Accuracast advises the world's largest enterprises on strategies to improve marketing performance. We are looking for the smartest, sharpest minds to join our team and shape the future of digital performance measurement. Job Responsibilities: You will provide deep expertise in shaping marketing data strategies. You will help clients maintain GA4, implement advanced GTM (Google Tag Manager) solutions including server-side tracking, data layer setup, configure user tracking systems and pipelines for our clients, as well as customise their platforms with client data or technology. This will include: Tracking system design and delivery Server-side tracking setup and management Consult on marketing analytics solutions Deployment and maintenance Consent management and testing for consent compliance Marketing data flow planning Training clients to optimise use of Analytics data Development of new data-driven marketing capabilities will be an integral part of your responsibilities. You will also help define and design highly accessible and actionable media and sales information and insights (reports) for executives of all levels to track Key Performance Indicators (KPIs) and gather insights on their marketing performance. This could include: Dashboard design, build and maintenance Working with systems such as Google Data Studio, Adobe Experience Cloud, Tableau
Analytics, Tracking & Tag Management Specialist employer: AccuraCast
Join a dynamic agency in Camden Town, London, where your expertise in Chinese digital marketing will be valued and nurtured. With a focus on employee growth, we offer a collaborative work culture that encourages innovation and creativity, alongside the potential for contract extension into a full-time role. Enjoy the benefits of working in a vibrant area, with access to vast resources and data to enhance your skills in international digital marketing.
