and challenges in these markets will help you demonstrate your knowledge during interviews and show how you can contribute to our marketing initiatives.
✨Tip Number 2
Network with professionals in the legal tech sector, especially those involved in partner marketing. Attend industry events, webinars, or local meetups to build relationships and gain insights that could be beneficial for your role as a Marketing Manager.
✨Tip Number 3
Prepare to discuss specific examples of successful marketing campaigns you've led, particularly those that involved partnerships or co-branded efforts. Highlighting your experience in driving measurable results will resonate well with us.
✨Tip Number 4
Showcase your analytical skills by being ready to talk about how you've tracked and reported on campaign performance in the past. We value data-driven decision-making, so demonstrating your ability to optimise marketing strategies based on ROI will set you apart.
We think you need these skills to ace Marketing Manager- UK and Global Partner Channels
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing, particularly within technology or SaaS. Emphasise any previous roles where you've managed both local and international marketing initiatives.
Craft a Compelling Cover Letter: In your cover letter, showcase your entrepreneurial mindset and ability to work independently. Provide specific examples of how you've successfully driven marketing strategies that align with commercial goals.
Highlight Relevant Skills: Focus on your strong copywriting, content creation, and storytelling skills. Mention any experience you have with partner channel marketing and executing co-branded campaigns, as these are crucial for the role.
Showcase Analytical Abilities: Demonstrate your analytical approach by including examples of how you've tracked, measured, and reported on campaign performance. Highlight any data-driven recommendations you've made to optimise results.
How to prepare for a job interview at Actionstep
✨Showcase Your Entrepreneurial Spirit
This role requires a self-starter mindset, so be prepared to discuss examples of how you've taken ownership of projects in the past. Highlight your ability to identify opportunities and drive results independently.
✨Demonstrate Your Analytical Skills
Since the position involves tracking KPIs and ROI, come equipped with specific examples of how you've measured campaign performance in previous roles. Be ready to discuss how you used data to optimise marketing strategies.
✨Prepare for Collaborative Discussions
You'll be working closely with various teams, so think about how you've successfully collaborated in the past. Be ready to share experiences where you aligned marketing activities with sales priorities or worked on joint campaigns.
✨Engage with Industry Knowledge
Having knowledge or experience in the legal sector is a plus. Brush up on current trends and challenges in legal tech, and be prepared to discuss how you can position the company as a market leader in this space.
