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For Companies At a Glance
- Tasks: Lead exciting marketing campaigns and collaborate with top tech partners like Microsoft.
- Company: Join Acora, a forward-thinking IT and Cybersecurity company.
- Benefits: Enjoy competitive pay, growth opportunities, and a vibrant team culture.
- Why this job: Make a real impact in the tech world while developing your marketing skills.
- Qualifications: Experience in B2B marketing and a passion for tech is essential.
- Other info: Be part of a diverse team that values innovation and collaboration.
The predicted salary is between 28800 - 42000 £ per year.
Join to apply for the role at Acora - IT, Cyber & AI. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
As Senior Marketing Executive, you will take the lead in devising and executing our marketing plan, from digital campaigns and website management to events, social, content creation, and partner marketing with vendors such as Microsoft and cyber security providers. Working closely with the wider Marketing team at Acora Group, you will have the opportunity to collaborate on a regular basis, share insights and continue to develop a growing function within both arms of the business.
Role Responsibilities
- Lead the planning of integrated marketing campaigns that support customer retention, cross-sell, and service adoption across the full-stack of services and products.
- Partner with sales teams to ensure campaigns are actionable, targeted, and supported with the right content, messaging, and follow-up frameworks.
- Act as the link between marketing, sales, and technical teams to ensure consistent storytelling and value-driven propositions.
- Develop customer-led content and campaigns that deepen engagement, reinforce value, and highlight the impact of our services.
- Enhance communication across the customer lifecycle including onboarding, service updates, monthly sales and marketing updates, product launches, and renewal communications.
- Build feedback loops to understand customer needs and influence future marketing topics, messaging, and product positioning.
- Support and lead local engagement activities, including business networks, chamber events, community sponsorships, and brand visibility initiatives across the UK, with a focus on the Norwich/Norfolk & Solihull/West Midlands regions.
- Manage and optimise vendor MDF/funding, ensuring campaigns meet criteria, maximise ROI, and align with partner priorities (e.g., Microsoft, cyber vendors).
- Monitor performance metrics, delivering insight-driven recommendations to improve effectiveness of campaigns and customer engagement.
- Support CRM, marketing automation, and segmentation to enhance campaign delivery, the sales lifecycle flow and customer journeys.
Skills, Knowledge & Experience
- Experience in B2B marketing, ideally MSP, IT services, or tech-led environments.
- Demonstrated ability to lead or influence marketing strategy while remaining hands-on in delivery.
- Strong understanding of customer marketing, lifecycle communication, and service-led propositions.
- Experience working closely with sales teams to build integrated campaigns and enablement.
- Excellent copywriting and messaging skills.
- Proactive, organised, and confident in owning end-to-end projects.
- Norwich based, and willingness to travel to London when required.
About Acora
Acora are a progressive full-stack full-service business technology services partner, built for the AI era. Combining the capabilities of a Managed Service Provider (MSP), Managed Security Service Provider (MSSP), IT Consulting, Professional Services and Development company, Acora helps customers achieve breakthrough results - often quicker and at lower risk than they thought possible.
We believe in a better working world, where our customers are confident to fully embrace the AI opportunity and generate economic impact.
Our Values
- BE THE BEST YOU CAN BE - We challenge ourselves to raise our game each day. By embracing a mindset of growth, we continuously strive to improve ourselves, our ways of working, and the service we deliver to our customers.
- WE DO WHAT WE SAY - When we make a promise, we follow-through - no excuses. We don’t leave anyone hanging or walk away from challenges. Reliable and focused, we value clear communication to build trust and give customers, and colleagues, the confidence they can count on us every time.
- TOGETHER WE WIN - Business is the biggest team sport of them all. By communicating well, breaking down silos and staying aligned, we create clarity and focus. Strong relationships, shared goals and commitment make us a winning team - for each other and for our customers.
If you would like to be considered for this position and want to be part of a growing & innovative company ... Click "apply" now. To be considered for this position, you must have full rights to work in the UK.
Equal Opportunities at Acora
Acora is an equal opportunity employer, committed to providing equal opportunities regardless of race or ethnic origin, gender identity, family situation, sexual orientation, disability, religion or age. We hire our people on the basis of qualifications, merit, skills, and business need.
We are a Level 1 Disability Confident Committed Employer and will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, perform essential job functions, and receive equitable benefits and all privileges of employment. Please contact us to request any reasonable adjustments.
Join us at Acora in creating a workplace where everyone can succeed and make an impact. We look forward to welcoming you to our team.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing and Sales
Industries: Advertising Services
Senior Marketing Executive in Norwich employer: Acora - IT, Cyber & AI
Contact Detail:
Acora - IT, Cyber & AI Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive in Norwich
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend relevant events, and don’t be shy about letting people know you’re on the hunt for a Senior Marketing Executive role. You never know who might have the inside scoop on opportunities!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your marketing campaigns, content creation, and any successful projects you've led. This is your chance to shine and demonstrate what you can bring to the table at Acora.
✨Tip Number 3
Prepare for interviews by researching Acora’s values and recent projects. Tailor your responses to show how your experience aligns with their mission. Remember, they want someone who embodies their commitment to being the best and working together as a team!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining the Acora team and ready to make an impact in the marketing world.
We think you need these skills to ace Senior Marketing Executive in Norwich
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Marketing Executive role. Highlight your experience in B2B marketing and any relevant campaigns you've led, especially in tech environments. We want to see how you can bring value to our team!
Showcase Your Copywriting Skills: Since excellent copywriting is key for this role, don’t hold back! Use your application to demonstrate your messaging skills. Craft a compelling narrative about your professional journey that aligns with our values at Acora.
Be Proactive and Organised: In your application, reflect your proactive nature and organisational skills. Share examples of how you've successfully managed end-to-end projects in the past. We love candidates who take ownership and drive results!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Acora - IT, Cyber & AI
✨Know Your Marketing Stuff
Make sure you brush up on the latest trends in B2B marketing, especially in IT and cyber security. Be ready to discuss how you've successfully led campaigns in the past and how you can apply that experience to Acora's needs.
✨Showcase Your Collaboration Skills
Since this role involves working closely with sales and technical teams, prepare examples of how you've effectively collaborated in previous roles. Highlight any specific projects where teamwork led to successful outcomes.
✨Be Data-Driven
Acora values insight-driven recommendations, so come prepared with metrics from your past campaigns. Discuss how you've used data to improve campaign effectiveness and customer engagement, and be ready to suggest how you could do the same for them.
✨Emphasise Your Copywriting Skills
As a Senior Marketing Executive, strong copywriting is key. Bring samples of your work or be ready to discuss your approach to creating compelling content that resonates with customers and drives engagement.
