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- Tasks: Drive brand awareness and sales for BAT products in top grocers.
- Company: Acosta Europe is a leading sales and marketing agency that values its people.
- Benefits: Enjoy flexible hours, a company vehicle, mobile phone, and performance bonuses.
- Why this job: Join a dynamic team where passion and personal growth are encouraged.
- Qualifications: Experience in FMCG or retail preferred; must have a full manual driving licence.
- Other info: We value boldness, curiosity, and new ideas in our team.
The predicted salary is between 21800 - 26300 £ per year.
Job Type: Full Time
Contract Type: Permanent
Your next career starts with Acosta Europe.
Acosta Europe is an exceptional business that cares about its people. We are part of one of the largest Sales and Marketing agencies in the world and are currently seeking a Key Account Representative to represent our partner BAT to drive brand awareness and sales of their products.
If you can bring the passion for sales and have the enthusiasm to succeed, we can offer you the opportunity to develop your career in an engaging and rewarding environment, where no two days are ever the same!
BAT are a leading, multi-category consumer goods business. Our purpose is to build A Better Tomorrow by reducing the health impact of our business through offering a greater choice of enjoyable and less risky products for our consumers. You will be representing BAT in the top 4 grocers; raising awareness of the BAT brands and providing best in class merchandising solutions across Tobacco, Vaper and Modern Oral categories.
Role Details:
Salary: £25,895
Bonus: Performance Related Bonus
Equipment Provided: Company Vehicle, Fuel Card, Mobile Phone.
As a Key Account Representative for British American Tobacco , you will be:
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Maximising brand awareness and communicating new product opportunities with stores, using sales data to drive in store purchases.
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Building relationships with key retail decision makers (department and store managers).
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Supporting with retail inventory management to resolve product supply chain issues and ensuring stock levels are maintained.
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Training store staff on existing and new products.
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Providing insightful and actionable market intelligence feedback using the data you have collated.
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Ensuring BAT products have maximum availability across all stores within your territory.
What skills can I expect to develop in this role?
Relationship Building, Product Knowledge, Commercial Awareness, Influencing skills and Negotiation
Who are we looking for?
You will possess demonstrable experience within FMCG, retail or a sales environment, although we will also consider applications from motivated individuals with experience from other sectors. You will be passionate about the amazing brands we market and have the drive and tenacity to succeed.
You must hold a full manual driving licence and be able to travel within a defined territory.
What’s in it for you?
This role offers a genuine opportunity to develop your commercial skills and achieve your career ambitions in a bold and dynamic business that invests in people. We offer flexibility and real opportunities for personal and professional development. You will receive excellent training, a company vehicle, mobile phone, and fuel card and enjoy superb benefits including a bonus (subject to performance), contributory pension and a discounted healthcare plan. Working hours are flexible between 9am and 5:30pm, Monday to Friday.
Passion is at the heart of everything we do. We encourage boldness, curiosity, and new ideas. We are motivated to learn, and constantly strive to exceed expectations. We truly care, and that is what makes us exceptional.
JOIN THE TEAM
Got what it takes?
In your application we want to see your personal style – what makes you tick and why you think your next opportunity is here with us.
We are career makers, not just job creators. Apply now to join #OurATeam
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Key Account Representative - BAT UK employer: Acosta Sales & Marketing
Contact Detail:
Acosta Sales & Marketing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Key Account Representative - BAT UK
✨Tip Number 1
Research BAT's product range and recent marketing campaigns. Understanding their brand values and current initiatives will help you engage in meaningful conversations during interviews and demonstrate your genuine interest in the role.
✨Tip Number 2
Network with professionals in the FMCG sector, especially those who have experience with BAT or similar companies. Attend industry events or join relevant online forums to gain insights and potentially get referrals that could boost your application.
✨Tip Number 3
Prepare to discuss your sales achievements and how you've built relationships in previous roles. Use specific examples that highlight your ability to influence decision-makers and drive sales, as these are key aspects of the Key Account Representative position.
✨Tip Number 4
Familiarise yourself with the latest trends in the tobacco and vaping industries. Being knowledgeable about market dynamics and consumer preferences will not only impress your interviewers but also show that you're proactive and ready to contribute from day one.
We think you need these skills to ace Key Account Representative - BAT UK
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to understand the responsibilities and skills required for the Key Account Representative position. Tailor your application to highlight how your experience aligns with these requirements.
Showcase Relevant Experience: In your CV and cover letter, emphasise any previous experience in FMCG, retail, or sales environments. Use specific examples to demonstrate your success in building relationships and driving sales.
Express Your Passion: The company values passion and enthusiasm. Make sure to convey your genuine interest in the brands you would be representing and your motivation to succeed in this role.
Personalise Your Application: Use a conversational tone in your cover letter to reflect your personal style. Explain why you are excited about this opportunity and how you can contribute to the team at Acosta Europe.
How to prepare for a job interview at Acosta Sales & Marketing
✨Show Your Passion for Sales
Make sure to express your enthusiasm for sales during the interview. Share specific examples of how you've successfully driven sales in previous roles, and demonstrate your understanding of the importance of brand awareness.
✨Know the Company and Its Products
Research British American Tobacco and their product range thoroughly. Be prepared to discuss their brands and how you can contribute to raising awareness and driving sales within the top grocers.
✨Highlight Relationship-Building Skills
Since this role involves building relationships with key retail decision-makers, be ready to share experiences where you've successfully developed and maintained professional relationships. Use specific examples to illustrate your influencing and negotiation skills.
✨Demonstrate Problem-Solving Abilities
The role requires supporting retail inventory management and resolving supply chain issues. Prepare to discuss situations where you've identified problems and implemented effective solutions, showcasing your commercial awareness and proactive approach.