VP of Commercial Performance, Data Intelligence & Analytics

VP of Commercial Performance, Data Intelligence & Analytics

Full-Time 140000 - 140000 £ / year (est.) No working from home possible
Acosta Sales & Marketing

At a Glance

  • Tasks: Lead commercial strategy and data analytics to drive growth and insights.
  • Company: Join Acosta Europe, a dynamic leader in FMCG and retail.
  • Benefits: Competitive salary, bonus opportunities, and hybrid working model.
  • Other info: Diverse and inclusive culture that values innovation and excellence.
  • Why this job: Shape the future of data-driven performance in a high-growth environment.
  • Qualifications: Proven leadership in commercial analytics and strong communication skills.

The predicted salary is between 140000 - 140000 £ per year.

Salary: Circa £140,000 per annum, Plus £9,000 allowance, and 20% Bonus Earning opportunity.

Location: Woking (GU21 5BH) or Stoke on Trent (ST4 2HX)

Working Pattern: Hybrid - 3 days per week from the Office, 2 days from home.

Contract: Full‑time, Permanent 37.5 hours per week

Acosta Europe is seeking a visionary VP of Commercial Performance, Data Intelligence & Analytics to join our Executive Leadership Team and shape the future of our commercial strategy. This is a rare opportunity to lead a high‑impact function at the heart of a fast‑evolving, data‑driven organisation serving some of the biggest brands in FMCG and retail.

About the Role

As VP, you will be the enterprise leader responsible for driving commercial excellence, revenue growth, advanced analytics, and strategic insight across Acosta Europe. You will modernise our commercial systems, elevate our data and insights capabilities, and embed a culture of evidence‑based decision‑making across the organization. You will work cross‑functionally alongside Sales, Client Leadership, Finance, Operations, and Technology to bring clarity, insight, and commercial rigour to the way we serve clients and grow the business.

Key Responsibilities

  • Commercial Strategy & Performance
    • Shape and execute the organisation's commercial intelligence and performance strategy.
    • Monitor and optimise revenue streams, pricing models, and promotional effectiveness.
    • Drive improvements in sales productivity, capability development, and performance management.
    • Lead the development and reporting of commercial KPIs for the Board and ELT.
    • Identify market opportunities and client growth levers through insight‑led thinking.
  • Data, Insights & Analytics Leadership
    • Lead a high‑performing multi‑disciplinary data and insights organisation.
    • Oversee analytics, reporting, predictive modelling, and data governance.
    • Translate complex data into clear, actionable insights for senior leadership and clients.
    • Ensure data is managed ethically, consistently, and in line with regulatory standards.
    • Increase data literacy across the business and unlock new interconnected data opportunities.
    • Drive innovation by embedding traditional, generative, and agentic AI into insight and decision‑making.
  • Client & Market Intelligence
    • Build a world‑class insights capability that differentiates Acosta in the market.
    • Lead market trend analysis, shopper insights, competitive benchmarking, and ROI analytics.
    • Deliver compelling, insight‑driven narratives that enhance client engagement and decision‑making.
    • Champion storytelling and innovative data visualisation across client‑facing teams.
  • Leadership & Collaboration
    • Build and develop a team of analytics and insight specialists.
    • Foster a culture of curiosity, innovation, and data‑led decision‑making.
    • Partner with Technology, Data Protection, and Information Security teams to ensure robust, future‑fit data ecosystems.
    • Influence organisational strategy and investment decisions through rigorous analysis.

What We're Looking For

  • Proven leadership experience in commercial analytics, insights, or intelligence at a VP or senior level.
  • Strong commercial acumen, ideally within FMCG, retail, or agency environments.
  • Deep expertise in data analytics, BI tools (Power BI, Tableau), predictive modelling, and large‑scale data ecosystems.
  • Exceptional communication skills with the ability to simplify complexity.
  • Experience in organisational transformation and embedding analytics at scale.
  • Collaborative, strategic, and results‑driven, with a bias for action.

