At a Glance
- Tasks: As a CRO Analyst, you'll enhance website performance and boost conversion rates through data analysis.
- Company: Accenture is a global leader in professional services, known for innovation and diverse expertise.
- Benefits: Enjoy hybrid work options, a supportive culture, and opportunities for personal and professional growth.
- Why this job: Join a team that values inclusion, creativity, and making a real impact in the digital world.
- Qualifications: Ideal candidates have experience in CRO, strong analytical skills, and knowledge of web technologies.
- Other info: This role is perfect for those passionate about digital marketing and eager to learn.
The predicted salary is between 36000 - 60000 £ per year.
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Join to apply for the Measurement & Report Senior Analyst role at Accenture UK & Ireland
Conversion Rate Optimization Analyst
Location: Birmingham
Onsite: Hybrid 2x per week
We are looking for a detail-oriented Conversion Rate Optimization (CRO) Analyst to focus on improving website performance, increasing website conversion rates, and maximizing our digital marketing efforts.
The CRO Analyst will implement testing methodologies, analyze data, identify trends and insights to achieve maximum ROI in paid search campaigns, and assess against goals (ROI and KPIs).
Our ideal candidates are familiar with digital marketing analytics and have a strong understanding of website technology, design, and marketing strategies.
Responsibilities
Qualifications
Accenture is a leading global professional services company, providing a broad range of services in strategy and consulting, interactive, technology and operations, with digital capabilities across all of these services. With our thought leadership and culture of innovation, we apply industry expertise, diverse skill sets and next-generation technology to each business challenge.
We believe in inclusion and diversity and supporting the whole person. Our core values comprise of Stewardship, Best People, Client Value Creation, One Global Network, Respect for the Individual and Integrity. Year after year, Accenture is recognized worldwide not just for business performance but for inclusion and diversity too.
“Across the globe, one thing is universally true of the people of Accenture: We care deeply about what we do and the impact we have with our clients and with the communities in which we work and live. It is personal to all of us.” –Julie Sweet, Accenture CEO
Seniority level
-
Seniority level
Mid-Senior level
Employment type
-
Employment type
Full-time
Job function
-
Job function
Information Technology
-
Industries
IT Services and IT Consulting
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Measurement & Report Senior Analyst employer: Accenture UK & Ireland
Contact Detail:
Accenture UK & Ireland Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Measurement & Report Senior Analyst
✨Tip Number 1
Familiarise yourself with the latest trends in SEO and digital marketing. This will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the digital marketing field, especially those who work at Accenture or similar companies. Attend industry events or webinars to make connections that could lead to referrals.
✨Tip Number 3
Brush up on your analytical skills by practising with tools like Google Analytics. Being able to demonstrate your proficiency in these tools can set you apart from other candidates.
✨Tip Number 4
Prepare to discuss specific examples of how you've improved conversion rates or optimised digital marketing strategies in previous roles. Real-world examples can showcase your expertise and problem-solving abilities.
We think you need these skills to ace Measurement & Report Senior Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience as a CRO Analyst. Focus on your familiarity with digital marketing analytics, website technology, and any specific tools mentioned in the job description, such as Google Analytics.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and detail how your skills align with the responsibilities of the role. Mention specific achievements related to SEO strategy and conversion rate optimisation.
Showcase Analytical Skills: Provide examples of how you've used data-driven thinking in previous roles. Discuss any A/B testing or multivariate experiments you've conducted and the outcomes of those initiatives.
Highlight Continuous Learning: Mention any recent courses, certifications, or workshops you've attended that relate to SEO, SEM, or digital marketing trends. This shows your commitment to staying updated in the field.
How to prepare for a job interview at Accenture UK & Ireland
✨Showcase Your Analytical Skills
As a Measurement & Report Senior Analyst, your analytical skills are crucial. Be prepared to discuss specific examples of how you've used data to drive decisions in previous roles. Highlight any tools you've used, like Google Analytics, and the impact your analyses had on conversion rates.
✨Demonstrate Your Knowledge of SEO and CRO
Familiarity with SEO and Conversion Rate Optimisation is key for this role. Brush up on the latest trends and best practices in these areas. You might be asked about your experience with A/B testing or how you would approach optimising a website's performance.
✨Prepare for Technical Questions
Given the technical nature of the role, expect questions related to HTML, CSS, and JavaScript. Be ready to explain how these technologies impact website performance and user experience. This will show that you have a solid understanding of the technical constraints involved in digital marketing.
✨Understand the Company Culture
Accenture values inclusion, diversity, and integrity. Familiarise yourself with their core values and think about how your personal values align with theirs. During the interview, express your commitment to these principles and how they influence your work ethic and collaboration with teams.