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For Companies At a Glance
- Tasks: Create engaging SEO content to showcase innovative engineering products and drive organic traffic.
- Company: Join Accu, a leading component company transforming the buying experience for engineers.
- Benefits: Enjoy a competitive salary, flexible working, and 6 weeks paid annual leave.
- Why this job: Be part of a mission to disrupt the engineering market with your writing skills.
- Qualifications: Passion for writing, SEO knowledge, and interest in engineering are essential.
- Other info: Experience a supportive culture with opportunities for growth and fun team activities.
The predicted salary is between 20400 - 22700 £ per year.
Overview
Want to be part of something bigger? If you're ambitious and love the new, then we're just for you. We service more than 70% of the top 100 global manufacturers. We're on a mission to be the most loved component buying experience that's ever existed. Want to join our mission?
Who Are Accu? Watch our intro video to see why this is the company you want to join. We're the new kind of component company. We're here for the engineers, the innovators, the designers, and the pioneers who are driving change. We blend cutting-edge technology with passionate people to deliver an award-winning experience to customers all over the globe. Forget the old way of buying components. Choose Accu and get Building Tomorrow.
We have an Excellent TrustPilot rating and an overall 5 Star rating on Google. We truly are nuts about offering the best experience to all our customers.
What We're Looking For
Are you a recent graduate or up-and-coming professional with a passion for writing SEO and customer-driven content? Do you understand what it takes to optimise written content to rank in search engines and LLMs? Can you take the language of engineering and distil concepts down to be digestible? Accu is looking for a driven and imaginative SEO / Marketing Copywriting Specialist to join our marketing team. This is an exceptional opportunity to jumpstart your career playing a pivotal role in onboarding innovative engineering products and writing top-quality engineering content to widen Accu's reach to engineers and innovators.
You’ll be instrumental in shaping how engineers are introduced to Accu through compelling written content that ranks well, engaging product descriptions, and gripping scripts for video guides.
Key Responsibilities
- Create compelling content that establishes Accu as an expert in the engineering / procurement / supply chain space and helps drive more targeted organic traffic to Accu including articles, case studies, technical guides & new product launches.
- Formulate search engine optimised descriptions for our range of engineering components working closely with other teams on joint projects including:
- Engaging with our Engineering department on technical specifications and product understanding.
- Working with the Merchandising team to inform optimal product & category names identifying opportunities to target the right audiences.
- Collaborating on marketing team projects including:
- Brainstorming, refining & developing new creative ideas for campaigns.
- Writing storyboards & scripts for video content and ad creatives e.g. YouTube Ads, TikToks & Instagram Reels.
- Generating images to go alongside articles / guides that help the visual readability of content.
What We're Looking For (continued)
- Experience blogging and/or writing marketing copy that clearly communicates a product's benefits and unique selling proposition.
- SEO fundamentals - a basic understanding of how web pages rank and how to apply this to projects you have undertaken.
- Google Search Console and other SEO Tools that capture data to help plan content production to grow organic website traffic.
- Experience editing technical documentation & articles written by others.
- Exceptional written and verbal communication skills.
- Interest in engineering / manufacturing and a curiosity in how things work.
Bonus Points For
- Graphic design fundamentals if you have a keen eye for shapes, images, colour, typography and layout fantastic! If not, we'll help you develop these skills.
- Photography skills for complementary static social content.
- Any experience within an engineering, manufacturing or B2B environment (academic projects count!).
- Fluency in a foreign language (i.e. German / French / Polish) would be a positive.
Technical Skills We Use
- G-Suite to collaborate - it's an online version of MS Office.
- Google Search Console and GA4.
- SEO tools such as SEMRush, Ahrefs and Screaming Frog.
- Google Sheets / Excel - important for crunching data and seeing what's working and what's not.
The Team and What We Offer
We've created a self-directing workplace that cultivates a culture of inclusion and belonging whilst allowing everyone to grow. We have built a close-knit team with an extremely low employee turnover rate. Here's a few things you can look forward to:
- Competitive salary with a transparent pay structure.