Why Join Us

This is a unique opportunity to shape the future of data‑driven commercial performance in a high‑growth, client‑focused organisation. You will influence strategy at the highest level, build a market‑leading insights capability, and help define the next evolution of the Acosta Europe business. At Acosta Europe, you'll be joining a team that is passionate about growth, innovation, and delivering excellence for our clients. This is a unique opportunity to influence at the highest level, accelerate your career, and shape the direction of a business with big ambitions. At Acosta Europe, we believe diversity and inclusion are the foundation of innovation and success. We welcome people from all backgrounds and experiences, creating a culture where everyone feels valued and empowered to thrive. If you're looking for a role where you can make a visible impact, and build the future in FMCG sales—this is your moment.

Ready to apply?

If you're a strategic leader who thrives on driving impact and connecting people, priorities, and performance — we'd love to hear from you. Please note once the right candidate is found we will close the role.

VP of Commercial Performance, Data Intelligence & Analytics employer: Acosta Sales & Marketing

Acosta Europe is an exceptional employer, offering a unique opportunity for the VP of Commercial Performance, Data Intelligence & Analytics to lead transformative initiatives in a dynamic, data-driven environment. With a hybrid working model, competitive salary, and a strong emphasis on employee growth and innovation, you will be part of a collaborative culture that values diversity and empowers you to make a significant impact in the FMCG sector. Join us in shaping the future of commercial performance while enjoying a supportive workplace that champions excellence and strategic insight.

Acosta Sales & Marketing

Contact Details:

Acosta Sales & Marketing Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land VP of Commercial Performance, Data Intelligence & Analytics

Tip Number 1

Network like a pro! Reach out to connections in the industry, attend relevant events, and engage on platforms like LinkedIn. The more people know you’re looking for a VP role, the better your chances of landing that dream job.

Tip Number 2

Prepare for interviews by researching the company inside out. Understand their commercial strategies, data initiatives, and market position. This will help you tailor your responses and show them you’re the perfect fit for their vision.

Tip Number 3

Practice your storytelling skills! Be ready to share compelling narratives about your past achievements in commercial performance and analytics. Highlight how your insights have driven results and transformed businesses.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team and contributing to our exciting journey.

We think you need these skills to ace VP of Commercial Performance, Data Intelligence & Analytics

Commercial Strategy Development
Revenue Growth Management
Advanced Analytics
Data Governance
Predictive Modelling
Data Visualisation (Power BI, Tableau)
Market Trend Analysis

Some tips for your application 🫡

Tailor Your CV:Make sure your CV speaks directly to the role of VP of Commercial Performance. Highlight your leadership experience in commercial analytics and any relevant achievements that showcase your ability to drive revenue growth and strategic insight.

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of how you've led data-driven initiatives and transformed commercial strategies in the past.

Showcase Your Data Skills:Since this role is all about data intelligence, make sure to highlight your expertise with BI tools like Power BI or Tableau. We want to see how you've used data to create actionable insights and drive decision-making.

Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!

How to prepare for a job interview at Acosta Sales & Marketing

Know Your Numbers

As a VP of Commercial Performance, you'll need to demonstrate your understanding of key metrics. Brush up on the latest trends in revenue growth, pricing models, and promotional effectiveness. Be ready to discuss how you've used data to drive commercial success in your previous roles.

Showcase Your Leadership Style

This role requires strong leadership skills, so think about how you can convey your approach to building and developing teams. Prepare examples of how you've fostered a culture of innovation and data-led decision-making in past positions. Highlight your experience in leading cross-functional teams.

Master the Art of Storytelling

You'll need to translate complex data into clear insights for senior leadership. Practice how you can present data-driven narratives that resonate with clients and stakeholders. Use visuals or case studies from your experience to illustrate your points effectively.

Prepare for Strategic Questions

Expect questions about your vision for commercial intelligence and performance strategy. Think about how you would modernise systems and increase data literacy across the organisation. Be ready to discuss specific strategies you've implemented in the past and their outcomes.