At a Glance
- Tasks: Own your territory and build relationships to drive sales in stores.
- Company: Join Acosta Europe, partnering with British American Tobacco, a global FMCG leader.
- Benefits: Competitive salary, company car, healthcare, pension plan, and paid volunteering day.
- Other info: Dynamic role with career development opportunities and an inclusive culture.
- Why this job: Make a real impact in-store and enjoy flexible working options.
- Qualifications: Strong communication skills and a proactive attitude; retail experience is a bonus.
The predicted salary is between 31772 - 31772 £ per year.
Own your territory. Win the day with Acosta Europe and British American Tobacco.
Client: British American Tobacco
Location: Southeast London – (Territory covering SE1, SE4, SE5, SE6, SE8, SE10, SE11, SE13, SE14, SE15, SE16, SE17, SE22, SE23, SE24)
Contract: Permanent
Salary: £31,772.37, OTE per annum (£27,572.37 per annum base + £4,200 per annum commission (paid monthly max £350.00 per month based on KPIs after successful completion of 3 Month probation) plus Company Car, Fuel Card & Tech Provided.
This isn't just another field sales role. Are you a natural relationship builder with a passion for winning in the field? At Acosta Europe, we partner with world‑class brands and give driven people the tools, trust and autonomy to outperform.
As a Field Sales Representative in our BAT (British American Tobacco) team, you won't be stuck behind a desk — you'll be on the front line, building relationships, driving availability, and influencing decisions where it really matters: in stores. We're looking for a Field Sales Key Account Representative to join our team working with BAT (British American Tobacco) – a global FMCG leader undergoing exciting transformation and growth. This is a dynamic, fast-paced role where you'll have full ownership of your territory and make a real impact in-store every day.
About the Role
As a Field Sales Key Account Representative, you'll visit stores in a defined territory, ensuring our clients' products are fully available, visible and compliant at the point of purchase. Using real-time data and insights, you'll prioritise store visits, negotiate extra space and displays, and build strong relationships with retail teams to increase brand presence and drive incremental sales.
What You'll Be Doing / Key Responsibilities
- Conduct store visits aligned to client KPIs and complete interventions that directly impact sales.
- Achieve promotional compliance, support new product launches and defend key SKU space.
- Negotiate and implement additional displays and off-shelf opportunities.
- Accurately record all in-store activity, capturing high-quality photos and clear reporting.
- Utilise data and digital tools to drive in-store actions and dynamically adjust your journey plan.
- Build strong working relationships with store managers and key retail stakeholders.
- Provide insightful feedback on competitor activity, retail trends and store-level systems.
- Maintain and manage point-of-sale (POS) stock and ensure readiness for all client promotional cycles.
What We're Looking For
- Strong communication and interpersonal skills with the ability to build store-level rapport.
- Target-driven and highly organised, with strong time management.
- Confident, self-motivated and proactive in your approach.
- IT literate with solid administrative and reporting skills.
- Full valid UK manual driving licence (essential due to travel requirements).
- Retail, FMCG or field sales experience is a bonus — not a must. We care most about attitude, hunger and drive.
Why work for Acosta Europe
- Flexible Working Options – Freedom, responsibility and real ownership of your patch.
- Comprehensive Healthcare – medical, dental, vision, plus life insurance and Employee Assistance Programme.
- Generous Pension Plan – Growing contributions as your service increases helping you plan for the future.
- Paid Time Off – 22 days holiday, plus bank holidays to recharge.
- Paid Volunteering Day – Make a difference in your community.
- Career Development – access to Acosta University and internal promotion programs.
- Company Tools – Including state of the art technology to ensure you are set up for success, including Laptop and mobile phone.
- Inclusive Culture – supportive, diverse, and values-driven environment.
- Employee Engagement – social events, recognition programs, and wellness initiatives.
This is a role for people who want more than “just a job”. It's for people who want momentum, progression and recognition. At Acosta Europe, we believe diversity and inclusion are the foundation of innovation and success. We welcome people from all backgrounds and experiences, creating a culture where everyone feels valued and empowered to thrive.