- Opportunity for progression at a high growth company.
- 4 day working week.
- Remote and flexible working.
- 6 weeks paid annual leave. Earn up to 7 weeks through our length of service bonus.
- Up to 6 months paid maternity leave and 1 month paid paternity leave.
- Pension scheme.
- Accu Academy - a fund to grow our employees' skills.
- Bean to cup coffee, soft drinks and fresh fruit in the office.
- Sports and Social activities; including escape rooms, go-karting, food, drink and much more.
- Cycle to work scheme.
- £300 birthday bonus.
Working Pattern
4-Day Week 34Hrs Monday to Friday (non-working day to be discussed).
Location
Huddersfield, UK (Hybrid options may be considered after initial onboarding - 50% office-based during probationary period (typically 3 months).
Ready to apply? Click the apply button now and submit your CV and a strong portfolio/examples of your written work. In your cover letter, tell us why you are excited by Accu's mission to disrupt the engineering components market and how your written content skills will help us showcase Accu's engineering insights to engineers and procurement professionals. Take the next step today to help us build tomorrow.
Key Skills
- Linkbuilding
- SEO Tools
- Keyword Research
- Google Analytics
- CSS
- Conversion Optimization
- HTML5
- SEM
- Google Search Console
- SEO
- Omniture
- Wordpress
Employment Type: Employee
Experience: years
Vacancy: 1
Yearly Salary: £24,080 - £26,488
SEOMarketing Copywriting Specialist in Huddersfield employer: Accu Limited
Contact Detail:
Accu Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEOMarketing Copywriting Specialist in Huddersfield
✨Tip Number 1
Get your networking game on! Connect with professionals in the engineering and marketing fields on LinkedIn. Join relevant groups, participate in discussions, and don’t be shy to reach out for informational chats. You never know who might have a lead on your dream job!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best writing samples, especially those related to SEO and engineering content. Make sure it’s easy to navigate and visually appealing. This will give potential employers a taste of what you can do!
✨Tip Number 3
Prepare for interviews by researching Accu and its mission. Understand their products and the engineering space they operate in. Tailor your responses to show how your skills align with their goals. Confidence is key, so practice makes perfect!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of our mission to disrupt the engineering components market. Let’s build tomorrow together!
We think you need these skills to ace SEOMarketing Copywriting Specialist in Huddersfield
Some tips for your application 🫡
Show Your Passion: When you're writing your cover letter, let your enthusiasm for Accu's mission shine through. We want to see why you're excited about disrupting the engineering components market and how your skills can contribute to that vision.
Tailor Your Content: Make sure to customise your CV and portfolio to highlight relevant experience in SEO and copywriting. We love seeing how you've optimised content in the past, so don’t hold back on showcasing your best work!
Be Clear and Concise: In your application, clarity is key! Use straightforward language to communicate your ideas and experiences. Remember, we’re looking for someone who can distil complex engineering concepts into digestible content.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Accu Limited
✨Know Your SEO Basics
Before the interview, brush up on your SEO fundamentals. Understand how search engines rank pages and be ready to discuss how you would apply this knowledge to create compelling content for Accu. They want someone who can optimise written content, so be prepared to share examples of your past work.
✨Showcase Your Writing Skills
Bring along a strong portfolio that highlights your writing abilities. Include examples of marketing copy, technical articles, or blog posts that demonstrate your knack for distilling complex engineering concepts into digestible content. This will show Accu that you can effectively communicate with their target audience.
✨Familiarise Yourself with Their Products
Take some time to research Accu's range of engineering components. Understanding their products will help you craft relevant questions and show your genuine interest in the company. It also gives you a chance to think about how you would approach writing descriptions and guides for their offerings.
✨Be Ready to Collaborate
Accu values teamwork, so be prepared to discuss how you’ve collaborated with others in the past. Think of examples where you worked with different departments, like engineering or merchandising, to create successful projects. Highlighting your ability to work well with others will resonate with their team-oriented culture.