Senior Content Strategist

Accenture is a leading global professional services company, providing a broad range of services in strategy and consulting, interactive, technology and operations, with digital capabilities across all of these services. We believe in inclusion and diversity and supporting the whole person. Our core values comprise of Stewardship, Best People, Client Value Creation, One Global Network, Respect for the Individual and Integrity.

Join our dynamic B2B Customer Growth Strategy team, helping leading organisations unlock trapped revenue, accelerate growth across strategic customers and operationalise client-led growth. We specialise in helping organisations identify where growth is stalling, uncover opportunities for expansion, align commercial teams around priority customers and buying groups, and design repeatable approaches to accelerate revenue growth.

The role involves combining sharp B2B copywriting with strategic content consulting. You’ll help clients turn customer-growth ambitions into content strategies that grow their footprint in priority accounts and buying groups. You’ll work closely with client stakeholders to understand their commercial priorities, shape the right narrative and messaging, and create the content needed to support strategic account growth, ABM, go-to-market activity and brand initiatives.

You’ll be a trusted client partner, a brand champion, and a quality guardian. Working with writers, consultants, producers, and designers, you’ll keep work on brief, on brand, on time, and on budget. You’ll also help improve how we work using AI and smarter production processes to raise quality, consistency, and efficiency.

Skills

• Strong understanding of B2B marketing, customer growth, ABM and GTM—particularly in B2B Tech.
• Ability to turn commercial challenges into clear, audience-led content strategies and programs.
• Excellent B2B writing, editing, and messaging skills.
• Strong creative thinking, with the ability to develop compelling concepts across channels and formats.
• Confident, consultative client communication and stakeholder management.
• Ability to lead through influence and bring multidisciplinary teams together.
• Strong editorial judgement and a high bar for quality, accuracy, and brand consistency.
• Excellent organisation, prioritisation, and delivery management skills.
• Comfortable managing multiple projects in a fast-paced environment.
• Practical understanding of AI tools for content creation, workflow optimisation, and production efficiency.

Experience

• At least seven years’ experience in B2B content strategy, copywriting, editorial, or related roles within a consultancy, creative agency, marketing agency, or similar environment.
• Experience developing content strategies, messaging, creative concepts and multichannel campaigns for complex B2B organisations.
• Experience working directly with senior clients and stakeholders.
• Experience reviewing and improving the work of other writers or content contributors.
• Working knowledge of content management systems, project-management tools, AI tools, and relevant marketing technology.

What’s in it for you:

• Our Total Rewards consist of a competitive basic salary, annual performance bonus, opportunities to acquire equity and a wide range of health and wellbeing benefits.
• Up to 30 days of leave to spend each year plus 3 extra volunteering days per year for charitable work of choice.
• Family-friendly and flexible work policies.
• Attractive pension plan with financial wellbeing support and resources.
• Private healthcare insurance plan and Mental Wellbeing support.
• Employee Assistance Programme, Career Development and Counselling.
• A range of generous Parental Leave offerings.

Flexibility and mobility are required to deliver this role as there will be requirements to spend time onsite with our clients and partners to enable delivery of the outstanding services we are known for.