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- Tasks: Optimise AI-driven content and develop strategies for search visibility.
- Company: Dynamic agency at the forefront of AI and digital marketing.
- Benefits: Competitive salary, private medical insurance, 28 days leave, and flexible working.
- Why this job: Shape the future of search with cutting-edge AI technologies.
- Qualifications: 5+ years in SEO, strong understanding of LLMs, and excellent English skills.
- Other info: Join a vibrant team with opportunities for thought leadership and career growth.
The predicted salary is between 35000 - 75000 Ā£ per year.
Are you passionate about the intersection of AI, search, and digital marketing? We are looking for a GEO specialist with a strong SEO background and a deep understanding of large language models (LLMs) like ChatGPT. The ideal candidate will have prior experience in an SEO agency and be eager to shape the future of search in an AIādriven landscape. We are open to a flexible working offer for the right candidate.
Job Description
- You will optimise content for AIādriven search experiences, analyse performance data, identify opportunities for improvement, and develop strategies to ensure brands remain discoverable and competitive in a world increasingly influenced by generative AI.
- Transform complex search behaviour, conversational AI trends, and client objectives into effective optimisation strategies.
- Craft content strategies that are aligned with how LLMs interpret and surface information.
- Optimise web content to maximise visibility in AIāpowered search results.
- Analyse conversational AI output to identify ranking opportunities.
- Develop frameworks to measure and improve performance.
- Research LLM behaviours, retrieval patterns, and emerging trends in generative search.
- Support the sales team with client pitches and GEO strategy presentations.
- A crucial part of this role will involve thought leadership in the evolving field of generative engine optimisation. This includes writing articles, speaking at industry events, and representing the agency in discussions about the future of AIādriven search optimisation.
The contract will include a 3āmonth probation period.
Requirements
- 5+ years experience working on SEO
- Deep understanding of LLMs and AI training
- Thorough understanding of structured data and HTML
- Onāpage and offāpage SEO experience
- Bachelor's degree
- Nativeālevel fluency of English (copy writing skills will be tested)
- Extreme attention to detail
Additional Qualifications (Preferred)
- Candidates with a Marketing degree
- Ability to speak more than one Western / Northern European language
We Offer
- Locality: King's Cross
- Region: London
- Country: United Kingdom
- Job type: Flexible
- Hours: 40 hours per week
- Base salary: Ā£35,000 ā Ā£75,000 / year
- Benefits: Private medical insurance, pension, 28 days annual leave, free (healthy) snacks, cycle scheme, table football
Gen AI Engine Optimisation (GEO) Specialist in London employer: AccuraCast
Contact Detail:
AccuraCast Recruiting Team
StudySmarter Expert Advice š¤«
We think this is how you could land Gen AI Engine Optimisation (GEO) Specialist in London
āØTip Number 1
Network like a pro! Reach out to industry professionals on LinkedIn or attend local meetups. We canāt stress enough how important it is to make connections that could lead to job opportunities.
āØTip Number 2
Show off your skills! Create a portfolio showcasing your SEO projects and any AI-driven strategies you've implemented. This will give potential employers a taste of what you can bring to the table.
āØTip Number 3
Prepare for interviews by brushing up on the latest trends in generative AI and SEO. We recommend having a few case studies ready to discuss how you've tackled challenges in the past.
āØTip Number 4
Donāt forget to apply through our website! Itās the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are genuinely interested in joining our team.
We think you need these skills to ace Gen AI Engine Optimisation (GEO) Specialist in London
Some tips for your application š«”
Show Your Passion for AI: When writing your application, let your enthusiasm for AI and digital marketing shine through. We want to see how your passion aligns with our mission at StudySmarter, so donāt hold back!
Highlight Your SEO Experience: Make sure to detail your background in SEO clearly. Weāre looking for someone with 5+ years of experience, so share specific examples of your work that demonstrate your expertise and results.
Tailor Your Content Strategy: Craft your application to reflect your understanding of LLMs and how they impact search. Show us you can think strategically about content optimisation in an AI-driven world ā this is key for us!
Keep It Professional Yet Engaging: While we love a friendly tone, remember to keep it professional. Your writing skills will be tested, so make sure your application is polished and engaging. Apply through our website to ensure it reaches us directly!
How to prepare for a job interview at AccuraCast
āØKnow Your AI and SEO Inside Out
Make sure you brush up on your knowledge of large language models and SEO strategies. Be ready to discuss how you've applied these in previous roles, especially in an agency setting. This will show that youāre not just familiar with the concepts but have practical experience too.
āØShowcase Your Analytical Skills
Prepare to talk about specific examples where you've analysed performance data and made recommendations for improvement. Bring along any metrics or case studies that highlight your success in optimising content for search engines, particularly in AI-driven environments.
āØCraft a Content Strategy on the Spot
During the interview, you might be asked to develop a quick content strategy based on a hypothetical scenario. Practice this beforehand! Think about how LLMs interpret information and be ready to explain your thought process clearly and confidently.
āØDemonstrate Thought Leadership
Be prepared to discuss your views on the future of generative AI and search optimisation. If youāve written articles or spoken at events, mention these experiences. Showing that youāre engaged with the industry will set you apart as a candidate whoās not just looking for a job, but is passionate about the field.
