Overview
In this role you lead customer experience workstreams within Accenture Song’s Marketing Advisory, driving CRM-driven transformation for clients. You translate ambition into actionable blueprints and oversee feasibility across channels, technology, and operations. You’ll collaborate with marketing leadership to shape programs and roadmaps, while applying Generative AI to deliver tangible marketing value. This is a hands-on, client-facing role that blends strategy with practical implementation to accelerate growth and brand performance.
Pay / Benefits
- up to 30 days holiday
- private medical insurance
- 3 extra days leave for charitable work
- flexibility and mobility to work onsite with clients
- wide benefits package
- support for work/life needs
Responsibilities
- Lead and manage customer experience workstreams as part of marketing transformation programs
- Engage with marketing leadership to align vision with business objectives
- Develop deliverables and frameworks shaping transformation initiatives and measurable impact
- Educate practitioners on Generative AI and agentic technologies in daily marketing operations
- Build and sustain strong client relationships to support growth opportunities
- Contribute to capability strategies, operating models, transformation roadmaps and change programs
- Assess client capability gaps in operating model, insights, segmentation, strategy & planning, and digital marketing
- Foster internal collaboration and cross-functional knowledge sharing
Key requirements
- Previous CRM/Customer Experience experience in blue-chip, consultancy, or agency settings
- Experience delivering complex marketing or experience transformation projects with multi-disciplinary teams
- Broad exposure to marketing disciplines: insights, strategy, planning, innovation, customer experience, e-commerce, social & digital
- Strong diagnostics capability to assess needs and advise on tech/data/creative/AI feasibility
- Practical understanding of Generative AI and agentic technologies and their marketing impact
- Strategic advisory experience on leveraging technology to reshape marketing capabilities
- Hands-on experience with prompt engineering
- excellent interpersonal skills
- ability to influence and collaborate
- strong problem-solving and analytical thinking
- Generative AI
- agentic technologies
- prompt engineering
Marketing Transformation Specialist in London employer: Accenture
Accenture is an excellent employer for those looking to thrive in a dynamic environment, particularly in the role of Operations Engineer. With a strong focus on employee growth and development, you will have the opportunity to collaborate with senior colleagues while enjoying flexible work arrangements that promote a healthy work-life balance. The company's commitment to continuous improvement and innovation makes it a rewarding place to build your career.
