4041: EMEA Mid-Market Marketing Manager

Location: London N.B: London based only. Not looking for candidates outside UK.

Accenture is a leading global professional services company, providing a broad range of services in strategy and consulting, interactive, technology and operations, with digital capabilities across all of these services. We believe in inclusion and diversity and supporting the whole person. Our core values comprise of Stewardship, Best People, Client Value Creation, One Global Network, Respect for the Individual and Integrity.

Together, we’re building something new, something brilliant, something bold as Accenture prioritizes the Mid‑Market as a driver of growth – and we want you to join us. Day in and day out, we build and broaden relationships with Mid‑Market clients to expand our perception, relevance, brand love, and most of all, help our clients create 360° value. We will execute comprehensive marketing strategies and communication plans that target the mid‑market segment, driving client relationships, reputation and revenue.

Key Responsibilities

• Work with the EMEA Mid‑Market Marketing Director to design, execute and lead integrated marketing and communications strategies for Accenture’s Mid‑Market clients.
• Build marketing and client relationship plans for the UKI Mid‑Market and support the cluster lead in the UKI to find new clients, expand relationships, drive revenue and enhance reputation for a defined set of focus industries.
• Curate content, experiences and account‑originated campaigns.
• Define and deliver a lead generation strategy and approach to drive growth in UKI.
• Research what we need to know about our key buyers, using tools like LinkedIn Sales Navigator to drive into new segments.
• Use Accenture’s SynOps workflow tool and other leading marketing technologies to help us know and prioritise our work.
• Measure our marketing against agreed‑upon metrics and use data and analytics for continuous improvement.
• Drive impact across our priority target accounts in key industry groups.
• Collaborate across marketing and communications as well as the business to deliver against objectives.

Preferred Qualifications

• Minimum 8 years as a B2B Marketing Manager with preferred experience in demand generation and/or ABM (Account‑Based Marketing), demonstrating strong strategic acumen, business acumen, and data/analytical skills.
• Experience working in Mid‑market (Small and Medium Enterprise) B2B Marketing is also essential.
• Proficiency with CRM systems (e.g., Salesforce, HubSpot), Marketing Automation Platforms (e.g., Marketo, Eloqua), Syn Ops, MMS, and experience in generating leads through a Demand Generation Engine.
• Proficiency with Excel, PowerPoint, and Microsoft Office Suite required.
• A pure marketing background is preferred, rather than a primary focus on sales.
• Ideally, experience in Marketing within a telecommunications, tech or a software & platform company, although not essential.
• Experience driving demand generation, lead generation and sales through targeted marketing campaigns.
• Full‑funnel marketing experience and skill set.
• Demonstrable experience in using different channels, including events, social media, email and direct mail.
• Brilliant project management skills and ability to manage multiple projects in a deadline‑driven environment.
• Strong written and oral communication skills, with ability to present and convey ideas clearly and persuasively at all levels.
• Strong stakeholder management skills and ability to operate and build relationships at senior levels within a large, matrixed organization.
• Team player with great interpersonal and collaboration skills.
• Creativity, flair and innovation in how to achieve differentiation for campaigns.
• Enthusiasm, passion for marketing and can‑do attitude.
• Strong data‑driven mindset and analytical skill set.

Technical Skills

• Experience with Salesforce or similar client relationship management platform desirable.
• Experience using Eloqua (or similar email platform) desirable.
• Good knowledge of Microsoft PowerPoint and Excel.
• Design skills are nice to have, but not essential.

Our Commitment to You

• Your entrepreneurial spirit and vision will be rewarded, and your success will fuel opportunities for career advancement.
• You’ll make a difference for some of the world’s leading companies who are Accenture’s clients.
• Opportunities to learn daily through training, assignments and collaborating with experts across the company.
• Access to leading‑edge technology.

What’s In It For You

At Accenture in addition to a competitive basic salary, you will also have an extensive benefits package which includes 30 days’ vacation per year, private medical insurance and 3 extra days leave per year for charitable work of your choice!

Accenture is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, or gender identity, or any other basis as protected by applicable law.

Application Deadline: Ongoing. Accenture reserves the right to close the role, if a suitable candidate be found.