At a Glance
- Tasks: Drive customer marketing initiatives to boost sales and strengthen relationships.
- Company: Join the UK's Most Trusted Luggage Brand 2025, known for innovation.
- Benefits: Competitive salary, opportunity for genuine ownership, and collaborative team culture.
- Other info: Be part of a dynamic team launching over 150 new products annually.
- Why this job: Make a real impact on business growth with exciting product launches.
- Qualifications: Experience in customer marketing and strong analytical skills required.
The predicted salary is between 40000 - 50000 £ per year.
Location: Hertford, Hertfordshire (Office based)
Hours: Mon-Fri, 9am-6pm (1 hour lunch)
Salary: Negotiable
About The Company
Our client is one of the world's leading luggage brands, designing innovative, lightweight travel products sold through some of the world's largest retailers and enjoyed by customers across international markets. With over 40 years of experience, they're continually pushing the boundaries of product innovation, developing more than 150 new ranges every year to meet the changing needs of travellers around the globe. Recognised as the UK's Most Trusted Luggage Brand 2025, they're committed to delivering outstanding products, exceptional value and a customer experience that sets them apart. They're entering an exciting phase of growth and transformation, investing in their products, their people and their brand. It's an exciting time to join a business where innovation is encouraged, collaboration is valued, and you'll have the opportunity to make a real impact on an internationally recognised consumer brand.
The Opportunity
They're looking for a commercially minded Customer Marketing Lead to help drive growth across their retail, distributor and ecommerce channels. Reporting to the Sales & Marketing Director, you'll work closely with Sales, Product Development and the Creative team to support new business opportunities, strengthen customer relationships and deliver customer marketing initiatives that maximise product success. This is an exciting opportunity for someone who enjoys combining commercial thinking with marketing execution to make a real impact on business growth.
What You'll Be Doing
- Develop customer marketing initiatives that support sales growth.
- Support new business prospecting, CRM management and customer targeting.
- Analyse customer, retailer and category performance to identify opportunities.
- Develop trade marketing programmes and retailer activation plans.
- Create customer presentations, launch packs and sales enablement materials.
- Coordinate customer product launches across key accounts.
- Organise trade shows, exhibitions and customer events.
- Work closely with Sales and Marketing to deliver outstanding customer experiences.
What They're Looking For
- Experience in customer marketing, trade marketing, category management or commercial marketing.
- Experience working within FMCG, consumer products, homewares or a similarly fast-paced product environment.
- Strong commercial awareness and customer focus.
- Experience supporting sales teams and developing customer marketing programmes.
- Excellent analytical and organisational skills.
- Experience using CRM systems and customer insight.
- Strong communication and presentation skills.
- Ability to manage multiple projects in a fast-paced environment.
Why Join Them?
- Join the UK's Most Trusted Luggage Brand 2025.
- Work with some of the world's biggest retailers.
- Help launch 150+ new product ranges every year.
- Play a key role in supporting commercial growth and winning new business.
- Enjoy genuine ownership with the opportunity to influence business decisions.
- Be part of an ambitious and collaborative team.
Customer Marketing Lead in Hertford employer: Acapella Recruitment Ltd
Join one of the world's leading luggage brands, where innovation and collaboration are at the heart of our culture. As a Customer Marketing Lead in Hertford, you'll have the chance to make a significant impact on our growth while working with top retailers and launching over 150 new product ranges annually. We offer a supportive environment that values your contributions and provides opportunities for professional development within a trusted and respected brand.
