Senior Account Director - Live Experiences in London

Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence.

TMW is a leading integrated creative and communications agency, based across London and Bristol. Proudly wired differently, we believe that the best ideas work everywhere. We combine standout creativity with end-to-end connectivity to create ideas that move people in every channel.

Our Live Experience team is all about delivering an exceptional level of service to our clients, delivering outstanding work, building strong relationships, and having as much fun as possible. We believe that if all of this is in place then opportunities and revenue naturally follow. We are dedicated to creating a workplace that reflects the world we want to live in, and ensuring TMW is a place for everybody.

We have an amazing opportunity to join the Live Experience team as a Senior Account Director. This is a highly visible, client-facing and partner-driven role, where we attend events alongside key leading partners within the space. You will utilise sound project management skills to lead the planning and delivery of a core event calendar for one of our largest technology clients. You will support on client growth and pitches and will have proven experience of identifying opportunities, growing accounts and winning new business.

Ideally, you will have a background in integrated and experiential marketing principles and be passionate about driving your team, your accounts, and the Live Experiences work we produce, for our clients. You will have sound stakeholder coordination skills, and experience working with teams across creative and content, having strategic oversight across multiple event formats, including small scale activations, executive dinners, and roundtable experiences.

We are looking for someone who cares about nurturing their team, building fantastic relationships with clients and delivering exceptional work. This role is largely office/home based however there may be occasions where you are required onsite.

THE DAY TO DAY

• Provide clear frameworks, schedules, and governance to ensure all events are delivered on time, on budget, and to a high standard, while aligning with the client's broader marketing objectives.
• Own and nurture key client relationships and act as first point of contact for primary clients, overseeing the planning, development, and growth of one senior account.
• Work collaboratively with other teams to provide best-in-class events.
• Contribute to a results-oriented culture focused on delivering well-executed, inspiring and rewarding client work.
• Provide thought leadership and help generate ideas alongside the creative team.
• Demonstrate an informed view of the evolving live experience production industry and desire to learn and innovate.
• Identify opportunities for growth of the department - selling in ideas and innovative solutions.
• Take overall responsibility for the financial management of your client account including revenue forecasting and cost control.
• Listen to and influence clients and internal stakeholders effectively, preventing and managing conflict.
• Line manage and nurture your team members, acting as a role model.
• Lead with emotional intelligence, intuition and empathy.

WHAT YOU'LL NEED TO SUCCEED

• Significant previous experience in a similar role; event planning, B2B/B2C marketing events, or experiential marketing within an agency and client facing.
• Strong visible leadership and people management skills with the ability to form excellent relationships across the agency.
• Confident and articulate – able to manage both senior clients and wider inter-agency teams with ease, acting as the expert voice in the room and confident to steer broader strategic discussions.
• Familiarity with lead generation and marketing analytics.
• Knowledge of digital and hybrid event platforms.
• Proven track record of delivering successful event projects and managing multiple projects simultaneously in a fast-paced environment.
• Experience managing budgets and vendor contracts, with strong negotiation skills and vendor management experience.
• Proficiency with event management tools, CRM systems and marketing platforms.
• Sound business understanding and the ability to lead the development of event strategies and ideas that fully reflect client objectives.
• Excellent event management skills, including contractor management, logistics and operations and health & safety.
• A 'one team' approach that enables client and agency partners to work together seamlessly.
• An excellent understanding of big picture finances (income, profit, scope and contract) and commercial implications, able to manage the forecasting and financials of an account.
• Drive, energy and enthusiasm, demonstrating a desire to learn and develop in the role.

WHAT WE'LL GIVE YOU

• A thriving career with the chance to learn from passionate, talented colleagues and mentors.
• Exciting and varied client work with as much opportunity as you can handle.
• A hugely sociable team to get to know.
• Our Total Rewards consist of a competitive basic salary, annual performance bonus, opportunities to acquire equity and a wide range of health and wellbeing benefits.
• Up to 30 days of leave to spend each year plus 3 extra volunteering days per year for charitable work of choice.
• Family-friendly and flexible working policies.
• A range of generous Parental Leave offerings.
• Attractive pension plan with financial wellbeing support and resources.
• Private healthcare insurance plan and Mental Wellbeing support.
• Employee Assistance Programme, Career Development and Counselling.

Please note that with all of our roles, you should expect some in-person time for collaboration, learning and building relationships with clients, peers, leaders and communities. As an employer, we will be as flexible as possible to support your specific work/life needs.

Application Deadline: Ongoing. Accenture reserves the right to close the role, at any time.