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- Tasks: Lead and execute innovative marketing strategies across the UK, Ireland & Nordics.
- Company: Dynamic biotech company focused on impactful marketing.
- Benefits: Competitive salary, travel opportunities, and professional development.
- Why this job: Make a real difference in the biotech industry while honing your marketing skills.
- Qualifications: Degree in marketing or related field with 2+ years of experience.
- Other info: Fast-paced environment with opportunities for growth and creativity.
The predicted salary is between 40000 - 50000 £ per year.
We are seeking a Regional Marketing Manager to lead and execute localized marketing strategies across the UK, Ireland & Nordics regions, with a strong focus on on-the-ground event execution and offline campaign management. This role requires a strategic thinker with hands-on experience in biotech/pharmaceutical marketing, capable of aligning regional activities with global objectives while fostering relationships with key stakeholders.
Main Responsibility/ Job Expectations
- Design and implement localized marketing plans aligned with corporate goals.
- Identify market trends, customer needs, and competitive dynamics to optimize outreach.
- Lead end-to-end planning, logistics, and execution of regional events (e.g., conferences, workshops, product launches).
- Collaborate with vendors, partners, and internal teams to ensure seamless delivery.
- Monitor event ROI and provide post-event analysis for continuous improvement.
- Traveling up to 30-40% depending on the offline events frequency.
- Develop localized promotional materials and campaigns tailored to regional regulations and cultural nuances with internal team.
- Collaborate with digital marketing team on social media promotion, webinars, and newsletter optimization.
- Track and analyze the results to enhance engagement with local customers and optimize local strategies.
- Ensure compliance with industry standards and legal requirements.
- Build relationships with KOLs, academia professionals, distributors, and industry associations.
- Work closely with sales and global marketing teams to align messaging and tactics.
- Manage regional marketing budgets, ensuring cost-effective allocation of resources.
- Track KPIs and deliver regular performance reports to senior leadership.
Knowledge/Experience/Competence
- Bachelor’s degree in marketing, business, biotechnology, life sciences, or a related field.
- Minimum 2 years of experience in marketing, preferably within the biotechnology, pharmaceutical, or healthcare sectors.
- Proven track record in planning and executing offline events/campaigns.
- Excellent communication skills in English.
- Analytical mindset with expertise in data-driven decision-making.
- Strong project management skills with the ability to multitask in a fast-paced environment.
- Proficiency in marketing solutions and applications such as Salesforce, Adobe, Canva and Constant Contact, or other similar tools; as well as Microsoft Office especially Excel and PowerPoint.
Regional Senior Marketing Specialist employer: ACROBiosystems
Contact Detail:
ACROBiosystems Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Senior Marketing Specialist
✨Tip Number 1
Network like a pro! Attend industry events, conferences, and workshops to meet potential employers and other professionals. Don’t be shy—introduce yourself and chat about your experience in biotech marketing!
✨Tip Number 2
Leverage social media to showcase your expertise. Share insights on marketing trends, engage with industry leaders, and connect with companies you’re interested in. It’s a great way to get noticed!
✨Tip Number 3
Prepare for interviews by researching the company and its recent campaigns. Be ready to discuss how your skills align with their goals, especially in executing localized strategies and managing events.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities that match your skills, and applying directly can give you an edge. Plus, it shows you’re genuinely interested in joining us!
We think you need these skills to ace Regional Senior Marketing Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the job description. Highlight your experience in biotech or pharmaceutical marketing, and don’t forget to showcase any hands-on event execution you've done. We want to see how you align with our goals!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for the Regional Senior Marketing Specialist role. Share specific examples of your past successes in localised marketing strategies and event management.
Showcase Your Analytical Skills: Since we love data-driven decision-making, make sure to include any relevant metrics or KPIs from your previous roles. This will help us see your analytical mindset in action and how you can contribute to our success.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves!
How to prepare for a job interview at ACROBiosystems
✨Know Your Market
Before the interview, dive deep into the biotech and pharmaceutical sectors. Understand current trends, key players, and regional specifics for the UK, Ireland, and Nordics. This knowledge will help you demonstrate your strategic thinking and show that you're ready to align local activities with global objectives.
✨Showcase Your Event Experience
Prepare to discuss your hands-on experience with offline events. Bring examples of past events you've managed, focusing on logistics, execution, and ROI analysis. Highlight how you collaborated with vendors and internal teams to ensure success, as this is crucial for the role.
✨Demonstrate Analytical Skills
Be ready to talk about how you've used data to drive marketing decisions in the past. Share specific examples where your analytical mindset led to improved engagement or campaign performance. This will show that you can track KPIs and make data-driven decisions effectively.
✨Build Relationships
Discuss your experience in building relationships with key stakeholders, such as KOLs and industry professionals. Prepare to share strategies you've used to foster these connections, as relationship management is a key part of the role. This will highlight your ability to collaborate with sales and global marketing teams.