At a Glance
- Tasks: Lead global digital marketing strategies for artists and create engaging campaigns.
- Company: Join Verdigris Management, a dynamic team passionate about music and innovation.
- Benefits: Flexible work options, creative environment, and opportunities for professional growth.
- Other info: Collaborative culture with a focus on creativity and continuous learning.
- Why this job: Make a real impact in the music industry while working with talented artists.
- Qualifications: 4+ years in strategic digital marketing and a passion for music.
The predicted salary is between 60000 - 80000 € per year.
This is an exciting opportunity for an experienced individual to take charge of the global digital marketing strategy across the Verdigris Management roster. With your understanding of each artist’s audience you will develop tailor‑made digital campaigns to enhance the impact of new releases, and grow, retain and engage fanbases with an emphasis on creative ideas and solutions. You will dig into data to understand the effectiveness of various strategies and make recommendations for continuous improvement, providing actionable insights.
As part of the role you will liaise and work alongside multiple stakeholders including artists, managers, agencies, labels and label services to make sure deadlines and objectives are met. You will be working in the London office 4 days a week (Mon – Thurs) with the possibility to work from home on Fridays.
- Websites & D2C
- Ensuring websites are up to date and all data is linked correctly
- Working on D2C strategy with partners
- Providing new product ideas
- CRM
- Ensuring the databases are up to date
- Planning regular campaigns
- Setting up automations and workflows
- Media
- Overseeing global advertising budgets, split per territory & platform
- Campaign strategy planning and content briefing
- Managing agencies (e.g. Motive Unknown) and liaising with label services (e.g. AWAL) on strategies
- Performance review and optimisation
- Social Media
- Ensuring an ’always‑on’ strategy
- Turning data into insights to communicate results to our artists and teams
- Overseeing coherence between all platforms
- Continuously finding ways to improve results
- Touring + Merch
- Working with booking agents on selling out tours
- Keeping an eye on artists’ merch and ensuring steady sales + new ideas
- Working on bundles for album releases etc
- Keeping the artists up to date with their digital metrics
- Briefing them with new innovations and platform evolution
- Discussing content ideas with them
- Supporting them with all digital activities
- Management
- Working with each artist’s day to day manager
- Working with Creative Manager on tasteful content creation
- Ensuring their projects are running smoothly
- Providing upskilling
You have:
- Minimum of 4 years experience in digital marketing at a strategic level
- CRM database and campaign management proficiency
- Confidence in managing digital global media campaigns from start to finish
- A passion for website, D2C and consumer journey optimisation
- Ability to report and translate results in a comprehensive way to various stakeholders
- A passion for music
- Fantastic organisational skills to meet deadlines and work on multiple projects at the same time
- Curiosity, love of innovation and always ready to learn more
- A creative mindset, delivering big ideas for our artists
- Excellent attention to detail
- Willingness to roll up your sleeves and get the job done; autonomously, transparently and with excellent communication
Verdigris Management – Head of Digital Marketing employer: Accelerate Achievements Boldly
At Verdigris Management, we pride ourselves on being an exceptional employer that fosters creativity and innovation in the heart of London. Our collaborative work culture encourages personal and professional growth, offering employees the chance to engage with a diverse roster of artists while developing impactful digital marketing strategies. With flexible working arrangements and a focus on continuous improvement, we empower our team to thrive in a dynamic environment where their contributions truly matter.
Contact Detail:
Accelerate Achievements Boldly Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Verdigris Management – Head of Digital Marketing
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best digital marketing campaigns. Use case studies to demonstrate how you’ve driven engagement and growth for artists. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like Verdigris Management, and express your interest. A well-crafted email can go a long way in making a memorable impression.
✨Tip Number 4
Stay updated on trends! The digital marketing landscape is always changing, especially in the music industry. Follow relevant blogs, podcasts, and social media accounts to keep your knowledge fresh and show that you’re passionate about continuous learning.
We think you need these skills to ace Verdigris Management – Head of Digital Marketing
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in digital marketing, especially in areas like CRM and campaign management. We want to see how your skills align with the specific needs of the Head of Digital Marketing role.
Showcase Your Creativity:Don’t just list your past roles; share examples of creative campaigns you've developed. We love big ideas, so let us know how you’ve engaged audiences and driven results in your previous positions.
Be Data-Driven:Since this role involves digging into data, include any relevant metrics or insights from your past work. Show us how you've used data to inform your strategies and improve campaign performance.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Verdigris Management!
How to prepare for a job interview at Accelerate Achievements Boldly
✨Know Your Audience
Before the interview, research Verdigris Management and their roster of artists. Understand their target audiences and think about how you can tailor digital marketing strategies to engage these fans. This will show your passion for the role and your ability to connect with the brand.
✨Showcase Your Data Skills
Be prepared to discuss how you've used data in previous roles to drive marketing decisions. Bring examples of campaigns where you analysed performance metrics and made recommendations for improvement. This will demonstrate your analytical mindset and strategic thinking.
✨Prepare for Stakeholder Scenarios
Think about past experiences where you’ve worked with multiple stakeholders, like artists, managers, or agencies. Be ready to share specific examples of how you managed relationships and ensured project objectives were met. This will highlight your communication skills and ability to collaborate effectively.
✨Bring Creative Ideas to the Table
Come to the interview with a few innovative ideas for digital campaigns that could work for Verdigris Management's artists. This shows your enthusiasm and creativity, and it gives you a chance to demonstrate your understanding of the music industry and current trends.
