At a Glance
- Tasks: Support marketing strategies to drive fundraising and create impactful content across various platforms.
- Company: Join a passionate charity dedicated to providing aid to the Church in need worldwide.
- Benefits: Gain valuable experience, develop your skills, and contribute to meaningful causes.
- Other info: Dynamic team environment with opportunities for personal and professional growth.
- Why this job: Make a real difference while honing your marketing and communication skills.
- Qualifications: Degree in Marketing or Communications and strong writing abilities required.
The predicted salary is between 30000 - 40000 € per year.
Providing key support to the Head of Marketing, this full-time post works closely with the Fundraising & Marketing Team, Finance Team and other Heads of Department in driving up income from Individual Giving and in support of objectives set out in ACN UK’s overall Strategic Plan. The Marketing & Communications Executive will focus on agreed aspects of the fundraising and marketing strategy, which contribute to effective fundraising and ACN’s core aim of providing more aid to the Church in need around the world.
Key areas of responsibility for the Marketing & Communications Executive include but are not limited to:
- Direct Marketing
- Editorial responsibility and research, commissioning and writing for the ACN magazine mailing.
- Support the execution of integrated marketing campaigns – direct mail, web, email, social media and podcast.
- Create content across multiple platforms including direct mail, web, email, social media and podcast.
- Provide support to the Head of Marketing and the Direct Marketing Executive in the conception, content creation, and production of direct mail appeals and administration of the mailing process including invoices and stock management, in line with agreed OKRs and financial and non-financial targets.
- Proofing and support for weekly email marketing (ENews), including Buddy cover, as required.
- Collaboration with Direct Marketing Executive on the video schedule, including overseeing the creation of long-form and short-form video content for direct mail appeals and other fundraising events.
- Marketing of the Press and Public Affairs (PAPA) ‘Break the Silence’ podcast, and development of a fundraising/marketing podcast brand.
- Responsible for researching, planning, editing and production of Welcome Pack and other fundraising materials, including commissioning content from PAPA and other teams.
Marketing Activities
- Oversee the welcome and conversion journey for new benefactors including the creation of marketing materials, as well as working with our marketing agency.
- Support the marketing department in building and maintaining a strong brand for ACN, with clear, consistent key messages and visual identity across all departments.
- Under the Buddy system, keeping up to date with data processes and liaising with the Data Manager to deliver accurate data selections, as required.
- Briefing and day to day liaison with external agencies, including overseeing copy and artwork development through to final print and dispatch.
- Research and write relevant content for niche Catholic interest group publications e.g. Catholic Women’s League, to drive traffic to ACN’s website.
- Support the marketing department with all aspects of promotional marketing materials, and content creation, as and when required.
Planning
- Contribute to the planning and implementation of the direct mail appeals, taking responsibility, as required, for parts of the programme.
- Support the Direct Marketing Executive in the planning and sourcing of appropriate case studies and images for the Christmas Gifts of Faith campaign.
- Oversee the conception and implementation of the fundraising magazine by coordinating with key departments.
- Co-ordinate with the Press and Public Affairs department on guest scheduling for the Break the Silence podcast.
Video Production
- Support all aspects of video production, including liaison with external video editors.
- Where appropriate offer support and advice to the other departments on video production.
Deputising
The Marketing & Communications Executive will deputise for the Head of Marketing, as required.
Person Specification
Technical Competencies
- Bachelor’s degree in Marketing, Communications, English or similar.
- Extensive experience in Marketing/Communications.
- Strong copywriting and editorial ability with significant experience of writing, editing and proofing content.
- Excellent verbal and written communication skills.
- Experience of working with designers, marketing agencies and video editors, and an understanding of print and production processes.
- An eye for design and detail.
- Experience of working with CRM databases such as Raisers Edge database or similar.
- IT literate: Microsoft Office suite essential, especially Excel and Teams.
- Knowledge and experience video editing skills and ability to use Adobe Premier Pro would be an advantage.
Personal / Interpersonal Competencies
- Creative and practical.
- Strong writing skills with aptitude for writing sales and marketing copy.
- Strong organisational skills – able to prioritise and willing to 'own' distinct areas of work.
- A self-starter, able to work both independently and as part of a team.
- Tenacity, persistence and flexibility.
- Willing to learn and to undertake online and offline training.
- Ability to work well under pressure.
Strategic Competencies
- Motivated by the cause supported by Aid to the Church in Need, with a good understanding of the Catholic Church.
- Ideally experience of or an interest in the charity sector.
- A good understanding of marketing principles.
Charity Marketing & Communications Executive employer: ACN United Kingdom
At Aid to the Church in Need (ACN UK), we pride ourselves on being an exceptional employer that fosters a collaborative and supportive work culture. Our Charity Marketing & Communications Executive role offers meaningful opportunities for professional growth while contributing to our mission of providing aid to the Church in need worldwide. With a focus on creativity, teamwork, and impactful communication, employees enjoy a dynamic environment that values their contributions and encourages continuous learning.
StudySmarter Expert Advice🤫
We think this is how you could land Charity Marketing & Communications Executive
✨Tip Number 1
Network like a pro! Reach out to people in the charity sector, especially those involved in marketing and communications. Attend events, join online forums, and don’t be shy about asking for informational interviews. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in marketing and communications. Include examples of content you've created, campaigns you've worked on, and any measurable results. This will give potential employers a taste of what you can bring to their team.
✨Tip Number 3
Tailor your approach! When you find a role that excites you, make sure to customise your pitch. Research the organisation and align your skills and experiences with their mission and values. Show them why you're the perfect fit for their team!
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for passionate individuals like you. Plus, applying directly shows your enthusiasm and commitment to joining our cause. Let’s make a difference together!
We think you need these skills to ace Charity Marketing & Communications Executive
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your relevant experience in marketing and communications. We want to see how your skills align with our mission at ACN UK, so don’t hold back on showcasing your passion for the cause!
Show Off Your Writing Skills:Since strong copywriting is key for this role, include examples of your best writing. Whether it’s blog posts, marketing materials, or social media content, we love seeing your creativity and ability to engage an audience.
Be Clear and Concise:When filling out your application, keep it straightforward. We appreciate clarity, so make sure your points are easy to read and get straight to the heart of what you want to convey about your experience and skills.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at ACN United Kingdom
✨Know Your Cause
Before the interview, take some time to understand Aid to the Church in Need's mission and values. Familiarise yourself with their recent campaigns and how they impact the communities they serve. This will not only show your genuine interest but also help you align your answers with their core objectives.
✨Showcase Your Creativity
As a Charity Marketing & Communications Executive, creativity is key. Prepare examples of past marketing campaigns or content you've created that demonstrate your innovative thinking. Be ready to discuss how you can bring fresh ideas to their fundraising strategies.
✨Master the Art of Storytelling
In charity marketing, storytelling is crucial. Think about how you can convey the impact of ACN’s work through compelling narratives. Prepare to share examples of how you've used storytelling in your previous roles to engage audiences and drive donations.
✨Be Ready to Collaborate
This role involves working closely with various teams, so be prepared to discuss your experience in collaboration. Highlight instances where you've successfully worked with different departments or external agencies to achieve a common goal, showcasing your teamwork skills.
