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- Tasks: Lead data-driven marketing projects and optimise client investments.
- Company: Accenture, a global leader in digital and AI solutions.
- Benefits: Competitive salary, 30 days leave, flexible work, and health benefits.
- Why this job: Make a real impact on global brands with cutting-edge analytics.
- Qualifications: Degree in a quantitative field and experience in Marketing Mix Modelling.
- Other info: Join a people-first culture with clear career progression.
The predicted salary is between 36000 - 60000 £ per year.
Join to apply for the Manager – Marketing Mix Modelling (MMM) role at Accenture UK & Ireland
Location: London/UK
Work Model: Hybrid
Organization: Accenture Song Data & AI
Accenture is a global professional services company with leading capabilities in digital, cloud, and security. Combining deep industry expertise with advanced analytics, AI, and machine learning, we help our clients across more than 40 industries make smarter, faster, and more impactful decisions.
We are looking for a Manager – Marketing Mix Modelling (MMM) to join our growing Song Marketing Data & AI team. In this role, you’ll lead the delivery of data-driven marketing effectiveness solutions, helping clients understand and optimize the impact of their marketing investments. You will be responsible for guiding model development, generating strategic insights, and collaborating with cross-functional teams to deliver real business outcomes.
Key responsibilities:
- Lead and execute MMM projects: Guide teams in building econometric and statistical models to evaluate the ROI and impact of marketing, media, and promotional activities.
- Translate data into actionable insights: Provide clients with evidence-based recommendations for budget optimization, channel effectiveness, media mix, and marketing strategy.
- Serve as the day-to-day client contact: Build trust and manage stakeholder expectations, ensuring alignment between project delivery and client objectives.
- Support project planning and team leadership: Manage workstreams, delegate tasks, and mentor junior team members.
- Collaborate across functional areas, including data engineering, media strategy, digital marketing, and business strategy to ensure holistic and integrated delivery.
- Ensure model integrity and analytical quality: Review outputs and methodologies to ensure robust and reliable results.
- Contribute to the development of best practices and reusable assets within the MMM and broader analytics offering.
What we offer:
- A people-first culture that values innovation, continuous learning, and growth.
- Opportunity to work on high-impact, real-world marketing problems for global brands.
- Access to the latest in AI, cloud, and advanced analytics technologies.
- A career path with clear progression to Senior Manager and beyond.
Qualifications:
- Bachelor’s or Master’s degree in a quantitative field such as Statistics, Economics, Marketing Science, Data Science, or Engineering.
- Strong experience in analytics or consulting roles, including hands-on experience with Marketing Mix Modelling.
- Solid understanding of media and marketing channels, including digital, offline, and promotional levers.
- Experience using tools such as R, Python, SAS, SQL for modelling and data analysis.
- Strong communication skills, with the ability to present complex findings to non-technical stakeholders.
Preferred Qualifications:
- Experience working in a consulting environment or supporting Fortune 500 clients.
- Exposure to multi-touch attribution (MTA), incrementality testing, or digital performance analytics.
- Familiarity with cloud platforms (AWS, Azure, GCP) and data visualization tools (Power BI, Tableau).
- Understanding of industry-specific challenges in sectors like CPG, retail, tech, or financial services.
What’s in it for you: Our Total Rewards consist of a competitive basic salary, annual performance bonus, opportunities to acquire equity and a wide range of health and wellbeing benefits.
- 30 days of leave to spend each year plus 3 extra volunteering days per year for charitable work of choice.
- Family-friendly and flexible work policies.
- Attractive pension plan with financial wellbeing support and resources.
- Private healthcare insurance plan and Mental Wellbeing support.
- Employee Assistance Programme, Career Development and Counselling.
- A range of generous Parental Leave offerings.
Accenture is an equal opportunities employer and encourages applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age citizenship, marital, domestic or civil partnership status, sexual orientation or gender identity.
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Manager - Marketing Mix Modelling (MMM) employer: Accenture UK & Ireland
Contact Detail:
Accenture UK & Ireland Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Manager - Marketing Mix Modelling (MMM)
✨Tip Number 1
Network like a pro! Reach out to people in your industry, especially those at Accenture. A friendly chat can open doors and give you insider info about the role.
✨Tip Number 2
Prepare for the interview by brushing up on your MMM knowledge. Be ready to discuss how you've used data to drive marketing decisions and share specific examples of your past successes.
✨Tip Number 3
Show off your analytical skills during the interview. Bring along some case studies or examples of your work with R, Python, or SQL to demonstrate your expertise in Marketing Mix Modelling.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed and shows your genuine interest in joining the Accenture team.
We think you need these skills to ace Manager - Marketing Mix Modelling (MMM)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Manager - Marketing Mix Modelling role. Highlight your experience with analytics, MMM, and any relevant tools like R or Python. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about marketing effectiveness and how you can contribute to our team. Keep it concise but impactful – we love a good story!
Showcase Your Analytical Skills: In your application, don’t forget to showcase your analytical prowess. Mention specific projects where you've used data to drive decisions or improve outcomes. We’re all about data-driven insights here at StudySmarter!
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and you’ll be one step closer to joining our innovative team. Let’s make an impact together!
How to prepare for a job interview at Accenture UK & Ireland
✨Know Your Numbers
As a Manager in Marketing Mix Modelling, you'll need to be comfortable with data. Brush up on your statistics and econometrics knowledge, and be ready to discuss how you've used these skills in past projects. Prepare specific examples of models you've built or insights you've derived from data.
✨Understand the Client's Needs
Research Accenture and their clients thoroughly. Understand their industries and the challenges they face. Be prepared to discuss how you can help them optimise their marketing investments and provide actionable insights. Tailor your responses to show that you can align with their objectives.
✨Showcase Your Communication Skills
You'll be presenting complex findings to non-technical stakeholders, so practice explaining your work in simple terms. Use clear examples to demonstrate how you've effectively communicated insights in the past. This will show that you can bridge the gap between technical analysis and business strategy.
✨Collaborate and Lead
Highlight your experience in leading teams and collaborating across functions. Be ready to share examples of how you've managed projects, mentored junior team members, and worked with cross-functional teams. This will demonstrate your ability to guide teams and ensure integrated delivery.
