Marketing Operations Manager
Marketing Operations Manager

Marketing Operations Manager

Manchester Full-Time 28800 - 42000 £ / year (est.) No home office possible
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AccessPay

At a Glance

  • Tasks: Lead marketing operations and optimise processes to drive growth at AccessPay.
  • Company: AccessPay is a dynamic B2B SaaS company focused on innovation and excellence.
  • Benefits: Enjoy 25 days holiday, free gym membership, and a dog-friendly office culture.
  • Why this job: Join a supportive team that values learning, collaboration, and personal development.
  • Qualifications: Experience in marketing operations and HubSpot expertise are essential.
  • Other info: We plant a tree for every new starter and offer free massages quarterly.

The predicted salary is between 28800 - 42000 £ per year.

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This range is provided by AccessPay. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

AccessPay is looking for a Marketing Operations Manager who sees beyond task execution. This role is a key part of our team, and we\’re looking for someone to step into an established position and take it to the next level. We take pride in and ownership of what we do—and we\’re excited to welcome a strategic operator who shares our values.

Reporting to the Senior Demand Generation Manager, the Marketing Operations Manager will be the conductor of our marketing technology stack, with HubSpot expertise at its core. They will design, implement, and continuously refine the processes that fuel our revenue engine. They will have the chance to make customer and prospect email marketing their own.

As a channel owner, you will craft and optimise GTM initiatives, ensuring all leads are captured, tracked and nurtured. From optimising conversion funnels to owning email marketing campaigns and enhancing lead quality, the Marketing Operations Manager will build scalable processes that accelerate AccessPay\’s growth trajectory.

Key Responsibilities

  • HubSpot: take ownership of marketing automation on HubSpot; planning the delivery and execution of marketing automation activities including the creation and optimisation of workflows, lists, custom fields, campaign tracking and emails to support sales and marketing initiatives; working in partnership with data, identify and troubleshoot any lead flow issues
  • Lead management: be the connector between the marketing and outbound sales teams, distributing leads, reporting on the quality of marketing-generated leads, and devising ways to improve lead quality
  • Campaign delivery: work closely with the marketing team on campaign execution across all marketing initiatives including lead, demand gen and ABM
  • Optimisation: work alongside data, marketing, sales and account management to map out and optimise marketing systems and processes
  • Data management: working alongside data, introduce and implement effective data cleanse, enrichment and segmentation projects; ensuring that the business complies with GDPR
  • Analytics & reporting: manage analytics, reporting and team dashboard to measure marketing effectiveness and pipeline/funnel health, ensuring alignment across the revenue function including the data team and promoting a data-driven culture
  • Champion scalability: Create a robust marketing operations foundation and identify repeatable processes and efficiencies to help the team move quickly and drive growth

Skills, Knowledge & Expertise

  • Marketing operations experience in a fast-paced B2B SaaS environment
  • Strong technical understanding and hands-on experience with HubSpot
  • A self-starter looking to carve out their own function and build a strong and scalable marketing ops foundations
  • Keen eye for details to make sure every email send and workflow is correct and functioning
  • An ownership mindset that prides itself on excellence and craves constant improvement
  • Working experience with Chilipiper, Outreach and/or Salesforce will make your application stand out but not necessary

Benefits

  • You will be entitled to 25 days’ holiday + 8 bank holidays increasing with length of service.
  • Birthday off work
  • 2 Volunteer days a year
  • The option to purchase additional days holiday
  • We operate a salary exchange pension scheme which you will be auto-enrolled into from day one of employment
  • Free Gym Membership with Pure Gym or £240 yearly Wellbeing Allowance
  • Enhanced maternity, paternity, and adoption leave
  • Share option scheme after probation
  • Cycle to work scheme after probation
  • Health cash plan
  • Free breakfast & lunch food when in the Manchester office
  • Discounted Parking in Manchester
  • Access to training – both internal and external
  • We plant a tree for every new starter that joins us!
  • We are a dog-friendly office
  • Free massages in office every quarter
  • and many more!

Check out our Company page on the Great Place to Work website: Working at AccessPay | Great Place To Work UK

Our employees live by our company values:

Always Learning: Our team are a naturally inquisitive bunch, always striving to become experts in our field. We are committed to sharing knowledge and skills with our colleagues and customers. AccessPay provides an environment that fosters personal development and professional growth for all of our people.

