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- Tasks: Lead and grow our TikTok Shop channel with creative strategies and campaigns.
- Company: Join a dynamic team at the forefront of e-commerce innovation.
- Benefits: Full-time role with opportunities for growth and collaboration.
- Why this job: Be part of the TikTok revolution and shape the future of online shopping.
- Qualifications: 3+ years in e-commerce or digital marketing, with a passion for TikTok culture.
- Other info: Fast-paced environment with exciting challenges and career development.
The predicted salary is between 36000 - 60000 £ per year.
Employment Type: Full-time, 5 days in the office. This role is not eligible for visa sponsorship. All applicants must have the legal right to work in the UK.
About the Role
We are seeking a proactive, analytical, and trend-driven TikTok E-Commerce Executive to lead and grow our TikTok Shop channel. In this role, you will take ownership of strategy, campaign planning, creator partnerships, product optimisation, and sales performance. You must understand TikTok culture, know how to drive conversions through content, and be confident managing KPIs. Your goal is to scale sales, increase visibility, and create a best-in-class TikTok shopping experience.
Key Responsibilities
- TikTok Shop Strategy and Growth: Develop and execute a monthly growth plan for TikTok Shop. Lead optimisation of product listings (SEO, creatives, pricing strategy, and conversion improvements). Identify high-potential products and plan promotional cycles.
- Campaign Planning and Management: Manage TikTok Shop promotional events (mega sales, themed campaigns, seasonal drops). Secure platform support and promotional placements. Coordinate with content, design, and marketing teams to align campaign assets.
- Influencer and Affiliate Management: Source, negotiate, and manage relationships with TikTok creators and affiliates. Create influencer briefs, monitor performance, and scale top-performing partnerships. Oversee gifting, seeding, and affiliate content plans.
- Data Analysis and Reporting: Analyse sales performance, traffic sources, CPC/CTR/CVR, and ROI across campaigns. Identify trends, opportunities, and gaps to continuously improve performance. Produce detailed weekly and monthly reports for management.
- Content Direction and Coordination: Collaborate with the creative/content team on TikTok-style product videos, creator scripts, and UGC. Provide data-led insights on what content converts. Support live commerce planning when needed.
- Operational Oversight: Ensure product availability, inventory accuracy, and compliance with TikTok Shop policies. Coordinate with fulfilment/logistics teams for smooth operations.
Requirements
- 3+ years experience in TikTok Shop, e-commerce, digital marketing, or social commerce roles.
- Strong understanding of TikTok trends, algorithm behaviour, and content conversion.
- Data-driven mindset with ability to interpret and act on platform analytics.
- Excellent communication, negotiation, and relationship-building skills.
- Highly organised with ability to manage multiple campaigns simultaneously.
- Experience with influencer/affiliate marketing is a strong advantage.
- Comfortable working in a fast-paced, performance-based environment.
Bonus Skills (Preferred but Not Required)
- Experience in TikTok ad optimisation or paid social campaigns.
- Skills in Canva, CapCut, or video editing tools.
- Previous e-commerce experience on Shopify, Amazon, or other marketplaces.
- Background in live-stream commerce.
TikTok E-Commerce Executive in City of London employer: AC Fashion Ltd
Contact Detail:
AC Fashion Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land TikTok E-Commerce Executive in City of London
✨Tip Number 1
Get to know TikTok inside out! Spend time scrolling through the app, understanding trends, and seeing what content drives engagement. This will help you speak the language of TikTok during interviews and show that you're genuinely passionate about the platform.
✨Tip Number 2
Network like a pro! Connect with other TikTok enthusiasts and professionals in the e-commerce space. Attend events, join online communities, and don’t be shy to reach out on LinkedIn. Building relationships can open doors to opportunities we might not even know about yet.
✨Tip Number 3
Prepare for your interviews by having a few case studies ready. Think about past campaigns you've worked on, what strategies you used, and the results you achieved. This shows us that you can think critically and apply your experience to drive sales on TikTok.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us that you’re serious about joining our team and ready to take on the challenge of growing our TikTok Shop channel.
We think you need these skills to ace TikTok E-Commerce Executive in City of London
Some tips for your application 🫡
Show Your TikTok Savvy: Make sure to highlight your understanding of TikTok culture and trends in your application. We want to see how you can drive conversions through content, so share any relevant experiences or campaigns you've worked on that showcase your skills!
Be Data-Driven: Since this role is all about analysing performance, don’t forget to mention your experience with data analysis. We love candidates who can interpret analytics and use them to improve sales performance, so give us some examples of how you've done this in the past.
Tailor Your Application: Take the time to customise your CV and cover letter for this specific role. We appreciate when applicants align their skills and experiences with our job description, so make it clear why you're the perfect fit for the TikTok E-Commerce Executive position!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen and ready to join the StudySmarter team!
How to prepare for a job interview at AC Fashion Ltd
✨Know Your TikTok Inside Out
Before the interview, dive deep into TikTok's latest trends and features. Familiarise yourself with successful campaigns and creators in the e-commerce space. This will show your passion for the platform and your ability to drive conversions through content.
✨Prepare Data-Driven Insights
Since this role is all about analysing performance, come prepared with examples of how you've used data to inform your strategies in previous roles. Be ready to discuss specific KPIs you’ve managed and how you improved them.
✨Showcase Your Campaign Management Skills
Think of a few successful campaigns you've led or been part of. Be ready to discuss your role in planning, executing, and optimising these campaigns. Highlight any challenges you faced and how you overcame them to achieve great results.
✨Demonstrate Relationship-Building Abilities
This position involves managing relationships with influencers and affiliates. Prepare examples of how you've successfully negotiated partnerships or collaborated with creators in the past. Show that you can build strong, productive relationships that drive sales.