Ready to make your mark with Acosta Europe and British American Tobacco? Apply now and turn your hustle into a standout sales career.
Key Account Representative (British American Tobacco) - Bermondsey employer: Acosta Europe
At Acosta Europe, we pride ourselves on being an exceptional employer, offering our Key Account Representatives the autonomy to own their territory and make a tangible impact in the fast-paced world of FMCG. With a strong focus on employee growth through access to Acosta University, comprehensive healthcare benefits, and a supportive, inclusive culture, we empower our team members to thrive both personally and professionally. Join us in Bermondsey, where your passion for building relationships and driving sales will be recognised and rewarded.
StudySmarter Expert Advice🤫
We think this is how you could land Key Account Representative (British American Tobacco) - Bermondsey
✨Leverage Local Networking Events
Field sales is all about building relationships, so look out for local networking events or industry meetups. These gatherings are prime spots for making connections with potential clients and employers. Bring your A-game and chat about your experiences—first impressions matter!
✨Showcase Your Sales Success Stories
Prepare a couple of solid success stories from your past experiences in sales to share during interviews. Think about specific targets you hit or ways you went above and beyond for your clients. Don't be shy—these stories help illustrate your value to Acosta Europe as a field sales pro!
✨Scout Out the Competition
Research potential competitors for Acosta Europe and tailor your approach based on what you find. Understanding their sales strategies will not only help you in interviews, but also give you better talking points when you connect with current employees or industry pros on platforms like LinkedIn.
✨Apply Through Our Website
We know that applying through job boards is tempting, but hitting up Acosta Europe’s website directly can show your genuine interest. Plus, you might find some hidden gems or roles that haven't been advertised yet. So, make it a priority to check it out!
We think you need these skills to ace Key Account Representative (British American Tobacco) - Bermondsey
Some tips for your application 🫡
Show Off Your Sales Savvy:For a field-sales role like this one at Acosta Europe, highlight your previous sales experience prominently on your CV. Use specific numbers to showcase your achievements—think along the lines of 'exceeded sales targets by 20%' or 'expanded client base by 50%'. We want to see your skills in action!
Tailor Your Cover Letter:Your cover letter should reflect not just your enthusiasm for the role at Acosta Europe, but also your understanding of the field sales landscape. Talk about what strategies you've successfully employed in past positions and how they could translate to success in this new role. This is your chance to shine!
Emphasise Interpersonal Skills:Field sales isn't just about the sale—it's about building relationships. Make sure to highlight your communication and negotiation skills in your application materials. We’re all about someone who can connect with clients, so weave those soft skills into your CV and cover letter.
Proof of Performance:If you have any sales certifications or training, definitely include those in your application. They add credibility and show your commitment to growing your sales skills. We believe in the power of ongoing development, so don’t hesitate to include those details to stand out to us at Acosta Europe.
How to prepare for a job interview at Acosta Europe
✨Show Off Your Sales Savvy
Prepare for the interview by brushing up on your knowledge of key sales techniques and terminologies. We can expect to dive into your past sales experiences, so be ready to discuss your approach to prospecting, closing deals, and managing client relationships. A few solid examples of your past successes could really make you stand out!
✨Know Your Product Inside Out
Having a solid understanding of the products or services that Acosta Europe offers is essential. We want to hear how you would convey the value of these to potential clients and address any common objections they might have. If you can tie your knowledge back to real-life scenarios, that'll make your answers even more compelling!
✨Flex Your Adaptability Muscles
As a full-time field-sales rep, your day can be unpredictable. Be prepared to share how you've adapted your sales strategies to different situations or client needs. We love to hear stories where you’ve had to think on your feet or adjust your pitch mid-meeting—this shows you’re not just a one-size-fits-all salesperson!
✨Plan Your Questions Wisely
At the end of the interview, we'll likely ask if you have any questions for us. Use this opportunity to ask about the sales team's culture and the tools you'll be using out in the field. This not only shows your genuine interest in Acosta Europe but also helps you get a feel for whether you’d thrive in that environment.