Supportive: Helpfulness sits at the heart of our culture – when we win, we win as a team. We agree on shared goals, collaborate constantly, and drive relentlessly in pursuit of those goals. We also understand the importance of fun, both working hard and celebrating our successes.

Driven to Achieve: We are passionate and energetic – whatever the mission. When we encounter challenges we show courage, resilience, and initiative to overcome them.

Committed to Excellence: Through our technical prowess, creativity, personal integrity and accountability, we deliver exceptional outcomes and exceed expectations time and time again.

Committed to Excellence: Through our technical prowess, creativity, personal integrity and accountability, we deliver exceptional outcomes and exceed expectations time and time again.

Seniority level

  • Seniority level

    Not Applicable

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Marketing and Sales

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Marketing Operations Manager employer: AccessPay

AccessPay is an exceptional employer that fosters a culture of continuous learning and collaboration, making it an ideal place for a Marketing Operations Manager to thrive. With generous benefits such as 25 days of holiday, enhanced parental leave, and a commitment to employee wellbeing, including free gym memberships and quarterly massages, AccessPay prioritises the growth and satisfaction of its team members. Located in Manchester, the company not only champions professional development but also promotes a fun and supportive work environment where every employee's contributions are valued.
AccessPay

Contact Detail:

AccessPay Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Marketing Operations Manager

✨Tip Number 1

Familiarise yourself with HubSpot and its features, as this role heavily relies on marketing automation through this platform. Consider taking a short online course or certification to demonstrate your expertise and commitment.

✨Tip Number 2

Network with current or former employees of AccessPay on platforms like LinkedIn. Engaging in conversations can provide you with valuable insights about the company culture and expectations for the Marketing Operations Manager role.

✨Tip Number 3

Prepare to discuss specific examples of how you've optimised marketing processes in previous roles. Highlighting your experience with lead management and campaign execution will show that you can hit the ground running.

✨Tip Number 4

Research AccessPay's recent marketing initiatives and be ready to share your thoughts on them during the interview. This shows your genuine interest in the company and your proactive approach to understanding their operations.

We think you need these skills to ace Marketing Operations Manager

HubSpot Expertise
Marketing Automation
Lead Management
Campaign Execution
Data Management
Analytics and Reporting
Process Optimisation
B2B SaaS Marketing Experience
Attention to Detail
Ownership Mindset
Collaboration Skills
Technical Understanding of Marketing Technologies
Scalability Champion
Problem-Solving Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in marketing operations, particularly with HubSpot. Use specific examples of how you've optimised processes or improved lead quality in previous roles.

Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing operations and how your skills align with AccessPay's values. Mention your ownership mindset and any specific achievements that demonstrate your ability to drive growth.

Showcase Technical Skills: Clearly outline your technical expertise, especially with HubSpot and any other relevant tools like Salesforce or Outreach. Provide examples of how you've used these tools to enhance marketing effectiveness.

Highlight Team Collaboration: AccessPay values teamwork, so include examples of how you've successfully collaborated with sales and marketing teams in the past. Emphasise your ability to connect different functions and improve lead management.

How to prepare for a job interview at AccessPay

✨Showcase Your HubSpot Expertise

Since the role heavily relies on HubSpot, be prepared to discuss your hands-on experience with the platform. Share specific examples of how you've used HubSpot for marketing automation, including any workflows or campaigns you've created.

✨Demonstrate Your Strategic Thinking

AccessPay is looking for someone who can take their marketing operations to the next level. Be ready to talk about how you've previously identified inefficiencies and implemented strategic changes that improved processes or outcomes in your past roles.

✨Emphasise Collaboration Skills

The position requires working closely with various teams, including sales and data. Highlight your experience in cross-functional collaboration and provide examples of how you've successfully worked with different departments to achieve common goals.

✨Prepare for Data-Driven Discussions

As analytics and reporting are crucial for this role, be prepared to discuss how you've used data to drive marketing decisions. Bring examples of reports you've created or insights you've derived from data analysis that led to actionable improvements.

Marketing Operations Manager
AccessPay
Location: Manchester
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