At a Glance
- Tasks: Shape and launch innovative digital products with real impact.
- Company: Fast-growing consumer group with a focus on digital transformation.
- Benefits: Remote-first work, board-level support, and genuine ownership of projects.
- Why this job: Be at the forefront of product innovation and make a difference across multiple brands.
- Qualifications: Experience in DTC, e-commerce, or subscription businesses; strong strategic and delivery skills.
- Other info: Opportunity to build teams and influence without corporate red tape.
The predicted salary is between 43200 - 72000 ÂŁ per year.
Build what’s next. Launch it at scale. Own the impact. This is not a roadmap role. It’s not delivery-only. And it’s definitely not “innovation theatre”. This is a rare opportunity to identify, shape and launch new digital products and propositions, with genuine board backing, real investment, and the freedom to move fast. If you’re someone who loves the front end of product, spotting opportunities, validating ideas, building the business case, and then seeing something real go live, this role was designed for you.
Why this role exists: A fast-growing, multi-brand consumer group has built a central digital function that’s already delivering. Now the focus has shifted to the next question: “What should we build next, and why?” You’ll be the person answering that. The group is investing heavily in digital capability, centralised platforms, and customer experience.
What’s missing is a senior, commercially minded product leader who can:
- identify the right opportunities
- turn insight into compelling propositions
- carry them from idea → validation → launch → performance
This is a new role with a blank sheet of paper and full senior sponsorship.
What you’ll actually do: You’ll sit at the intersection of customer insight, technology, data and commercial strategy, working directly with senior leaders and brand CEOs. In practice, that means you will:
- uncover real customer problems and unmet needs through research, insight and market analysis
- spot where emerging tech, behaviour and commercial opportunity intersect
- shape new digital products, services or journeys — and decide which are worth pursuing
- build clear business cases and influence senior stakeholders to invest
- own performance post-launch — including commercial outcomes
You won’t be handed a mature team or rigid process. You’ll help shape how this function works as it grows.
Who this is for: This role is ideal if you’re currently a:
- Senior Product Manager / Product Lead
- Head of Product / Product Strategy Lead
- Senior product or business strategist with real delivery experience
And you:
- have strong experience in DTC, e-commerce or subscription businesses
- are equally comfortable in research, strategy, delivery oversight and commercial thinking
- enjoy ambiguity and autonomy more than rigid structures
- can influence senior stakeholders with evidence, not opinions
- care deeply about building things that customers actually value
This is not a consultancy-style role. It’s for someone who wants to stay close to reality, delivery and outcomes.
What’s in it for you: A genuine blank canvas — you’re not inheriting someone else’s roadmap. Board-level backing for innovation and new product development. The chance to launch new propositions across multiple brands and markets. Real ownership — from insight to launch to performance. High visibility and influence without corporate red tape. The opportunity to build teams, capability and long-term impact.
As the hiring manager put it: “You’d be hard-pressed to find another role that lets you do this, this fast, with this level of support.”
Working model: Remote-first (within the UK). Travel: Occasional, when it adds value (research, workshops, conferences).
Interested? If you’re excited by the idea of finding what’s next, building it properly, and seeing it scale, this is one of those roles that doesn’t come up often.
Head of Digital Product Strategy employer: Acquire
Contact Detail:
Acquire Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Digital Product Strategy
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. Don’t just connect; engage with their content and share your insights. This can lead to referrals and insider info about job openings.
✨Tip Number 2
Prepare for interviews by practising your pitch. You want to showcase your experience in identifying opportunities and launching products. Use the STAR method (Situation, Task, Action, Result) to structure your answers and keep it relevant to the role.
✨Tip Number 3
Showcase your passion for digital products! When you get the chance to chat with potential employers, talk about the latest trends in tech and how they could impact customer experiences. This shows you’re not just looking for a job, but you’re genuinely interested in the field.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Head of Digital Product Strategy
Some tips for your application 🫡
Show Your Passion for Product: When you're writing your application, let your enthusiasm for digital products shine through. We want to see that you’re not just looking for a job, but that you genuinely care about building impactful products that solve real customer problems.
Be Specific About Your Experience: Don’t just list your previous roles; tell us about the specific projects you’ve led or contributed to. We’re interested in how you’ve turned insights into successful product launches and what impact they had on the business.
Highlight Your Strategic Thinking: This role is all about identifying opportunities and shaping propositions. Make sure to include examples of how you've used data and market analysis to inform your decisions. We love seeing candidates who can think strategically and act decisively.
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Acquire
✨Know Your Product Strategy Inside Out
Before the interview, dive deep into the company's current digital products and strategies. Understand their market position and identify gaps or opportunities where you could add value. This will not only show your enthusiasm but also your ability to think critically about their needs.
✨Prepare to Discuss Real-World Examples
Be ready to share specific examples from your past experiences where you've successfully identified customer problems, validated ideas, and launched products. Use the STAR method (Situation, Task, Action, Result) to structure your responses clearly and effectively.
✨Showcase Your Stakeholder Management Skills
Since this role involves influencing senior stakeholders, prepare to discuss how you've navigated complex relationships in previous roles. Highlight instances where you've used data to persuade others and how you’ve built consensus around product decisions.
✨Embrace the Ambiguity
This role thrives on autonomy and ambiguity, so be prepared to discuss how you handle uncertainty. Share examples of how you've successfully operated in less structured environments and turned vague ideas into actionable plans that led to successful outcomes.