Brand Strategy Director

Concentric Life, a part of Accenture Song, is a full-service health and wellness advertising agency spanning three distinct specialist practices that bring over 20 years of deep subject matter expertise: healthcare (Concentric Life), rare disease (Scout Life), and wellness (Ritual Life). Our core mission is to create brands that live at the very center of the human health experience.

From Concentric Life, we build brand experiences that change health trajectories and restore life. We study human behavior to put wellness brands at the center of daily Rituals . We find and connect the underserved to care with Scout Life.

We are a community where great minds and talent gather to discover something unexpected, be encouraged to dream like visionaries, and to embrace the do with hustle and agility. We are spirited collaborators. We love to be challenged. We know smart always wins, and above all else. We never settle.

As a testament to our success, ConcentricLife has been named Agency of the Year 9 times, most recently in 2021, and awarded Best Places to Work by MM+M in 2019 and 2023.

Who We Are Looking For:

ConcentricLife is seeking a Brand Strategy Director to join our London-based global team, who will be responsible for creating insights-driven marketing strategies for our health & wellness clients. We are looking for a solutions-oriented team player who leads the strategic development process, seeks and divines human truths, mines insights that drive beliefs and behaviors, nurtures and curates the brand flame, and yes, is also prepared to roll up their sleeves and partner with our full strategy, account, creative, and production team talents.

Reporting to the Head of Strategy, the ideal candidate will utilise a diverse set of qualities, such as intellectual curiosity, problem-solving skills, attention to detail, hypothesis generation, determination, and creativity. You will be working with a team of talented individuals at ConcentricLife to help create strategically sound recommendations for our clients. You will have a demonstrable passion for designing smart, intuitive, and human-centered solutions powered by data and insights, developing engaging, impactful and authentic stories which engage our teams, our clients, and ultimately their customers.

You are a disruptor, a problem solver and a go-getter who thrives in a fast-paced environment. You have a passion for healthcare and making a difference.

You are an approachable, hardworking team player and an open-minded, active listener with the ability to unpack complex problems with simplicity.

What You Will Do:

• Proactively propose consumer-oriented strategies to help clients achieve their goals by studying their challenges, shaping their insights mining, learnings, and strategy formulations
• Serve in client-facing capacity for consumer strategic planning efforts
• Guide market research and insights-gathering efforts that uncover customer experience implications
• Develop strategic presentations with a focus on coherent, cogent and compelling storytelling and clear application
• Including consumer segmentation, cohort analysis, doctor-patient dialogue, and extended care team/caregiver efforts
• Lead and guide workshop design, facilitation, and output, engaging cross-functional teams as needed
• Collaborate with engagement, account, production, and creative teams to ensure that strategies are insights-led and properly integrated within the larger marketing program
• Collaborate with and guide the executional teams during the development of projects to ensure strategies are pulled through effectively during development and handoff
• Collaborate with the Engagement team on the development of annual tactical plans including innovative idea generation, insights application, and driving solutions and partnerships with cross-functional teams
• Support thought leadership efforts for internal teams and clients and be a champion for strategic best practices
• Exhibit thought leadership by authoring POVs relevant to client business, such as competitive audit and analysis
• Partner with the broader strategy team to contribute to the development of pitches, proposals & POVs, strategies, and recommendations that satisfy the business goals of our prospective clients and beyond
• Stay up-to-date on market trends, cultural shifts, and strategic initiatives in health and wellness and across other key verticals, promoting innovative and acting as an ongoing evangelist for alternative approaches

What You Bring:

• 7+ years of experience using strategic thinking to elevate brands, with a comfort and familiarity with the healthcare, pharma or medical space (HCP and consumer)
• Broadcast and digital experience
• Proficiency in qualitative and quantitative research
• Experience with a complex, multi-layer brand or a brand that shifts cultural norms preferred
• Dynamic presentation skills and ability to command conversations in a room
• Proven ability to build creative ideas with cross-functional teams
• Proven ability to mentor coach other members of the strategy team and across the agency
• Strong written and verbal communication skills
• Ability to thrive in a fast-paced environment and be able to manage deadlines
• Ability to tell a simple story visually and verbally
• A drive to elevate thinking and the work
• A curious mentality
• The desire to be great

What We Value:

• LIFE; Never Stop L earning, Seek to I nvent, Lead F earlessly, Act Like an E ntrepreneur

These are the tenets of our company. We value what makes each of us different and we believe in challenging each other to push boundaries through positive encouragement and motivation.

ConcentricLife is an equal opportunity employer and makes all employment decisions on the basis of merit without regard to race, religion, creed, national origin, alienage, citizenship status, military status, color, sex, marital status, partnership status, sexual orientation, gender identity or expression, age, disability, genetic information, or any other status protected by applicable law.

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